Surveys · head to head
Gravity Forms vs Madgicx

Gravity Forms
Surveys
The most trusted WordPress forms plugin
- From
- $59/year
- Free plan
- No

Madgicx
Marketing
AI ad management and analytics platform for Meta, Google, and TikTok advertising
- From
- $49/month
- Free plan
- No
The short version
- Each has a real cost: Gravity Forms basic license covers only 1 site and renews at $59/year after a discounted $44 first year; Madgicx core plan pricing is not published upfront and instead scales with monthly ad spend, making cost comparison difficult before signing up.
- Prices and features above were last checked on 29 August 2026.
Where they differ
Only the attributes on which Gravity Forms and Madgicx actually diverge.
| Attribute | Gravity Forms | Madgicx |
|---|---|---|
| Starting price | $59/year | $49/month |
| Pricing model | subscription | usage-based |
| Category | Surveys | Marketing |
Identical on both: free tier (No), platforms (Web), user rating (Not yet rated).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Gravity Forms
Nothing recorded that Madgicx does not also cover.
Only in Madgicx
- AI automation rules
- Cross-channel reporting
- Server-to-server tracking
- One-Click Reports
- Audience and targeting tools
What people use each for
The jobs each tool is most often brought in to do.
Gravity Forms
- WordPress form building and lead capturenot Madgicx
- E-commerce payment form processingnot Madgicx
- Multi-site form managementnot Madgicx
Madgicx
- E-commerce brands automating Meta and Google ad budgetsnot Gravity Forms
- Agencies needing unified reporting across multiple ad channelsnot Gravity Forms
- Improving conversion attribution after iOS tracking changesnot Gravity Forms
- Building shareable client-facing ad performance dashboardsnot Gravity Forms
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Gravity Forms
- Basic license covers only 1 site and renews at $59/year after a discounted $44 first year
- Pro license is capped at 3 sites; using it on more requires the Elite tier at $259/year renewal
- Marketing integrations like HubSpot and Mailchimp are Basic-tier only, while payment and workflow add-ons (Stripe, Zapier, Trello) require Pro or above
Madgicx
- Core plan pricing is not published upfront and instead scales with monthly ad spend, making cost comparison difficult before signing up.
- Server-to-server tracking and enhanced attribution are gated behind a separate $49/month Tracking Pro add-on rather than included by default.
- The free trial is limited to 7 days, shorter than the 14-day trials common among competing ad platforms.
Pricing, plan by plan
Gravity Forms
$59/year- Basic$59/year
- 1 site license
- 20+ integrations including HubSpot, Mailchimp, Active Campaign
- Pro$159/year
- 3 site licenses
- Payment processing with Stripe, Square, PayPal
- 15+ Pro-level add-ons
- Elite$259/year
- Unlimited site licenses
- All add-ons included
- Advanced features: User Registration, Conversational Forms, Signature, Survey
Madgicx
$49/month- Madgicx Pro Complete with AI$undefined/month
- Pricing scales with monthly ad spend
- Automation, targeting, analytics, ad management
- Up to 5 dashboards
- Tracking Pro Add-On$49/month
- Advanced tracking and attribution
- Server-to-server tracking
- Enhanced conversions with Facebook Click ID support
Which should you pick?
Choose Gravity Forms if
Nothing in the data separates Gravity Forms from Madgicx on the points above - pick on price and on how each one feels to use.
Choose Madgicx if
- You need ai automation rules.
- You work on web.
- You also want cross-channel reporting.
Questions people ask
- Is Gravity Forms or Madgicx better?
- Neither clearly leads. Gravity Forms starts at $59/year and Madgicx at $49/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Gravity Forms or Madgicx?
- Gravity Forms starts at $59/year and Madgicx at $49/month.
- Does Gravity Forms or Madgicx run on more platforms?
- Gravity Forms runs on Web. Madgicx runs on web.
- What is Gravity Forms best used for?
- Gravity Forms is most often used for wordpress form building and lead capture, e-commerce payment form processing, multi-site form management. Of those, wordpress form building and lead capture and e-commerce payment form processing are not what Madgicx is typically brought in for.
- What can Gravity Forms do that Madgicx cannot?
- Madgicx covers AI automation rules, Cross-channel reporting, Server-to-server tracking, One-Click Reports.
Answered from the vendors’ own pages
Gravity Forms: What is the cheapest Gravity Forms plan?
The Basic plan is $59/year and includes 1 site license with 20+ integrations. The Elite plan at $259/year offers unlimited sites and all add-ons.
SourceMadgicx: How is Madgicx priced?
The core plan's price scales with a business's monthly ad spend rather than a flat fee, with monthly, quarterly, or annual billing options.
SourceGravity Forms: Can I process payments with Gravity Forms?
Yes. Payment processing with Stripe, Square, and PayPal is included in the Pro ($159/year) and Elite ($259/year) plans, but not in the Basic plan.
SourceMadgicx: Is there a free trial?
Madgicx offers a 7-day free trial with no credit card required, including access to all features and up to 5 report dashboards.
SourceGravity Forms: How many sites can I use Gravity Forms on?
The Basic plan covers 1 site, Pro covers 3 sites, and Elite covers unlimited sites. All pricing is annual subscription.
SourceMadgicx: What does Madgicx integrate with?
One-Click Reports pull data from Meta Ads, Google Ads, Google Analytics 4, Shopify, Klaviyo, and TikTok across unlimited ad accounts.
SourceMadgicx: Can I cancel the trial anytime?
The free trial can be cancelled anytime with no penalties mentioned on the pricing page.
SourceRelated pages
More on Gravity Forms
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