Software · head to head
Hootsuite vs Splash That
The short version
- Each has a real cost: Hootsuite no free tier available; minimum cost is $99/user/year annually; Splash That acquired by Cvent in August 2024 and now sold within the Cvent suite
- They diverge on capability: Hootsuite covers Content scheduling, Splash That covers Event pages.
Where they differ
Only the attributes on which Hootsuite and Splash That actually diverge.
| Attribute | Hootsuite | Splash That |
|---|---|---|
| Starting price | $99/year | On request |
| Founded | 2008 | 2011 |
Identical on both: pricing model (Unknown), free tier (No), platforms (Web), user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Hootsuite
- Content scheduling
- Social inbox
- Content calendar
- Analytics & reporting
- Social listening
- Team collaboration
- Approval workflows
- Bulk scheduling
Only in Splash That
- Event pages
- Registration
- Check-in
- Email marketing
- Analytics
- Salesforce
- Marketo
- HubSpot
What people use each for
The jobs each tool is most often brought in to do.
Hootsuite
- Social media schedulingnot Splash That
- Community managementnot Splash That
- Social advertisingnot Splash That
- Analytics & reportingnot Splash That
- Team collaborationnot Splash That
Splash That
- Event registration pages and marketing for live, virtual and hybrid eventsnot Hootsuite
- Syncing event attendance into Salesforce and other CRMsnot Hootsuite
- Running a large programme of events to a consistent brand templatenot Hootsuite
- Reporting on event-sourced pipelinenot Hootsuite
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Hootsuite
- No free tier available; minimum cost is $99/user/year annually
- Monthly billing significantly more expensive than annual (20-30% premium)
- Advanced data export via SFTP available only to Enterprise tier customers
Splash That
- Acquired by Cvent in August 2024 and now sold within the Cvent suite
Pricing, plan by plan
Hootsuite
$99/yearNo published plan breakdown. See the Hootsuite review.
Splash That
On requestNo published plan breakdown. See the Splash That review.
Which should you pick?
Questions people ask
- Is Hootsuite or Splash That better?
- Neither clearly leads. Hootsuite starts at $99/year and Splash That at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Hootsuite or Splash That?
- Hootsuite starts at $99/year and Splash That at On request.
- Does Hootsuite or Splash That run on more platforms?
- Both run on Web, so platform support will not decide this one for you.
- What is Hootsuite best used for?
- Hootsuite is most often used for social media scheduling, community management, social advertising, analytics & reporting. Of those, social media scheduling and community management are not what Splash That is typically brought in for.
- What can Hootsuite do that Splash That cannot?
- Hootsuite covers Content scheduling, Social inbox, Content calendar, Analytics & reporting. Splash That covers Event pages, Registration, Check-in, Email marketing.
Answered from the vendors’ own pages
Hootsuite: What is Hootsuite's pricing structure?
Hootsuite offers four annual plans: Standard at $99/user/year, Professional at $199/user/year, Advanced at $399/user/year, and Enterprise with custom pricing. Monthly billing is available at 20-30% higher cost.
SourceSplash That: Does Splash integrate with CRM systems?
Yes, Splash integrates with Salesforce to sync attendee data and with Marketo for marketing automation. It also supports Slack for team notifications about event activity.
SourceHootsuite: Does Hootsuite offer a free tier?
No. Hootsuite does not offer a free tier or freemium plan. A 30-day trial is available, and skipping the trial provides 25% off annual plans.
SourceSplash That: Can Splash handle both virtual and in-person events?
Yes, Splash supports virtual, in-person, and hybrid event formats with the same platform. It includes virtual venue features with streaming and on-site check-in tools.
SourceHootsuite: How many integrations does Hootsuite support?
Hootsuite advertises support for over 100 integrations, claiming more than any other social media management platform.
SourceSplash That: What event analytics are available?
Splash provides dashboard reporting with pre-built and custom reports for ROI measurement and attendance insights, though users report the reporting features lack versatility for deep drilling into performance metrics.
SourceHootsuite: Can users export their data from Hootsuite?
Yes. Hootsuite offers Advanced Analytics data export as CSV files to SFTP folders for Enterprise users, with daily exports and 90-day retention. Standard and Professional plans have more limited export capabilities.
SourceHootsuite: Does Hootsuite offer API access?
Yes. Hootsuite provides a REST API for building custom applications and integrations, though API capabilities vary by plan level.
SourceHootsuite: Does Hootsuite offer self-hosted or on-premise deployment?
No. Hootsuite is a cloud-based SaaS platform only. There is no self-hosted or on-premise deployment option available.
SourceRelated pages
More on Splash That
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