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LMS · head to head

Kajabi vs Tovuti LMS

Kajabi logo

Kajabi

LMS

All-in-one platform for knowledge entrepreneurs

From
$143/month
Rated
-
Full reviewWebsite
Tovuti LMS logo

Tovuti LMS

LMS

Learning management with interactive content authoring built in rather than bought separately

From
On request
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Kajabi starter plan limited to 1 product, 1 community, and 1 website; requires upgrade for scaling; Tovuti LMS the bundled authoring saving only exists if you do not already own an authoring suite, and organisations that do are paying a premium for a capability their designers will not adopt.
  • They diverge on capability: Kajabi covers Course builder, Tovuti LMS covers Built-in interactive authoring.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Kajabi and Tovuti LMS actually diverge.

Attributes where Kajabi and Tovuti LMS differ
AttributeKajabiTovuti LMS
Starting price$143/monthOn request
Pricing modelsubscriptionquote
Founded2010Unknown

Identical on both: free tier (No), platforms (Web, iOS, Android), user rating (Not yet rated), category (LMS).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Kajabi

  • Course builder
  • Website builder
  • Email marketing
  • Sales funnels
  • Memberships
  • Communities
  • Mobile app
  • Analytics

Only in Tovuti LMS

  • Built-in interactive authoring
  • Virtual classroom
  • Checklists and observations
  • Ecommerce and membership
  • Certification management
  • Multiple learner portals

What people use each for

The jobs each tool is most often brought in to do.

Kajabi

  • Solo creators launching single digital products or coursesnot Tovuti LMS
  • Small coaching businesses with course, community, and email marketing needsnot Tovuti LMS
  • Multi-product creators requiring customisation and white-label optionsnot Tovuti LMS

Tovuti LMS

  • A training team that would otherwise buy both a learning platform and per seat authoring licencesnot Kajabi
  • Associations selling continuing education to members and needing commerce, delivery and certificates togethernot Kajabi
  • Organisations needing assessor sign off for practical competence alongside online modulesnot Kajabi
  • Replacing a legacy system where course content must be rebuilt anyway, so built in authoring is used from day onenot Kajabi

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Kajabi

  • Starter plan limited to 1 product, 1 community, and 1 website; requires upgrade for scaling
  • Starter and Basic tiers support only 1 community each; Growth tier caps at 1 community (Pro tier reaches 3)
  • Payment processing fees 2.9%–2.7% (Kajabi Payments) plus 5%–0.5% for third-party providers, tiered by plan
  • Admin user allowances escalate significantly: Starter (default 1), Basic (2), Growth (11), Pro (26)

Tovuti LMS

  • The bundled authoring saving only exists if you do not already own an authoring suite, and organisations that do are paying a premium for a capability their designers will not adopt.
  • The built in editor is convenient rather than equal to a dedicated authoring tool, so complex simulations and software training content still need an external product.
  • Reporting is serviceable for completion and certification and shallow for skills analytics, so data heavy learning teams add a separate analytics layer.
  • Permissions and hierarchy modelling are lighter than enterprise competitors, which shows up in organisations with many semi autonomous business units.
  • Support and professional services capacity is smaller than at the large vendors, so complex implementations depend more on the customer having a capable internal owner.

Pricing, plan by plan

Kajabi

$143/month
  • Basic$179/month
    • 5 products
    • 1 community
    • 2,500 contacts
  • Growth$249/month
    • 50 products
    • 1 community
    • 25,000 contacts
  • Pro$499/month
    • Unlimited products
    • 3 communities
    • 100,000 contacts

Tovuti LMS

On request
  • Tovuti LMS$undefined/year
    • Quoted by learner volume and modules
    • Annual contracts with implementation fee
    • Interactive authoring included rather than licensed separately

Which should you pick?

Choose Kajabi if

  • You need course builder.
  • You work on Web, iOS, Android.
  • You also want website builder.
Kajabi review

Choose Tovuti LMS if

  • You need built-in interactive authoring.
  • You work on Web, iOS, Android.
  • You also want virtual classroom.
Tovuti LMS review

Questions people ask

Is Kajabi or Tovuti LMS better?
Neither clearly leads. Kajabi starts at $143/month and Tovuti LMS at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Kajabi or Tovuti LMS?
Kajabi starts at $143/month and Tovuti LMS at On request.
Does Kajabi or Tovuti LMS run on more platforms?
Both run on Web, iOS, Android, so platform support will not decide this one for you.
What is Kajabi best used for?
Kajabi is most often used for solo creators launching single digital products or courses, small coaching businesses with course, community, and email marketing needs, multi-product creators requiring customisation and white-label options. Of those, solo creators launching single digital products or courses and small coaching businesses with course, community, and email marketing needs are not what Tovuti LMS is typically brought in for.
What can Kajabi do that Tovuti LMS cannot?
Kajabi covers Course builder, Website builder, Email marketing, Sales funnels. Tovuti LMS covers Built-in interactive authoring, Virtual classroom, Checklists and observations, Ecommerce and membership.

Answered from the vendors’ own pages

Kajabi: How much does Kajabi cost?

Kajabi offers three subscription plans: Basic at $179/month (or $143/month annual), Growth at $249/month (or $199/month annual), and Pro at $499/month (or $399/month annual). A 30-day free trial is available.

Source
Tovuti LMS: Do we still need an authoring tool?

For most standard modules, no, the built in editor covers it. For software simulations and complex interactions you will still want a dedicated authoring product.

Kajabi: What are the payment processing fees on Kajabi?

Kajabi charges payment processing fees through Kajabi Payments: 2.9% + $0.30 on Basic plan, 2.8% + $0.30 on Growth plan, and 2.7% + $0.30 on Pro plan. Third-party providers charge lower rates (2%, 1%, and 0.5% respectively, excluding PayPal).

Source
Tovuti LMS: How is it priced?

Quoted by learner volume and the modules taken, with an implementation fee. It is not published, so compare it against per active user competitors using your own population model.

Kajabi: How many contacts can I store on each Kajabi plan?

Basic plan supports 2,500 contacts, Growth plan supports 25,000 contacts, and Pro plan supports 100,000 contacts with unlimited products and 3 communities.

Source
Tovuti LMS: Is it suitable for external customer training?

Yes. It supports separately branded portals and ecommerce, which is why associations and training providers use it as often as internal learning and development teams.

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