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Marketing · head to head

Madgicx vs Microsoft Forms

Madgicx logo

Madgicx

Marketing

AI ad management and analytics platform for Meta, Google, and TikTok advertising

From
$49/month
Free plan
No
Microsoft Forms logo

Microsoft Forms

Surveys

Survey tool bundled into Microsoft 365 with no standalone price, where the real constraints are tenant policy, residency and admin visibility

From
Free
Free plan
Yes

The short version

  • Only Microsoft Forms has a free tier, so it costs nothing to try first.
  • Each has a real cost: Madgicx core plan pricing is not published upfront and instead scales with monthly ad spend, making cost comparison difficult before signing up.; Microsoft Forms the Advanced Data Residency add-on explicitly does not cover Microsoft Forms, so a tenant that has paid for regional residency still has its survey responses provisioned according to best-effort guidance rather than a contractual commitment.
  • They diverge on capability: Madgicx covers AI automation rules, Microsoft Forms covers Bundled licensing.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Madgicx and Microsoft Forms actually diverge.

Attributes where Madgicx and Microsoft Forms differ
AttributeMadgicxMicrosoft Forms
Starting price$49/monthFree
Pricing modelusage-basedIncluded with Microsoft 365, not sold separately
Free tierNoYes
PlatformswebWeb, iOS, Android
CategoryMarketingSurveys

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Madgicx

  • AI automation rules
  • Cross-channel reporting
  • Server-to-server tracking
  • One-Click Reports
  • Audience and targeting tools

Only in Microsoft Forms

  • Bundled licensing
  • Very high response ceiling
  • File upload questions
  • Co-authoring
  • eDiscovery coverage
  • Surveys Agent in Copilot

What people use each for

The jobs each tool is most often brought in to do.

Madgicx

  • E-commerce brands automating Meta and Google ad budgetsnot Microsoft Forms
  • Agencies needing unified reporting across multiple ad channelsnot Microsoft Forms
  • Improving conversion attribution after iOS tracking changesnot Microsoft Forms
  • Building shareable client-facing ad performance dashboardsnot Microsoft Forms

Microsoft Forms

  • Internal surveys and quizzes inside an organisation that already pays for Microsoft 365 and does not want a second vendor contractnot Madgicx
  • Education settings where quizzes need automatic grading and results in Excel without procurement approvalnot Madgicx
  • Quick polls inside Microsoft Teams where the response data should stay in the same tenant as everything elsenot Madgicx
  • Any case where the deciding factor is that no purchase order is requirednot Madgicx

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Madgicx

  • Core plan pricing is not published upfront and instead scales with monthly ad spend, making cost comparison difficult before signing up.
  • Server-to-server tracking and enhanced attribution are gated behind a separate $49/month Tracking Pro add-on rather than included by default.
  • The free trial is limited to 7 days, shorter than the 14-day trials common among competing ad platforms.

Microsoft Forms

  • The Advanced Data Residency add-on explicitly does not cover Microsoft Forms, so a tenant that has paid for regional residency still has its survey responses provisioned according to best-effort guidance rather than a contractual commitment.
  • Above 50,000 responses a form degrades sharply: only CSV export continues to work, while summary charts, viewing individual responses, printing, shared summary links and manual quiz grading all stop.
  • Forms belonging to an account that is hard deleted, or deleted more than thirty days earlier, are not recoverable at all, so an unmanaged leaver process destroys survey data silently.
  • The administrator settings that govern external sharing, template sharing and result summary sharing are only available to education and Microsoft 365 Apps for business customers, leaving many commercial tenants without the controls the documentation describes.
  • A summary sharing link that has already been created continues to work for anyone inside or outside the organisation even after the form is restricted, so tightening permissions does not close an existing leak unless the link is deleted explicitly.

Pricing, plan by plan

Madgicx

$49/month
  • Madgicx Pro Complete with AI$undefined/month
    • Pricing scales with monthly ad spend
    • Automation, targeting, analytics, ad management
    • Up to 5 dashboards
  • Tracking Pro Add-On$49/month
    • Advanced tracking and attribution
    • Server-to-server tracking
    • Enhanced conversions with Facebook Click ID support

Microsoft Forms

Free
  • Free consumer Microsoft accountFree
    • 200 responses per form
    • 400 forms per account, including the recycle bin
    • 200 questions per form
  • Paid consumer Microsoft account$undefined/year
    • Included in the subscription price, not sold separately
    • 1,000 responses per form
    • 400 forms per account
  • Microsoft 365 work or school licence$undefined/year
    • Included in the subscription price, not sold separately
    • 5,000,000 responses per form
    • Included in Business Basic, Standard, Premium, Office 365 E1, E3, E5 and Microsoft 365 F3
  • Government GCC High and DoD$undefined/year
    • Included in the subscription price, not sold separately
    • 50,000 responses per form
    • No email notification, video insert, Bing image search or phishing protection

Which should you pick?

Choose Madgicx if

  • You need ai automation rules.
  • You work on web.
  • You also want cross-channel reporting.

Choose Microsoft Forms if

  • You need bundled licensing.
  • You want to start without paying.
  • You work on Web, iOS, Android.
  • You also want very high response ceiling.

Questions people ask

Is Madgicx or Microsoft Forms better?
Neither clearly leads. Madgicx starts at $49/month and Microsoft Forms at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Madgicx or Microsoft Forms?
Microsoft Forms has a free tier; the other does not. Paid plans start at $49/month for Madgicx and Free for Microsoft Forms.
Does Madgicx or Microsoft Forms run on more platforms?
Madgicx runs on web. Microsoft Forms runs on Web, iOS, Android.
Can I use Microsoft Forms for free?
Yes. Microsoft Forms has a free tier, so you can try it without paying. Madgicx starts at $49/month.
What is Madgicx best used for?
Madgicx is most often used for e-commerce brands automating meta and google ad budgets, agencies needing unified reporting across multiple ad channels, improving conversion attribution after ios tracking changes, building shareable client-facing ad performance dashboards. Of those, e-commerce brands automating meta and google ad budgets and agencies needing unified reporting across multiple ad channels are not what Microsoft Forms is typically brought in for.
What can Madgicx do that Microsoft Forms cannot?
Madgicx covers AI automation rules, Cross-channel reporting, Server-to-server tracking, One-Click Reports. Microsoft Forms covers Bundled licensing, Very high response ceiling, File upload questions, Co-authoring.

Answered from the vendors’ own pages

Madgicx: How is Madgicx priced?

The core plan's price scales with a business's monthly ad spend rather than a flat fee, with monthly, quarterly, or annual billing options.

Source
Microsoft Forms: Can I buy Microsoft Forms on its own?

No. It exists only as a service plan inside Microsoft 365, Office 365 and education or government SKUs, or free with a consumer Microsoft account. There is no standalone product to purchase.

Madgicx: Is there a free trial?

Madgicx offers a 7-day free trial with no credit card required, including access to all features and up to 5 report dashboards.

Source
Microsoft Forms: Where are responses stored?

In the United States for most tenants, in the EU and EFTA region for EU tenants, and in Australia only for Forms provisioned after October 2022. Microsoft states this is guidance, not a residency commitment.

Madgicx: What does Madgicx integrate with?

One-Click Reports pull data from Meta Ads, Google Ads, Google Analytics 4, Shopify, Klaviyo, and TikTok across unlimited ad accounts.

Source
Microsoft Forms: Can an administrator read someone else responses?

Not while that user account is active; ownership transfer is refused. Yes once the account is disabled or deleted, and yes through premium eDiscovery, which is still labelled preview.

Madgicx: Can I cancel the trial anytime?

The free trial can be cancelled anytime with no penalties mentioned on the pricing page.

Source
Microsoft Forms: How do I turn Forms off for the organisation?

Disable both the Microsoft Forms and the Office Hive enterprise applications in Entra ID, or clear the Forms checkbox per user. Both applications must be disabled for it to take effect.

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