Surveys · head to head
Gravity Forms vs Qualtrics CoreXM
Qualtrics CoreXM
Surveys
Enterprise survey and market research platform, priced by seat and response volume through negotiated contracts
- From
- On request
- Rated
- -
The short version
- Each has a real cost: Gravity Forms basic license covers only 1 site and renews at $59/year after a discounted $44 first year; Qualtrics CoreXM there is no public pricing for any deployment beyond a small individual self-service plan, so budgeting requires a sales conversation before a shortlist can even be built.
- Prices and features above were last checked on 1 September 2026.
Where they differ
Only the attributes on which Gravity Forms and Qualtrics CoreXM actually diverge.
| Attribute | Gravity Forms | Qualtrics CoreXM |
|---|---|---|
| Starting price | $59/year | On request |
| Pricing model | subscription | quote |
| Platforms | Web | Web, iOS, Android |
Identical on both: free tier (No), user rating (Not yet rated), category (Surveys).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Gravity Forms
Nothing recorded that Qualtrics CoreXM does not also cover.
Only in Qualtrics CoreXM
- Advanced survey logic
- Statistical analysis tools
- Text analytics
- Dashboards and reporting
- Panel integration
- API and platform integrations
What people use each for
The jobs each tool is most often brought in to do.
Gravity Forms
- WordPress form building and lead capturenot Qualtrics CoreXM
- E-commerce payment form processingnot Qualtrics CoreXM
- Multi-site form managementnot Qualtrics CoreXM
Qualtrics CoreXM
- A market research team running quantitative studies that need built-in statistical significance testingnot Gravity Forms
- A product team wanting text analytics on open-ended customer feedback at scalenot Gravity Forms
- An enterprise consolidating multiple survey tools into one platform with a single data warehouse integrationnot Gravity Forms
- A researcher who needs access to third-party respondent panels alongside the survey buildernot Gravity Forms
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Gravity Forms
- Basic license covers only 1 site and renews at $59/year after a discounted $44 first year
- Pro license is capped at 3 sites; using it on more requires the Elite tier at $259/year renewal
- Marketing integrations like HubSpot and Mailchimp are Basic-tier only, while payment and workflow add-ons (Stripe, Zapier, Trello) require Pro or above
Qualtrics CoreXM
- There is no public pricing for any deployment beyond a small individual self-service plan, so budgeting requires a sales conversation before a shortlist can even be built.
- Typical small enterprise contracts run 25,000 to 50,000 US dollars a year, which puts it far outside the budget of small businesses that Typeform, Jotform or SurveyMonkey serve well.
- The interface and logic builder have a steep learning curve compared with lighter tools, so new users need training before building complex surveys confidently.
- It is easy to confuse with Qualtrics EmployeeXM in the same product family; buyers evaluating employee engagement specifically should look at EmployeeXM, not CoreXM.
- Multi-year contracts with per-module add-ons mean the effective cost tends to grow year over year as teams add capabilities piecemeal.
Pricing, plan by plan
Gravity Forms
$59/year- Basic$59/year
- 1 site license
- 20+ integrations including HubSpot, Mailchimp, Active Campaign
- Pro$159/year
- 3 site licenses
- Payment processing with Stripe, Square, PayPal
- 15+ Pro-level add-ons
- Elite$259/year
- Unlimited site licenses
- All add-ons included
- Advanced features: User Registration, Conversational Forms, Signature, Survey
Qualtrics CoreXM
On request- CoreXM$undefined/year
- Self-service entry plan around 35 USD a month for small individual use
- Typical small enterprise contracts between 25,000 and 50,000 USD a year
- Priced by seats, response volume and modules selected
Which should you pick?
Choose Gravity Forms if
Nothing in the data separates Gravity Forms from Qualtrics CoreXM on the points above - pick on price and on how each one feels to use.
Choose Qualtrics CoreXM if
- You need advanced survey logic.
- You work on Web, iOS, Android.
- You also want statistical analysis tools.
Questions people ask
- Is Gravity Forms or Qualtrics CoreXM better?
- Neither clearly leads. Gravity Forms starts at $59/year and Qualtrics CoreXM at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Gravity Forms or Qualtrics CoreXM?
- Gravity Forms starts at $59/year and Qualtrics CoreXM at On request.
- Does Gravity Forms or Qualtrics CoreXM run on more platforms?
- Gravity Forms runs on Web. Qualtrics CoreXM runs on Web, iOS, Android.
- What is Gravity Forms best used for?
- Gravity Forms is most often used for wordpress form building and lead capture, e-commerce payment form processing, multi-site form management. Of those, wordpress form building and lead capture and e-commerce payment form processing are not what Qualtrics CoreXM is typically brought in for.
- What can Gravity Forms do that Qualtrics CoreXM cannot?
- Qualtrics CoreXM covers Advanced survey logic, Statistical analysis tools, Text analytics, Dashboards and reporting.
Answered from the vendors’ own pages
Gravity Forms: What is the cheapest Gravity Forms plan?
The Basic plan is $59/year and includes 1 site license with 20+ integrations. The Elite plan at $259/year offers unlimited sites and all add-ons.
SourceQualtrics CoreXM: How is CoreXM different from Qualtrics EmployeeXM?
CoreXM is the general-purpose survey and market research engine; EmployeeXM is a separate, HR-focused product built specifically for employee engagement programmes.
Gravity Forms: Can I process payments with Gravity Forms?
Yes. Payment processing with Stripe, Square, and PayPal is included in the Pro ($159/year) and Elite ($259/year) plans, but not in the Basic plan.
SourceQualtrics CoreXM: Is there a published price list?
No, only a small self-service plan around 35 USD a month is public; organisational deployments are negotiated and typically run into five or six figures annually.
Gravity Forms: How many sites can I use Gravity Forms on?
The Basic plan covers 1 site, Pro covers 3 sites, and Elite covers unlimited sites. All pricing is annual subscription.
SourceQualtrics CoreXM: Does CoreXM include text analytics?
Yes, automated theme and sentiment extraction on open-ended responses is included as a core capability.
Related pages
More on Gravity Forms
More on Qualtrics CoreXM
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