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Customer Support · head to head

Jira Service Management vs Tray.io

Jira Service Management logo

Jira Service Management

Customer Support

High-velocity service management

From
Free
Rated
-
Tray.io logo

Tray.io

Automation Integration

The intelligent integration platform

From
Free
Rated
-

The short version

  • Each has a real cost: Jira Service Management pricing information not available on main product page; Atlassian does not publish standard rates on this landing page; Tray.io now rebranded Tray.ai; pricing page names three tiers, Pro (3 workspaces, 7 day insights), Team (20 workspaces, 30 day insights) and Enterprise (unlimited workspaces, 180 day insights, SSO, HIPAA), but publishes no figures and requires a demo or sales call for a quote
  • They diverge on capability: Jira Service Management covers Incident management, Tray.io covers Low-code workflow builder.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Jira Service Management and Tray.io actually diverge.

Attributes where Jira Service Management and Tray.io differ
AttributeJira Service ManagementTray.io
PlatformsWeb, Ios, AndroidWeb, Api
CategoryCustomer SupportAutomation Integration
Founded20022015

Identical on both: starting price (Free), pricing model (subscription), free tier (Yes), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Jira Service Management

  • Incident management
  • Change management
  • Problem management
  • Asset management
  • Knowledge management
  • SLAs
  • Jira Software
  • Confluence

Only in Tray.io

  • Low-code workflow builder
  • API integrations
  • Webhooks
  • Conditional logic
  • Error handling
  • Rate limiting
  • Data transformation
  • Authentication

Both cover

  • Slack
  • SOC2
  • GDPR

What people use each for

The jobs each tool is most often brought in to do.

Jira Service Management

  • IT service managementnot Tray.io
  • Incident responsenot Tray.io
  • Change managementnot Tray.io
  • Asset trackingnot Tray.io

Tray.io

  • Workflow Automationnot Jira Service Management
  • Data Integrationnot Jira Service Management
  • Process Automationnot Jira Service Management
  • App Integrationnot Jira Service Management
  • API Connectivitynot Jira Service Management

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Jira Service Management

  • Pricing information not available on main product page; Atlassian does not publish standard rates on this landing page
  • Customers must navigate to separate pricing section or contact sales for cost information

Tray.io

  • Now rebranded Tray.ai; pricing page names three tiers, Pro (3 workspaces, 7 day insights), Team (20 workspaces, 30 day insights) and Enterprise (unlimited workspaces, 180 day insights, SSO, HIPAA), but publishes no figures and requires a demo or sales call for a quote

Pricing, plan by plan

Jira Service Management

Free
  • FreeFree
    • 3 agents
    • Ticket management
    • Knowledge base
  • Standard$20/month
    • Unlimited customers
    • 250 agents
    • 20 GB storage
  • Premium$45/month
    • Advanced incident management
    • Asset management
    • Change management
  • Enterprise$undefined/month
    • Unlimited sites
    • 24/7 support
    • Data residency

Tray.io

Free
  • Starter$50/month
    • 20 workflows
    • 50 integrations
    • Community support
  • Professional$150/month
    • Unlimited workflows
    • 500+ integrations
    • Email support
  • Enterprise$500/month
    • Custom workflows
    • Dedicated support
    • Advanced security

Which should you pick?

Choose Jira Service Management if

  • You need incident management.
  • You want to start without paying.
  • You work on Web, Ios, Android.
  • You also want change management.

Choose Tray.io if

  • You need low-code workflow builder.
  • You want to start without paying.
  • You work on Web, Api.
  • You also want api integrations.

Questions people ask

Is Jira Service Management or Tray.io better?
Neither clearly leads. Jira Service Management starts at Free and Tray.io at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Jira Service Management or Tray.io?
Jira Service Management starts at Free and Tray.io at Free.
Does Jira Service Management or Tray.io run on more platforms?
Jira Service Management runs on Web, Ios, Android. Tray.io runs on Web, Api.
Can I use Jira Service Management for free?
Both have a free tier, so you can try either at no cost before committing.
What is Jira Service Management best used for?
Jira Service Management is most often used for it service management, incident response, change management, asset tracking. Of those, it service management and incident response are not what Tray.io is typically brought in for.
What can Jira Service Management do that Tray.io cannot?
Jira Service Management covers Incident management, Change management, Problem management, Asset management. Tray.io covers Low-code workflow builder, API integrations, Webhooks, Conditional logic. Both handle Slack, SOC2, GDPR.

Answered from the vendors’ own pages

Jira Service Management: How much does Jira Service Management cost?

Jira Service Management pricing is not published on the main product page. Atlassian requires customers to visit the dedicated pricing section or contact their sales team to obtain rates. Enterprise and volume discounts are available through individual consultation.

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