Softwr

Marketing · head to head

Convert vs Madgicx

Convert logo

Convert

Marketing

A/B testing platform for enterprises

From
Free
Rated
-
Full reviewWebsite
Madgicx logo

Madgicx

Marketing

AI ad management and analytics platform for Meta, Google, and TikTok advertising

From
$49/month
Rated
-
Full reviewWebsite

The short version

  • Only Convert has a free tier, so it costs nothing to try first.
  • Each has a real cost: Convert pricing is driven by monthly tested users, starting at $399 per month for 100,000 monthly tested users on Growth and $599 on Pro; Madgicx core plan pricing is not published upfront and instead scales with monthly ad spend, making cost comparison difficult before signing up.
  • They diverge on capability: Convert covers A/B testing, Madgicx covers AI automation rules.
  • Prices and features above were last checked on 2 September 2026.

Where they differ

Only the attributes on which Convert and Madgicx actually diverge.

Attributes where Convert and Madgicx differ
AttributeConvertMadgicx
Starting priceFree$49/month
Pricing modelsubscriptionusage-based
Free tierYesNo
Founded2012Unknown

Identical on both: platforms (Web), user rating (Not yet rated), category (Marketing).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Convert

  • A/B testing
  • Multivariate testing
  • Analytics
  • API access
  • Google Analytics
  • SSL encryption
  • Cloud deployment
  • Web support

Only in Madgicx

  • AI automation rules
  • Cross-channel reporting
  • Server-to-server tracking
  • One-Click Reports
  • Audience and targeting tools

What people use each for

The jobs each tool is most often brought in to do.

Convert

  • A/B and multivariate testing for conversion optimizationnot Madgicx
  • Full-stack experimentation on web and mobilenot Madgicx
  • Sequential testing and statistical confidence trackingnot Madgicx

Madgicx

  • E-commerce brands automating Meta and Google ad budgetsnot Convert
  • Agencies needing unified reporting across multiple ad channelsnot Convert
  • Improving conversion attribution after iOS tracking changesnot Convert
  • Building shareable client-facing ad performance dashboardsnot Convert

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Convert

  • Pricing is driven by monthly tested users, starting at $399 per month for 100,000 monthly tested users on Growth and $599 on Pro
  • Single Sign-On requires the Pro plan at $599 per month
  • Multivariate testing, multi-page testing, full stack and feature flags, sequential testing and raw test data export are all withheld from the Growth plan
  • Phone support, change history and guided onboarding require Pro
  • The advertised $299 and $420 per month rates require paying the full year up front at $3,588 or $5,040
  • The Enterprise plan is price on request, is only available as an annual plan, and its data segregation feature carries additional costs
  • Listed prices exclude VAT, GST and other taxes, which are added at checkout
  • Above 5 million monthly tested users there is no published rate

Madgicx

  • Core plan pricing is not published upfront and instead scales with monthly ad spend, making cost comparison difficult before signing up.
  • Server-to-server tracking and enhanced attribution are gated behind a separate $49/month Tracking Pro add-on rather than included by default.
  • The free trial is limited to 7 days, shorter than the 14-day trials common among competing ad platforms.

Pricing, plan by plan

Convert

Free
  • Growth$399/month
  • Pro$599/month
  • Enterprise$undefined/mo

Madgicx

$49/month
  • Madgicx Pro Complete with AI$undefined/month
    • Pricing scales with monthly ad spend
    • Automation, targeting, analytics, ad management
    • Up to 5 dashboards
  • Tracking Pro Add-On$49/month
    • Advanced tracking and attribution
    • Server-to-server tracking
    • Enhanced conversions with Facebook Click ID support

Which should you pick?

Choose Convert if

  • You need a/b testing.
  • You want to start without paying.
  • You also want multivariate testing.
Convert review

Choose Madgicx if

  • You need ai automation rules.
  • You work on web.
  • You also want cross-channel reporting.
Madgicx review

Questions people ask

Is Convert or Madgicx better?
Neither clearly leads. Convert starts at Free and Madgicx at $49/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Convert or Madgicx?
Convert has a free tier; the other does not. Paid plans start at Free for Convert and $49/month for Madgicx.
Does Convert or Madgicx run on more platforms?
Convert runs on Web. Madgicx runs on web.
Can I use Convert for free?
Yes. Convert has a free tier, so you can try it without paying. Madgicx starts at $49/month.
What is Convert best used for?
Convert is most often used for a/b and multivariate testing for conversion optimization, full-stack experimentation on web and mobile, sequential testing and statistical confidence tracking. Of those, a/b and multivariate testing for conversion optimization and full-stack experimentation on web and mobile are not what Madgicx is typically brought in for.
What can Convert do that Madgicx cannot?
Convert covers A/B testing, Multivariate testing, Analytics, API access. Madgicx covers AI automation rules, Cross-channel reporting, Server-to-server tracking, One-Click Reports.

Answered from the vendors’ own pages

Convert: What is the starting price for Convert?

The Growth plan starts at $399/month (or $299/month billed annually for 25% savings) with 100K monthly tested users, 5 projects, and 5 active experiences per project.

Source
Madgicx: How is Madgicx priced?

The core plan's price scales with a business's monthly ad spend rather than a flat fee, with monthly, quarterly, or annual billing options.

Source
Convert: What is the difference between Growth and Pro plans?

Both cap at 100K tested users/month, but Pro ($599/month or $420/month annual) adds 30 active projects (vs 5), unlimited experiences per project (vs 5), unlimited domains (vs 10), multivariate testing, full-stack testing, sequential testing, and phone support.

Source
Madgicx: Is there a free trial?

Madgicx offers a 7-day free trial with no credit card required, including access to all features and up to 5 report dashboards.

Source
Convert: How much does the Enterprise plan cost?

Enterprise pricing is available 'on request.' It supports 1M+ monthly tested users (12M+ annually), unlimited projects, experiences, and domains, plus dedicated account manager and custom terms.

Source
Madgicx: What does Madgicx integrate with?

One-Click Reports pull data from Meta Ads, Google Ads, Google Analytics 4, Shopify, Klaviyo, and TikTok across unlimited ad accounts.

Source
Convert: What is the cost to exceed my monthly tested user limit?

Growth overages cost $399 per 100K additional users. Pro/Enterprise overages cost $699 per 250K additional users. Customers can also upgrade mid-cycle at any time.

Source
Madgicx: Can I cancel the trial anytime?

The free trial can be cancelled anytime with no penalties mentioned on the pricing page.

Source
Share

Related pages

More on Convert

More on Madgicx

Keep looking

Other head to heads