Softwr

Marketing · head to head

Funnel.io vs QuestionPro

Funnel.io logo

Funnel.io

Marketing

Multi-channel marketing analytics for smarter decision making

From
$300/month
Free plan
No
Visit Funnel.ioFull review
QuestionPro logo

QuestionPro

Surveys

Survey and experience management platform with a permanently free tier capped at 200 responses

From
Free
Free plan
Yes
Visit QuestionProFull review

The short version

  • Funnel.io is a marketing analytics platform.
  • QuestionPro has a free plan, then $83/mo; Funnel.io starts at $300/mo.
  • Only Funnel.io lists unified dashboards; only QuestionPro lists survey builder.
  • Where Funnel.io falls short: export destinations are rationed the same way, at 13 on Starter and 46 on Business.
  • Where QuestionPro falls short: team Edition has a five-seat minimum, so a small team that only needs two or three licences still pays for five.
  • Prices and features on this page were last checked on 13 November 2026.

Where they differ

Only the attributes on which Funnel.io and QuestionPro actually diverge.

Attributes where Funnel.io and QuestionPro differ
AttributeFunnel.ioQuestionPro
Starting price$300/monthFree
Pricing modelSubscriptionPer user per month
Free tierNoYes
PlatformsWeb, iOS, Android, APIWeb, iOS, Android
CategoryMarketingSurveys

Not yet recorded: founded for QuestionPro.

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Funnel.io

  • Multi-channel data aggregation
  • Unified dashboards
  • Custom reporting
  • Data transformation
  • Real-time syncing
  • Historical data archive
  • Attribution modeling
  • Automated alerts

Only in QuestionPro

  • Survey builder
  • QuestionPro CX
  • QuestionPro Workforce
  • Research Suite
  • Offline data collection
  • White label reporting

What people use each for

The jobs each tool is most often brought in to do.

Funnel.io

  • Collecting marketing data from ad platforms into one datasetnot QuestionPro
  • Exporting blended marketing data to BI tools and warehousesnot QuestionPro

QuestionPro

  • A researcher or student who needs unlimited surveys but stays under 200 responses and wants to pay nothingnot Funnel.io
  • A single analyst who needs advanced logic and unlimited responses and can justify one Advanced seatnot Funnel.io
  • A CX team that wants closed-loop case management bundled with survey distributionnot Funnel.io
  • A market research agency needing MaxDiff and conjoint analysis that SurveyMonkey does not offernot Funnel.io

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Funnel.io

  • Available connectors are gated by plan, at 113 on Starter against 579 on Business, so which sources can be used depends on the tier rather than on need
  • Export destinations are rationed the same way, at 13 on Starter and 46 on Business
  • The entry plan starts at $300 a month billed annually and the next at $600
  • SSO, SAML, audit logging and an enterprise SLA are Enterprise only with no published price
  • Funnel Measure is an add on available only on Business and Enterprise

QuestionPro

  • Team Edition has a five-seat minimum, so a small team that only needs two or three licences still pays for five
  • CX, Workforce and Research Suite are effectively separate products with their own pricing and onboarding, not tiers of the same subscription, which complicates a multi-department rollout
  • The free Essentials plan caps at 200 responses per survey, which a single moderately popular customer survey can exceed in days
  • The interface is denser than Typeform or SurveyMonkey, and teams that want a fast, visually simple survey builder often find QuestionPro slower to set up
  • Enterprise CX and Research Suite pricing is never published, so budgeting for a programme rollout requires a sales conversation before any commitment is possible

Pricing, plan by plan

Funnel.io

$300/month
  • Starter$300/mo
    • 117 connectors, 13 export destinations
    • Data storage, dashboards, Funnel AI
    • Billed annually
  • Business$600/mo
    • 579 connectors, 46 export destinations
    • Power BI/Tableau reporting
    • Funnel Measure available as add-on
  • EnterpriseOn request
    • 600+ connectors, 47 destinations
    • Enterprise SSO, advanced user management
    • Priority support, custom pricing

QuestionPro

Free
  • EssentialsFree
    • 1 user
    • 200 responses per survey
    • Unlimited surveys and questions
  • Advanced$99/mo
    • 1 user
    • Unlimited responses
    • Advanced logic and reporting
  • Team Edition$83/mo
    • Minimum 5 users, billed per seat
    • Collaboration and role permissions
    • Advanced analysis tools
  • CX, Workforce, Research SuiteOn request
    • Sold as separate products with separate quotes
    • Volume and module dependent

Which should you pick?

Choose Funnel.io if

  • You need multi-channel data aggregation.
  • You work on Web, iOS, Android, API.
  • You also want unified dashboards.
Funnel.io review

Choose QuestionPro if

  • You need survey builder.
  • You want to start without paying.
  • You work on Web, iOS, Android.
  • You also want questionpro cx.
QuestionPro review

Questions people ask

Is Funnel.io or QuestionPro better?
Neither clearly leads. Funnel.io starts at $300/month and QuestionPro at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Funnel.io or QuestionPro?
QuestionPro has a free tier; the other does not. Paid plans start at $300/month for Funnel.io and Free for QuestionPro.
Does Funnel.io or QuestionPro run on more platforms?
Funnel.io runs on Web, iOS, Android, API. QuestionPro runs on Web, iOS, Android.
Can I use QuestionPro for free?
Yes. QuestionPro has a free tier, so you can try it without paying. Funnel.io starts at $300/month.
What is Funnel.io best used for?
Funnel.io is most often used for collecting marketing data from ad platforms into one dataset, exporting blended marketing data to bi tools and warehouses. Of those, collecting marketing data from ad platforms into one dataset and exporting blended marketing data to bi tools and warehouses are not what QuestionPro is typically brought in for.
What can Funnel.io do that QuestionPro cannot?
Funnel.io covers Multi-channel data aggregation, Unified dashboards, Custom reporting, Data transformation. QuestionPro covers Survey builder, QuestionPro CX, QuestionPro Workforce, Research Suite.

Answered from the vendors’ own pages

Funnel.io: What is Funnel's Starter plan pricing?

The Starter plan costs $300 per month when billed annually and includes 117 connectors, 13 export destinations, data storage, dashboards, and Funnel AI.

Source
QuestionPro: Is the free plan actually usable long-term?

Yes. Essentials has no time limit, but it caps at 200 responses per survey and one user, which rules it out for anything with meaningful reach.

Funnel.io: What advanced features are available on Funnel's Business plan?

The Business plan costs $600 per month (annual billing) and includes 579 connectors, 46 export destinations, Power BI/Tableau reporting, and optional Funnel Measure add-on.

Source
QuestionPro: Is QuestionPro CX the same product as the survey builder?

No. CX is a separate product built for closed-loop customer experience programmes, priced and sold on its own.

Funnel.io: Does Funnel offer unlimited users?

Unlimited users and workspaces are available starting at the Business tier and above, included in the subscription cost.

Source
QuestionPro: Does Team Edition have a minimum seat count?

Yes, five seats at roughly $83 per user per month billed annually, so the minimum monthly spend is around $415.

Share

Related pages

More on Funnel.io

More on QuestionPro

Keep looking

Other head to heads