Softwr

Event Management · head to head

Customer.io vs Splash That

Customer.io logo

Customer.io

Event Management

Data-driven messaging for teams getting started, scaling and beyond

From
On request
Rated
-
Full reviewWebsite
Splash That logo

Splash That

Event Management

Enterprise event marketing platform

From
On request
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Customer.io essentials plan caps at 5,000 profiles (people and objects) and 1,000,000 monthly emails, with overages billed at $0.12 per 1,000 emails beyond that; Splash That acquired by Cvent in August 2024 and now sold within the Cvent suite

Where they differ

Only the attributes on which Customer.io and Splash That actually diverge.

Attributes where Customer.io and Splash That differ
AttributeCustomer.ioSplash That
Pricing modelsubscriptionUnknown
CategoryUnknownEvent Management
FoundedUnknown2011

Identical on both: starting price (On request), free tier (No), platforms (Web), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Customer.io

Nothing recorded that Splash That does not also cover.

Only in Splash That

  • Event pages
  • Registration
  • Check-in
  • Email marketing
  • Analytics
  • Salesforce
  • Marketo
  • HubSpot

What people use each for

The jobs each tool is most often brought in to do.

Customer.io

No use cases recorded yet. See the Customer.io review.

Splash That

  • Event registration pages and marketing for live, virtual and hybrid eventsnot Customer.io
  • Syncing event attendance into Salesforce and other CRMsnot Customer.io
  • Running a large programme of events to a consistent brand templatenot Customer.io
  • Reporting on event-sourced pipelinenot Customer.io

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Customer.io

  • Essentials plan caps at 5,000 profiles (people and objects) and 1,000,000 monthly emails, with overages billed at $0.12 per 1,000 emails beyond that
  • Standard and Premium tiers show custom pricing only, and Enterprise is negotiated rate, so three of the four published tiers require a sales conversation
  • Monthly plans accept credit card only; annual billing via invoice (ACH/wire) requires the annual commitment

Splash That

  • Acquired by Cvent in August 2024 and now sold within the Cvent suite

Pricing, plan by plan

Customer.io

On request

No published plan breakdown. See the Customer.io review.

Splash That

On request

No published plan breakdown. See the Splash That review.

Which should you pick?

Choose Customer.io if

Nothing in the data separates Customer.io from Splash That on the points above - pick on price and on how each one feels to use.

Customer.io review

Choose Splash That if

  • You need event pages.
  • You also want registration.
Splash That review

Questions people ask

Is Customer.io or Splash That better?
Neither clearly leads. Customer.io starts at On request and Splash That at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Customer.io or Splash That?
Customer.io starts at On request and Splash That at On request.
Does Customer.io or Splash That run on more platforms?
Both run on Web, so platform support will not decide this one for you.
What can Customer.io do that Splash That cannot?
Splash That covers Event pages, Registration, Check-in, Email marketing.

Answered from the vendors’ own pages

Splash That: Does Splash integrate with CRM systems?

Yes, Splash integrates with Salesforce to sync attendee data and with Marketo for marketing automation. It also supports Slack for team notifications about event activity.

Source
Splash That: Can Splash handle both virtual and in-person events?

Yes, Splash supports virtual, in-person, and hybrid event formats with the same platform. It includes virtual venue features with streaming and on-site check-in tools.

Source
Splash That: What event analytics are available?

Splash provides dashboard reporting with pre-built and custom reports for ROI measurement and attendance insights, though users report the reporting features lack versatility for deep drilling into performance metrics.

Source
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Related pages

More on Customer.io

More on Splash That

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