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Customer Support · head to head

Gladly vs SuiteCRM

Gladly logo

Gladly

Customer Support

Radically personal customer service

From
$180/month
Free plan
No
Full reviewWebsite
SuiteCRM logo

SuiteCRM

CRM

Open source fork of SugarCRM with no per user licence fee, sold as hosting and support

From
Free
Free plan
Yes
Full reviewWebsite

The short version

  • Only SuiteCRM has a free tier, so it costs nothing to try first.
  • Each has a real cost: Gladly no pricing is published at any level, and the pricing page states no per agent cost, per conversation rate, minimum commitment or feature tiers; SuiteCRM the interface still carries SugarCRM conventions from over a decade ago, and sales teams used to modern CRMs frequently resist adoption, which is the most common reason SuiteCRM projects fail rather than any technical limit.
  • They diverge on capability: Gladly covers Lifelong conversation, SuiteCRM covers Studio module builder.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Gladly and SuiteCRM actually diverge.

Attributes where Gladly and SuiteCRM differ
AttributeGladlySuiteCRM
Starting price$180/monthFree
Pricing modelsubscriptionOpen source, no licence fee
Free tierNoYes
PlatformsWeb, Ios, AndroidWeb, Linux, Self-hosted, iOS, Android
CategoryCustomer SupportCRM
Founded2014Unknown

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Gladly

  • Lifelong conversation
  • Omnichannel support
  • Customer timeline
  • Task management
  • Knowledge base
  • IVR
  • Shopify
  • Salesforce

Only in SuiteCRM

  • Studio module builder
  • Workflow engine
  • Opportunity and quote management
  • Case management
  • Campaign module
  • Reporting engine
  • Security groups
  • REST API

What people use each for

The jobs each tool is most often brought in to do.

Gladly

  • Customer service built around a single customer record rather than ticketsnot SuiteCRM
  • Handling support conversations across voice, messaging and emailnot SuiteCRM

SuiteCRM

  • An organisation with two hundred occasional CRM users where per seat pricing from Salesforce or HubSpot would dominate the budgetnot Gladly
  • A public sector body or regulated firm that must host customer data on infrastructure it controlsnot Gladly
  • A company that needs custom modules modelling its own objects and wants to build them in Studio rather than pay for platform licencesnot Gladly
  • A business that wants open source economics but whose procurement requires a warranty, which SuiteASSURED suppliesnot Gladly

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Gladly

  • No pricing is published at any level, and the pricing page states no per agent cost, per conversation rate, minimum commitment or feature tiers
  • The pricing page presents outcome statistics in place of any cost information
  • Every route to a figure goes through a demo or sales conversation

SuiteCRM

  • The interface still carries SugarCRM conventions from over a decade ago, and sales teams used to modern CRMs frequently resist adoption, which is the most common reason SuiteCRM projects fail rather than any technical limit.
  • Zero licence fee does not mean zero cost: hosting, ten hours of annual support and a quick start implementation together run into thousands of pounds before anyone has configured a pipeline.
  • The integration marketplace is small compared with Salesforce or HubSpot, so common connections to marketing, telephony and finance tools are often paid third party add-ons or custom builds.
  • Upgrades between major versions can break customisations made outside Studio, so heavily customised instances tend to lag behind current releases and accumulate security debt.
  • Native email marketing and campaign functionality is basic next to a dedicated tool, so most deployments end up paying for a separate marketing platform and syncing it, undoing part of the cost saving.

Pricing, plan by plan

Gladly

$180/month
  • Hero$180/month
    • All channels
    • Customer timeline
    • Knowledge base
  • Superhero$210/month
    • Everything in Hero
    • Custom reporting
    • Advanced rules

SuiteCRM

Free
  • Self-hostedFree
    • GPL licensed with no per user fee at any user count
    • All core CRM modules included
    • You provide hosting, upgrades and support
  • Managed hosting$50/month
    • Hosting, security patching, updates and monitoring
    • Still no per user licence fee
    • Support purchased separately
  • Standard support$1200/year
    • Ten support hours per year
    • Discount available when bought with managed hosting
    • Does not include implementation work
  • SuiteASSURED$3350/year
    • Warranty and legal indemnification over the open source code
    • Priority support and security assurances
    • Aimed at organisations whose procurement rules block unwarranted open source

Which should you pick?

Choose Gladly if

  • You need lifelong conversation.
  • You work on Web, Ios, Android.
  • You also want omnichannel support.
Gladly review

Choose SuiteCRM if

  • You need studio module builder.
  • You want to start without paying.
  • You work on Web, Linux, Self-hosted, iOS, Android.
  • You also want workflow engine.
SuiteCRM review

Questions people ask

Is Gladly or SuiteCRM better?
Neither clearly leads. Gladly starts at $180/month and SuiteCRM at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Gladly or SuiteCRM?
SuiteCRM has a free tier; the other does not. Paid plans start at $180/month for Gladly and Free for SuiteCRM.
Does Gladly or SuiteCRM run on more platforms?
Gladly runs on Web, Ios, Android. SuiteCRM runs on Web, Linux, Self-hosted, iOS, Android.
Can I use SuiteCRM for free?
Yes. SuiteCRM has a free tier, so you can try it without paying. Gladly starts at $180/month.
What is Gladly best used for?
Gladly is most often used for customer service built around a single customer record rather than tickets, handling support conversations across voice, messaging and email. Of those, customer service built around a single customer record rather than tickets and handling support conversations across voice, messaging and email are not what SuiteCRM is typically brought in for.
What can Gladly do that SuiteCRM cannot?
Gladly covers Lifelong conversation, Omnichannel support, Customer timeline, Task management. SuiteCRM covers Studio module builder, Workflow engine, Opportunity and quote management, Case management.

Answered from the vendors’ own pages

Gladly: How much does Gladly cost?

Gladly does not publish pricing on its website. The vendor directs prospective customers to request a demo or contact the sales team for custom pricing tailored to organizational needs.

Source
SuiteCRM: Is SuiteCRM really free?

The software is, at any user count. SalesAgility charges for managed hosting from about 50 GBP per month, support from about 1,200 GBP per year and SuiteASSURED from about 3,350 GBP per year.

SuiteCRM: How does it relate to SugarCRM?

It is a fork of SugarCRM Community Edition, created after SugarCRM discontinued its open source release.

SuiteCRM: Are there per user fees?

No. This is the central commercial argument for it, particularly for organisations with many occasional users.

SuiteCRM: What is SuiteASSURED?

A paid subscription that adds warranty, indemnification and legal protections on top of the open source licence, for buyers whose procurement rules block unwarranted software.

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