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Influencer Marketing · head to head

Obviously vs Storyclash

Obviously logo

Obviously

Influencer Marketing

AI-powered influencer identification and campaign platform

From
Free
Rated
-
Full reviewWebsite
Storyclash logo

Storyclash

Influencer Marketing

AI-powered influencer discovery through content analysis

From
€499/month
Rated
-
Full reviewWebsite

The short version

  • Only Obviously has a free tier, so it costs nothing to try first.
  • Each has a real cost: Obviously pricing not published for Startup, SMB, and Enterprise plans; contact required; Storyclash influencer tracking is capped at 150 creators per campaign, limiting large-scale or multi-market campaign management
  • They diverge on capability: Obviously covers AI influencer discovery, Storyclash covers AI influencer search.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Obviously and Storyclash actually diverge.

Attributes where Obviously and Storyclash differ
AttributeObviouslyStoryclash
Starting priceFree€499/month
Pricing modelfreemiumUnknown
Free tierYesNo
PlatformsWebWeb, Mobile
Founded20202014

Identical on both: user rating (Not yet rated), category (Influencer Marketing).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Obviously

  • AI influencer discovery
  • Audience analysis
  • Engagement prediction
  • Micro-influencer identification
  • Campaign automation
  • Performance analytics
  • Authenticity scoring
  • Twitter

Only in Storyclash

  • AI influencer search
  • Story tracking
  • Content analysis
  • Brand monitoring
  • Competitor tracking
  • Performance metrics
  • Audience insights
  • Export reports

Both cover

  • Instagram
  • TikTok
  • YouTube
  • GDPR
  • Cloud deployment
  • Web support
  • English language support

What people use each for

The jobs each tool is most often brought in to do.

Obviously

  • Outsourcing end-to-end influencer campaign management to an agencynot Storyclash
  • Building a dedicated creator network for a single brandnot Storyclash
  • Commissioning creator-produced content for brand channelsnot Storyclash

Storyclash

  • Influencer discoverynot Obviously
  • Brand monitoringnot Obviously
  • Competitive analysisnot Obviously
  • Campaign trackingnot Obviously

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Obviously

  • Pricing not published for Startup, SMB, and Enterprise plans; contact required
  • Free tier excludes time series, clustering, AI agents, custom LLMs, and RPA automations
  • Note: Obviously AI was archived and rebranded as Zams as of 2025

Storyclash

  • Influencer tracking is capped at 150 creators per campaign, limiting large-scale or multi-market campaign management
  • Audience analytics use a token-based pay-per-use model with limited complimentary access
  • Limited native support for creator payment management and e-commerce tracking requires external tools
  • TikTok and YouTube data coverage is limited compared to Instagram capabilities

Pricing, plan by plan

Obviously

Free
  • FreeFree
    • 1,200 predictions per month
    • 1 user seat
    • Up to 10MB files
  • Startup$null/mo
    • Up to 100MB files
    • 1 million rows
    • 1 use case
  • SMB$null/mo
    • Up to 1GB files
    • 100 million rows
    • 3 use cases
  • Enterprise$null/mo
    • Up to 10GB files
    • 250 million rows
    • 5 use cases

Storyclash

€499/month
  • Starter$499/month
    • Creator research
    • Campaign management
  • Growth$999/month
    • ROI tracking
    • Team collaboration
    • Competitor insights
  • Scale$1899/month
    • Advanced analytics
    • White-label reporting

Which should you pick?

Choose Obviously if

  • You need ai influencer discovery.
  • You want to start without paying.
  • You also want audience analysis.
Obviously review

Choose Storyclash if

  • You need ai influencer search.
  • You work on Web, Mobile.
  • You also want story tracking.
Storyclash review

Questions people ask

Is Obviously or Storyclash better?
Neither clearly leads. Obviously starts at Free and Storyclash at €499/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Obviously or Storyclash?
Obviously has a free tier; the other does not. Paid plans start at Free for Obviously and €499/month for Storyclash.
Does Obviously or Storyclash run on more platforms?
Obviously runs on Web. Storyclash runs on Web, Mobile.
Can I use Obviously for free?
Yes. Obviously has a free tier, so you can try it without paying. Storyclash starts at €499/month.
What is Obviously best used for?
Obviously is most often used for outsourcing end-to-end influencer campaign management to an agency, building a dedicated creator network for a single brand, commissioning creator-produced content for brand channels. Of those, outsourcing end-to-end influencer campaign management to an agency and building a dedicated creator network for a single brand are not what Storyclash is typically brought in for.
What can Obviously do that Storyclash cannot?
Obviously covers AI influencer discovery, Audience analysis, Engagement prediction, Micro-influencer identification. Storyclash covers AI influencer search, Story tracking, Content analysis, Brand monitoring. Both handle Instagram, TikTok, YouTube, GDPR.

Answered from the vendors’ own pages

Obviously: How much does Obviously AI cost?

Obviously AI offers a free tier with 1,200 predictions per month. Paid plans (Startup, SMB, Enterprise) have undisclosed pricing and require contacting the vendor.

Source
Storyclash: What is Storyclash?

Storyclash is an AI-powered influencer marketing platform that helps brands discover creators, manage campaigns, and track performance across Instagram, TikTok, and YouTube. It focuses on content-based discovery rather than demographic data.

Source
Obviously: What is included in the free tier?

The free plan includes 1,200 predictions per month, 1 user seat, up to 10MB files, support for 10,000 rows maximum, classification and regression models, REST APIs, and email support.

Source
Storyclash: What are Storyclash's pricing tiers?

Storyclash offers three plans: STARTER (€499/month for 10+ collaborations), GROWTH (€999/month for 50+ collaborations), and SCALE (€1,899/month for 100+ collaborations). All plans require 12-month commitments and pricing is euro-denominated.

Source
Obviously: What predictions count toward the Obviously AI free tier limit?

Predictions are counted per API call or per row in file uploads towards the monthly limit.

Source
Storyclash: What platforms does Storyclash integrate with?

Storyclash integrates with Instagram, Meta for Business, TikTok, YouTube, Snapchat for Business, Shopify, WooCommerce, and influData. It also provides REST APIs for custom integrations.

Source
Storyclash: How many influencers can be tracked in a campaign?

Storyclash caps active influencer tracking at 150 creators per campaign, which can limit performance tracking for large-scale campaigns with diverse creator portfolios.

Source
Storyclash: What happened to Storyclash?

Storyclash was acquired by Kolsquare (a team.blue brand) on January 20, 2026. The acquisition creates a European influencer marketing powerhouse, and the Storyclash brand and team in Linz remain fully intact.

Source
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