Software · head to head
Gladly vs Zendesk
The short version
- Each has a real cost: Gladly no pricing is published at any level, and the pricing page states no per agent cost, per conversation rate, minimum commitment or feature tiers; Zendesk aI agents operate on per-resolution billing; customers pay only when an AI agent successfully resolves a ticket without escalation
- They diverge on capability: Gladly covers Lifelong conversation, Zendesk covers Ticket management.
Where they differ
Only the attributes on which Gladly and Zendesk actually diverge.
Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Gladly
- Lifelong conversation
- Customer timeline
- Task management
- IVR
- Magento
- Kustomer
- Stripe
- GDPR
Only in Zendesk
- Ticket management
- Live chat
- Call center
- Analytics & reporting
- Automation
- Customer satisfaction
- Slack
- Jira
Both cover
- Omnichannel support
- Knowledge base
- Shopify
- Salesforce
- SOC2
What people use each for
The jobs each tool is most often brought in to do.
Gladly
- Customer service built around a single customer record rather than ticketsnot Zendesk
- Handling support conversations across voice, messaging and emailnot Zendesk
Zendesk
- Help desk and ticketing system managementnot Gladly
- Omnichannel customer supportnot Gladly
- Knowledge base and self-service portalsnot Gladly
- AI-assisted customer servicenot Gladly
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Gladly
- No pricing is published at any level, and the pricing page states no per agent cost, per conversation rate, minimum commitment or feature tiers
- The pricing page presents outcome statistics in place of any cost information
- Every route to a figure goes through a demo or sales conversation
Zendesk
- AI agents operate on per-resolution billing; customers pay only when an AI agent successfully resolves a ticket without escalation
- Copilot and Contact Center features available as separate add-ons at £50+/agent/month
- Advanced routing, workforce engagement, and approval workflows limited to Enterprise tier
- Highest tier requires sales consultation and custom pricing
Pricing, plan by plan
Gladly
$180/month- Hero$180/month
- All channels
- Customer timeline
- Knowledge base
- Superhero$210/month
- Everything in Hero
- Custom reporting
- Advanced rules
Zendesk
$19/monthNo published plan breakdown. See the Zendesk review.
Which should you pick?
Choose Gladly if
- You need lifelong conversation.
- You work on Web, Ios, Android.
- You also want customer timeline.
Questions people ask
- Is Gladly or Zendesk better?
- Neither clearly leads. Gladly starts at $180/month and Zendesk at $19/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Gladly or Zendesk?
- Gladly starts at $180/month and Zendesk at $19/month.
- Does Gladly or Zendesk run on more platforms?
- Gladly runs on Web, Ios, Android. Zendesk runs on Web.
- What is Gladly best used for?
- Gladly is most often used for customer service built around a single customer record rather than tickets, handling support conversations across voice, messaging and email. Of those, customer service built around a single customer record rather than tickets and handling support conversations across voice, messaging and email are not what Zendesk is typically brought in for.
- What can Gladly do that Zendesk cannot?
- Gladly covers Lifelong conversation, Customer timeline, Task management, IVR. Zendesk covers Ticket management, Live chat, Call center, Analytics & reporting. Both handle Omnichannel support, Knowledge base, Shopify, Salesforce.
Related pages
Keep looking
Other head to heads
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- Gladly vs Front
- Gladly vs Groove
- Gladly vs Freshdesk
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- Gladly vs Jira Service Management
- Gladly vs Salesforce Service Cloud
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- Gladly vs Dixa
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- Zendesk vs Kustomer
- Zendesk vs Front
- Zendesk vs Groove
- Zendesk vs Freshdesk
- Zendesk vs Freshworks Customer Service Suite
- Zendesk vs Jira Service Management
- Zendesk vs Salesforce Service Cloud
- Zendesk vs 8x8 Contact Center
- Zendesk vs Amazon Connect
- Zendesk vs BMC Helix
- Zendesk vs Chatwoot
- Zendesk vs Customerly
- Zendesk vs DelightChat
- Zendesk vs Dialpad Contact Center
- Zendesk vs Dixa
- Zendesk vs Freshservice
- Zendesk vs HappyFox


