Employee Engagement · head to head
Qualtrics EmployeeXM vs Cooleaf

Qualtrics EmployeeXM
Employee Engagement
Turn employee feedback into action
- From
- On request
- Rated
- -

Cooleaf
Employee Engagement
Employee engagement and recognition made easy
- From
- $4/month
- Rated
- -
The short version
- Each has a real cost: Qualtrics EmployeeXM pricing is not published for either the People Engage or People Lifecycle products; both require submitting a Request Pricing form to Qualtrics; Cooleaf cooleaf's archived 2013 employer pricing (under its original wellness-marketplace business model, before its pivot to employee engagement) shows tiered per-employee-count fees rather than flat per-seat pricing: the mid Healthy Partnership tier had a $1,000 setup fee and monthly fees ranging from $150 for 1-100 employees up to $250 for 201-500 employees, with 500+ employees requiring a custom quote (archived pricing page, 31 August 2013)
- They diverge on capability: Qualtrics EmployeeXM covers Engagement surveys, Cooleaf covers Peer recognition.
Where they differ
Only the attributes on which Qualtrics EmployeeXM and Cooleaf actually diverge.
| Attribute | Qualtrics EmployeeXM | Cooleaf |
|---|---|---|
| Starting price | On request | $4/month |
| Pricing model | quote | subscription |
| Platforms | Web, Ios, Android, Api | Web |
| Founded | 2002 | 2014 |
Identical on both: free tier (No), user rating (Not yet rated), category (Employee Engagement).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Qualtrics EmployeeXM
- Engagement surveys
- Pulse surveys
- Lifecycle surveys
- AI-powered insights
- Predictive analytics
- Action planning
- Manager enablement
- 360-degree feedback
Only in Cooleaf
- Peer recognition
- Rewards marketplace
- Wellness challenges
- Team activities
- Gamification
- Analytics
- Mobile app
- Social feed
Both cover
- Workday
- Microsoft Teams
- Slack
What people use each for
The jobs each tool is most often brought in to do.
Qualtrics EmployeeXM
- Organizations wanting employee experience tools priced against their own headcount rather than a flat seat feenot Cooleaf
Cooleaf
- Employee recognitionnot Qualtrics EmployeeXM
- Wellness programsnot Qualtrics EmployeeXM
- Team buildingnot Qualtrics EmployeeXM
- Culture improvementnot Qualtrics EmployeeXM
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Qualtrics EmployeeXM
- Pricing is not published for either the People Engage or People Lifecycle products; both require submitting a Request Pricing form to Qualtrics
- Pricing is based on employee count rather than a flat platform fee, so cost scales with organization size
Cooleaf
- Cooleaf's archived 2013 employer pricing (under its original wellness-marketplace business model, before its pivot to employee engagement) shows tiered per-employee-count fees rather than flat per-seat pricing: the mid Healthy Partnership tier had a $1,000 setup fee and monthly fees ranging from $150 for 1-100 employees up to $250 for 201-500 employees, with 500+ employees requiring a custom quote (archived pricing page, 31 August 2013)
Pricing, plan by plan
Qualtrics EmployeeXM
On request- Essentials$undefined/month
- Engagement surveys
- Pulse surveys
- Basic analytics
- Business$undefined/month
- Everything in Essentials
- AI insights
- Predictive analytics
- Enterprise$undefined/month
- Everything in Business
- Custom integrations
- Advanced security
Cooleaf
$4/month- Essentials$4/month
- Recognition
- Rewards catalog
- Mobile app
- Premium$undefined/month
- Wellness challenges
- Advanced gamification
- Custom integrations
Which should you pick?
Choose Qualtrics EmployeeXM if
- You need engagement surveys.
- You work on Web, Ios, Android, Api.
- You also want pulse surveys.
Questions people ask
- Is Qualtrics EmployeeXM or Cooleaf better?
- Neither clearly leads. Qualtrics EmployeeXM starts at On request and Cooleaf at $4/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Qualtrics EmployeeXM or Cooleaf?
- Qualtrics EmployeeXM starts at On request and Cooleaf at $4/month.
- Does Qualtrics EmployeeXM or Cooleaf run on more platforms?
- Qualtrics EmployeeXM runs on Web, Ios, Android, Api. Cooleaf runs on Web.
- What is Qualtrics EmployeeXM best used for?
- Qualtrics EmployeeXM is most often used for organizations wanting employee experience tools priced against their own headcount rather than a flat seat fee. Of those, organizations wanting employee experience tools priced against their own headcount rather than a flat seat fee is not what Cooleaf is typically brought in for.
- What can Qualtrics EmployeeXM do that Cooleaf cannot?
- Qualtrics EmployeeXM covers Engagement surveys, Pulse surveys, Lifecycle surveys, AI-powered insights. Cooleaf covers Peer recognition, Rewards marketplace, Wellness challenges, Team activities. Both handle Workday, Microsoft Teams, Slack.
