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Automation Integration · head to head

Tray.io vs Verint

Tray.io logo

Tray.io

Automation Integration

The intelligent integration platform

From
Free
Rated
-
Full reviewWebsite
Verint logo

Verint

Customer Support

Enterprise customer engagement and workforce optimisation, taken private by Thoma Bravo and merged with Calabrio

From
On request
Rated
-
Full reviewWebsite

The short version

  • Only Tray.io has a free tier, so it costs nothing to try first.
  • Each has a real cost: Tray.io now rebranded Tray.ai; pricing page names three tiers, Pro (3 workspaces, 7 day insights), Team (20 workspaces, 30 day insights) and Enterprise (unlimited workspaces, 180 day insights, SSO, HIPAA), but publishes no figures and requires a demo or sales call for a quote; Verint thoma Bravo took Verint private in November 2025 and is combining it with the directly competing Calabrio, so buyers signing multi-year agreements now cannot know which of the two overlapping product lines survives as the strategic one.
  • They diverge on capability: Tray.io covers Low-code workflow builder, Verint covers Workforce management.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Tray.io and Verint actually diverge.

Attributes where Tray.io and Verint differ
AttributeTray.ioVerint
Starting priceFreeOn request
Pricing modelsubscriptionquote
Free tierYesNo
PlatformsWeb, ApiWeb, Windows
CategoryAutomation IntegrationCustomer Support
Founded2015Unknown

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Tray.io

  • Low-code workflow builder
  • API integrations
  • Webhooks
  • Conditional logic
  • Error handling
  • Rate limiting
  • Data transformation
  • Authentication

Only in Verint

  • Workforce management
  • Interaction recording
  • Speech and text analytics
  • Quality management
  • CX automation bots
  • Voice of the customer
  • Knowledge management
  • Open platform connectors

What people use each for

The jobs each tool is most often brought in to do.

Tray.io

  • Workflow Automationnot Verint
  • Data Integrationnot Verint
  • Process Automationnot Verint
  • App Integrationnot Verint
  • API Connectivitynot Verint

Verint

  • A retail bank with 4,000 agents that must record and retain every advised sale under regulatory obligation and evidence retention on demandnot Tray.io
  • A government service centre running an inherited Avaya estate that needs modern analytics without replacing the telephonynot Tray.io
  • A multinational insurer forecasting across six sites and three languages where a spreadsheet-based rota has stopped scalingnot Tray.io
  • An enterprise wanting analytics over one hundred per cent of interactions because sampled quality scoring keeps missing the failure modes that generate complaintsnot Tray.io

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Tray.io

  • Now rebranded Tray.ai; pricing page names three tiers, Pro (3 workspaces, 7 day insights), Team (20 workspaces, 30 day insights) and Enterprise (unlimited workspaces, 180 day insights, SSO, HIPAA), but publishes no figures and requires a demo or sales call for a quote

Verint

  • Thoma Bravo took Verint private in November 2025 and is combining it with the directly competing Calabrio, so buyers signing multi-year agreements now cannot know which of the two overlapping product lines survives as the strategic one.
  • The catalogue is licensed piece by piece, including individually priced automation bots, so the quoted platform figure is rarely the figure you end up paying once the analytics, recording and bot modules are all in scope.
  • Implementations routinely run six to twelve months and effectively require a partner, which means the first year of a contract is spent paying for software that is not yet delivering.
  • The interface reflects two decades of accumulated enterprise features, and new supervisors need formal training to do things that a mid-market tool exposes in one screen.
  • It is priced and scoped for thousands of agents, so a 300-seat operation gets an enterprise contract, an enterprise implementation and enterprise complexity for a problem a lighter product would solve in weeks.

Pricing, plan by plan

Tray.io

Free
  • Starter$50/month
    • 20 workflows
    • 50 integrations
    • Community support
  • Professional$150/month
    • Unlimited workflows
    • 500+ integrations
    • Email support
  • Enterprise$500/month
    • Custom workflows
    • Dedicated support
    • Advanced security

Verint

On request
  • Verint Open Platform$undefined/year
    • Workforce management and forecasting
    • Compliance recording and quality management
    • Speech and text analytics

Which should you pick?

Choose Tray.io if

  • You need low-code workflow builder.
  • You want to start without paying.
  • You work on Web, Api.
  • You also want api integrations.
Tray.io review

Choose Verint if

  • You need workforce management.
  • You work on Web, Windows.
  • You also want interaction recording.
Verint review

Questions people ask

Is Tray.io or Verint better?
Neither clearly leads. Tray.io starts at Free and Verint at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Tray.io or Verint?
Tray.io has a free tier; the other does not. Paid plans start at Free for Tray.io and On request for Verint.
Does Tray.io or Verint run on more platforms?
Tray.io runs on Web, Api. Verint runs on Web, Windows.
Can I use Tray.io for free?
Yes. Tray.io has a free tier, so you can try it without paying. Verint starts at On request.
What is Tray.io best used for?
Tray.io is most often used for workflow automation, data integration, process automation, app integration. Of those, workflow automation and data integration are not what Verint is typically brought in for.
What can Tray.io do that Verint cannot?
Tray.io covers Low-code workflow builder, API integrations, Webhooks, Conditional logic. Verint covers Workforce management, Interaction recording, Speech and text analytics, Quality management.

Answered from the vendors’ own pages

Verint: Who owns Verint now?

Thoma Bravo, which completed a 2 billion US dollar take-private in November 2025 and is combining Verint with its existing portfolio company Calabrio.

Verint: Does that affect an existing contract?

Existing contracts continue, but roadmap and product overlap with Calabrio is unresolved. Ask for written commitments on support horizon and migration terms before renewing.

Verint: Do I have to replace my telephony?

No. Verint is deliberately platform-agnostic and is commonly deployed over Avaya, Cisco, Genesys and Amazon Connect estates.

Verint: Is pricing published?

No. Verint sells multi-year enterprise agreements quoted per module and per agent, with professional services costed separately.

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