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Accounting · head to head

Invoice2go vs Square for Retail

Invoice2go logo

Invoice2go

Accounting

Mobile-first invoicing app for small businesses and freelancers

From
On request
Rated
-
Full reviewWebsite
Square for Retail logo

Square for Retail

E-Commerce

Integrated point of sale and retail management

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Square for Retail has a free tier, so it costs nothing to try first.
  • Each has a real cost: Invoice2go starter plan caps invoices at just 30 per year, forcing an upgrade for most active businesses.; Square for Retail limited customer support with primarily email and online forums, slow response times for urgent issues
  • They diverge on capability: Invoice2go covers Invoice creation and customization, Square for Retail covers Contactless payments.

Where they differ

Only the attributes on which Invoice2go and Square for Retail actually diverge.

Attributes where Invoice2go and Square for Retail differ
AttributeInvoice2goSquare for Retail
Starting priceOn requestFree
Pricing modelsubscriptionUnknown
Free tierNoYes
Platformsweb, ios, androidiOS, API
CategoryAccountingE-Commerce
FoundedUnknown2009

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Invoice2go

  • Invoice creation and customization
  • Estimates and projects
  • In-app payments
  • Automated reminders
  • Accounting integrations
  • Team member access

Only in Square for Retail

  • Contactless payments
  • Inventory tracking
  • Employee management
  • Customer profiles
  • Sales analytics
  • Receipt printing
  • Integration with Square Online
  • Reporting tools

What people use each for

The jobs each tool is most often brought in to do.

Invoice2go

  • Freelancers invoicing clients from a mobile devicenot Square for Retail
  • Small service businesses tracking estimates and projectsnot Square for Retail
  • Businesses wanting integrated card and ACH paymentsnot Square for Retail
  • Businesses syncing invoices with QuickBooks or Xeronot Square for Retail

Square for Retail

  • Retail point-of-sale systemsnot Invoice2go
  • Online store payment processingnot Invoice2go
  • Appointment and booking schedulingnot Invoice2go
  • Phone and field payment collectionnot Invoice2go

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Invoice2go

  • Starter plan caps invoices at just 30 per year, forcing an upgrade for most active businesses.
  • Card processing fees are higher than some dedicated payment processors.
  • Accounting integrations are limited to QuickBooks and Xero, excluding other platforms.
  • Premium plan requires roughly $100k+/year revenue to be cost-effective, per its own positioning.

Square for Retail

  • Limited customer support with primarily email and online forums, slow response times for urgent issues
  • Internet connectivity required for normal operations; weak signal impacts transaction processing and experience
  • Restricted to Square's payment processing with higher transaction fees compared to some competitors
  • Limited to iOS devices and Square's proprietary hardware, excluding Android or third-party devices
  • Limited advanced retail capabilities and deeper third-party integrations compared to enterprise POS systems

Pricing, plan by plan

Invoice2go

On request
  • Starter$undefined/month
    • 30 invoices/year
    • 3.5% card payment fee
    • Free ACH bank transfers
  • Professional$undefined/month
    • 100 invoices/year
    • 3% card payment fee
    • QuickBooks/Xero integration
  • Premium$undefined/month
    • Unlimited invoices
    • 2.9% card payment fee
    • Recurring invoices

Square for Retail

Free
  • FreeFree
    • Payment processing at 2.6% + 15 cents
    • Basic inventory management
    • Invoicing
  • Plus$49/month
    • In-person: 2.5% + 15 cents
    • Online: 2.9% + 30 cents
    • Product exchanges
  • Premium$149/month
    • In-person: 2.4% + 15 cents
    • Online: 2.9% + 30 cents
    • Advanced features

Which should you pick?

Choose Invoice2go if

  • You need invoice creation and customization.
  • You work on web, ios, android.
  • You also want estimates and projects.
Invoice2go review

Choose Square for Retail if

  • You need contactless payments.
  • You want to start without paying.
  • You work on iOS, API.
  • You also want inventory tracking.
Square for Retail review

Questions people ask

Is Invoice2go or Square for Retail better?
Neither clearly leads. Invoice2go starts at On request and Square for Retail at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Invoice2go or Square for Retail?
Square for Retail has a free tier; the other does not. Paid plans start at On request for Invoice2go and Free for Square for Retail.
Does Invoice2go or Square for Retail run on more platforms?
Invoice2go runs on web, ios, android. Square for Retail runs on iOS, API.
Can I use Square for Retail for free?
Yes. Square for Retail has a free tier, so you can try it without paying. Invoice2go starts at On request.
What is Invoice2go best used for?
Invoice2go is most often used for freelancers invoicing clients from a mobile device, small service businesses tracking estimates and projects, businesses wanting integrated card and ach payments, businesses syncing invoices with quickbooks or xero. Of those, freelancers invoicing clients from a mobile device and small service businesses tracking estimates and projects are not what Square for Retail is typically brought in for.
What can Invoice2go do that Square for Retail cannot?
Invoice2go covers Invoice creation and customization, Estimates and projects, In-app payments, Automated reminders. Square for Retail covers Contactless payments, Inventory tracking, Employee management, Customer profiles.

Answered from the vendors’ own pages

Invoice2go: What does Invoice2go cost?

Invoice2go offers three tiers - Starter (30 invoices/year), Professional (100 invoices/year), and Premium (unlimited invoices) - distinguished by invoice volume and card processing fees from 3.5% down to 2.9%.

Source
Square for Retail: Does Square for Retail have a free tier?

Yes, Square for Retail's free tier includes payment processing at 2.6% plus 15 cents per transaction, basic inventory, invoicing, online shop, and booking tools with no monthly subscription fee.

Source
Invoice2go: Is there a free trial?

Yes, Invoice2go offers a 30-day free trial that requires a credit card but includes a 100% money-back guarantee if canceled within 30 days.

Source
Square for Retail: What are the transaction fees across Square's pricing tiers?

Free tier: 2.6% + 15 cents. Plus tier ($49/month): 2.5% + 15 cents in-person, 2.9% + 30 cents online. Premium tier ($149/month): 2.4% + 15 cents in-person, 2.9% + 30 cents online.

Source
Invoice2go: Does Invoice2go integrate with accounting software?

Yes, the Professional and Premium plans include integration with QuickBooks and Xero.

Source
Square for Retail: What devices can run Square for Retail?

Square for Retail runs on iOS devices (iPad and iPhone) using Square's proprietary hardware or compatible mobile devices, and requires integration with Square's payment processing.

Source
Square for Retail: Can I use Square for Retail offline?

Square for Retail depends on an internet connection for optimal functionality. Offline functionality is limited, and high-traffic operations may require recharging or connection verification.

Source
Square for Retail: Does Square for Retail support third-party integrations?

Yes, Square offers integrations through its App Marketplace and provides APIs for custom development including payments, inventory, orders, customers, loyalty, and webhooks.

Source
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