Hootsuite

Hootsuite

Verified

Save time and grow on social media

4.2(21,345 ratings)
1K+ users
19 views
Founded
2008
Starting Price
$49/month
Category
Marketing
Last Updated
9/7/2025

Screenshots

Hootsuite screenshot 1
Hootsuite screenshot 2

Quick Overview

Hootsuite is a social media management platform that covers all aspects of a social media strategy from planning and publishing content to advertising and analytics. Trusted by over 18 million users, it helps businesses build their brand on social at scale.

4.2

Rating

1K+

Users

3

Platforms

Complete Guide to Hootsuite

Everything you need to know about Hootsuite to make an informed decision

What is Hootsuite?

Hootsuite is a comprehensive Social media scheduling solution designed for marketing professionals and teams. Hootsuite is a social media management platform that covers all aspects of a social media strategy from planning and publishing content to advertising and analytics. Trusted by over 18 million users, it helps businesses build their brand on social at scale.

This powerful software platform combines essential business functionality with user-friendly design, making it an ideal choice for organizations looking to streamline their Social media scheduling processes and enhance overall productivity.

Key Benefits of Hootsuite

Hootsuite delivers significant value through its comprehensive feature set and intuitive design:

  • Content scheduling - Enhanced content scheduling capabilities that drive efficiency
  • Social inbox - Enhanced social inbox capabilities that drive efficiency
  • Content calendar - Enhanced content calendar capabilities that drive efficiency
  • Analytics & reporting - Enhanced analytics & reporting capabilities that drive efficiency
  • Social listening - Enhanced social listening capabilities that drive efficiency

Hootsuite Features and Capabilities

Hootsuite offers a robust set of features designed to meet the demanding requirements of modern marketing operations.

Core Functionality

The platform's core features provide essential capabilities for daily operations:

  • Content scheduling
  • Social inbox
  • Content calendar
  • Analytics & reporting
  • Social listening

Security and Compliance

Hootsuite prioritizes data security and regulatory compliance with advanced security features:

  • SOC2
  • ISO27001
  • GDPR
  • SSO
  • 2FA

Integration Capabilities

Hootsuite seamlessly connects with popular business tools and platforms, enabling unified workflow management:

  • Facebook integration for enhanced connectivity
  • Instagram integration for enhanced connectivity
  • Twitter integration for enhanced connectivity
  • LinkedIn integration for enhanced connectivity
  • YouTube integration for enhanced connectivity
  • Pinterest integration for enhanced connectivity
  • TikTok integration for enhanced connectivity
  • WhatsApp Business integration for enhanced connectivity

These integrations ensure that Hootsuite fits naturally into existing technology stacks while providing additional functionality and data synchronization.

Hootsuite Pricing Structure

Hootsuite offers flexible pricing options designed to accommodate businesses of all sizes and requirements.

Paid Plans - Premium features and advanced capabilities are available starting from $49 per month, providing excellent value for growing businesses.

Available Pricing Tiers

Hootsuite offers multiple pricing tiers to match different organizational needs:

  • Professional Plan - $49/month
    • 1 user
    • 10 social accounts
    • Unlimited scheduling
  • Team Plan - $129/month
    • 3 users
    • 20 social accounts
    • Calendar view
  • Business Plan - $599/month
    • 5 users
    • 35 social accounts
    • Approval workflows
  • Enterprise Plan - $null/month
    • Unlimited users
    • 50+ social accounts
    • Advanced security

Platform Compatibility and Technical Requirements

Hootsuite is designed for maximum accessibility and can be used across multiple platforms and devices.

Supported Platforms: web, ios, android

This multi-platform support ensures that teams can access Hootsuite functionality regardless of their preferred operating system or device type.

Multi-Language Support

Hootsuite supports multiple languages to serve global teams effectively:

Available Languages: English, French, German, Italian, Portuguese, Spanish, Japanese

Optimal Use Cases for Hootsuite

Hootsuite excels in various business scenarios and use cases:

  • Social media scheduling - Streamlined processes and enhanced efficiency
  • Community management - Streamlined processes and enhanced efficiency
  • Social advertising - Streamlined processes and enhanced efficiency
  • Analytics & reporting - Streamlined processes and enhanced efficiency
  • Team collaboration - Streamlined processes and enhanced efficiency

These use cases demonstrate Hootsuite's versatility and ability to adapt to different business requirements and operational needs.

How Hootsuite Compares to Alternatives

While there are several Social media scheduling solutions available in the market, Hootsuite distinguishes itself through its unique combination of features and user experience.

Popular alternatives include: Buffer, Sprout Social, Later, Agorapulse, SocialPilot

However, Hootsuite offers distinct advantages in terms of feature completeness and user experience, making it a compelling choice for organizations evaluating their options.

Why Hootsuite is the Right Choice

Hootsuite represents an excellent solution for organizations seeking reliable Social media scheduling software. With an impressive 4.2/5 user rating, it has proven its value across diverse business environments.

Developed and maintained by Hootsuite Inc with a track record dating back to 2008, Hootsuite combines industry expertise with modern technology to deliver exceptional results.

The platform offers competitive pricing and comprehensive functionality suitable for small, medium, enterprise. Whether you're a startup looking for cost-effective solutions or an enterprise requiring advanced capabilities, Hootsuite provides the tools and scalability to support your growth.

Choose Hootsuite for its proven reliability, comprehensive feature set, and commitment to user success in the competitive Social media scheduling software market.

Supported Platforms

Web
Ios
Android

Try Hootsuite

$49/month

Starting price

4.2(21345+ reviews)
1K+
Users

Key Features

Content scheduling
Content scheduling capability
Social inbox
Social inbox capability
Content calendar
Content calendar capability
Analytics & reporting
Analytics & reporting capability
Social listening
Social listening capability

Why Choose Hootsuite?

Verified
Est. 2008
1K+ users
Easy to setup & use
Regular updates & support
Join thousands of satisfied users

Security & Compliance

Security Score85/100

Certifications

GDPRSOC2ISO27001Privacy ShieldCCPA
EncryptionAES-128

Company

Hootsuite Inc
Location:Vancouver, Canada
Size:1000-5000
Visit company website
Hootsuite Review - Marketing Software | Softwr | Softwr