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E-Commerce · head to head

Heartland Retail vs Invoice2go

Heartland Retail logo

Heartland Retail

E-Commerce

Omnichannel retail management platform

From
$150/month
Rated
-
Full reviewWebsite
Invoice2go logo

Invoice2go

Accounting

Mobile-first invoicing app for small businesses and freelancers

From
On request
Rated
-
Full reviewWebsite

The short version

  • They diverge on capability: Heartland Retail covers Point of sale, Invoice2go covers Invoice creation and customization.

Where they differ

Only the attributes on which Heartland Retail and Invoice2go actually diverge.

Attributes where Heartland Retail and Invoice2go differ
AttributeHeartland RetailInvoice2go
Starting price$150/monthOn request
PlatformsWebweb, ios, android
CategoryE-CommerceAccounting
Founded1997Unknown

Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Heartland Retail

  • Point of sale
  • Omnichannel selling
  • Inventory management
  • Customer management
  • Payment processing
  • Employee management
  • Analytics
  • Reporting

Only in Invoice2go

  • Invoice creation and customization
  • Estimates and projects
  • In-app payments
  • Automated reminders
  • Accounting integrations
  • Team member access

What people use each for

The jobs each tool is most often brought in to do.

Heartland Retail

No use cases recorded yet. See the Heartland Retail review.

Invoice2go

  • Freelancers invoicing clients from a mobile devicenot Heartland Retail
  • Small service businesses tracking estimates and projectsnot Heartland Retail
  • Businesses wanting integrated card and ACH paymentsnot Heartland Retail
  • Businesses syncing invoices with QuickBooks or Xeronot Heartland Retail

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Heartland Retail

Nothing recorded yet. See the Heartland Retail review.

Invoice2go

  • Starter plan caps invoices at just 30 per year, forcing an upgrade for most active businesses.
  • Card processing fees are higher than some dedicated payment processors.
  • Accounting integrations are limited to QuickBooks and Xero, excluding other platforms.
  • Premium plan requires roughly $100k+/year revenue to be cost-effective, per its own positioning.

Pricing, plan by plan

Heartland Retail

$150/month
  • Core$150/month
    • POS system
    • Inventory management
    • Customer management
  • Professional$350/month
    • All Core features
    • Omnichannel
    • Advanced analytics

Invoice2go

On request
  • Starter$undefined/month
    • 30 invoices/year
    • 3.5% card payment fee
    • Free ACH bank transfers
  • Professional$undefined/month
    • 100 invoices/year
    • 3% card payment fee
    • QuickBooks/Xero integration
  • Premium$undefined/month
    • Unlimited invoices
    • 2.9% card payment fee
    • Recurring invoices

Which should you pick?

Choose Heartland Retail if

  • You need point of sale.
  • You also want omnichannel selling.
Heartland Retail review

Choose Invoice2go if

  • You need invoice creation and customization.
  • You work on web, ios, android.
  • You also want estimates and projects.
Invoice2go review

Questions people ask

Is Heartland Retail or Invoice2go better?
Neither clearly leads. Heartland Retail starts at $150/month and Invoice2go at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Heartland Retail or Invoice2go?
Heartland Retail starts at $150/month and Invoice2go at On request.
Does Heartland Retail or Invoice2go run on more platforms?
Heartland Retail runs on Web. Invoice2go runs on web, ios, android.
What can Heartland Retail do that Invoice2go cannot?
Heartland Retail covers Point of sale, Omnichannel selling, Inventory management, Customer management. Invoice2go covers Invoice creation and customization, Estimates and projects, In-app payments, Automated reminders.

Answered from the vendors’ own pages

Invoice2go: What does Invoice2go cost?

Invoice2go offers three tiers - Starter (30 invoices/year), Professional (100 invoices/year), and Premium (unlimited invoices) - distinguished by invoice volume and card processing fees from 3.5% down to 2.9%.

Source
Invoice2go: Is there a free trial?

Yes, Invoice2go offers a 30-day free trial that requires a credit card but includes a 100% money-back guarantee if canceled within 30 days.

Source
Invoice2go: Does Invoice2go integrate with accounting software?

Yes, the Professional and Premium plans include integration with QuickBooks and Xero.

Source
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