Is Funnel.io or Kudos better?

Neither clearly leads. Funnel.io starts at $299/month and Kudos at $5/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.

Which is cheaper, Funnel.io or Kudos?

Funnel.io starts at $299/month and Kudos at $5/month.

Does Funnel.io or Kudos run on more platforms?

Funnel.io runs on Web, Mobile, Api. Kudos runs on Web, Ios, Android, Api.

What is Funnel.io best used for?

Funnel.io is most often used for collecting marketing data from ad platforms into one dataset, exporting blended marketing data to bi tools and warehouses. Of those, collecting marketing data from ad platforms into one dataset and exporting blended marketing data to bi tools and warehouses are not what Kudos is typically brought in for.

What can Funnel.io do that Kudos cannot?

Funnel.io covers Multi-channel data aggregation, Unified dashboards, Custom reporting, Data transformation. Kudos covers Peer-to-peer recognition, Manager recognition, Social recognition wall, Points & rewards. Both handle SOC2, Data encryption.

Marketing & Analytics · head to head

Funnel.io vs Kudos

Funnel.io

Marketing & Analytics

Multi-channel marketing analytics for smarter decision making

From: $299/month
Rated: -

Full review Website

Kudos

HR & Recruiting

Employee recognition that drives performance

From: $5/month
Rated: -

Full review Website

The short version

Each has a real cost: Funnel.io available connectors are gated by plan, at 113 on Starter against 579 on Business, so which sources can be used depends on the tier rather than on need; Kudos kudos publishes no price for any of its three tiers (Basic, Plus, Enterprise); the entire plans page gates every tier behind "Request a Demo" or "Request a Trial" with only a discount for not-for-profit organizations over 100 employees mentioned, no figures given (archived plans page, 22 February 2021)
They diverge on capability: Funnel.io covers Multi-channel data aggregation, Kudos covers Peer-to-peer recognition.

Where they differ

Only the attributes on which Funnel.io and Kudos actually diverge.

Attributes where Funnel.io and Kudos differ
Attribute	Funnel.io	Kudos
Starting price	$299/month	$5/month
Platforms	Web, Mobile, Api	Web, Ios, Android, Api
Category	Marketing & Analytics	HR & Recruiting
Founded	2015	2010

Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Funnel.io

Multi-channel data aggregation
Unified dashboards
Custom reporting
Data transformation
Real-time syncing
Historical data archive
Attribution modeling
Automated alerts

Only in Kudos

Peer-to-peer recognition
Manager recognition
Social recognition wall
Points & rewards
Awards & nominations
Anniversary celebrations
Analytics dashboard
Company values alignment

Both cover

SOC2
Data encryption

What people use each for

The jobs each tool is most often brought in to do.

Funnel.io

Collecting marketing data from ad platforms into one datasetnot Kudos
Exporting blended marketing data to BI tools and warehousesnot Kudos

Kudos

Employee recognitionnot Funnel.io
Culture buildingnot Funnel.io
Employee engagementnot Funnel.io
Retention improvementnot Funnel.io
Values reinforcementnot Funnel.io

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Funnel.io

Available connectors are gated by plan, at 113 on Starter against 579 on Business, so which sources can be used depends on the tier rather than on need
Export destinations are rationed the same way, at 13 on Starter and 46 on Business
The entry plan starts at $300 a month billed annually and the next at $600
SSO, SAML, audit logging and an enterprise SLA are Enterprise only with no published price
Funnel Measure is an add on available only on Business and Enterprise

Kudos

Kudos publishes no price for any of its three tiers (Basic, Plus, Enterprise); the entire plans page gates every tier behind "Request a Demo" or "Request a Trial" with only a discount for not-for-profit organizations over 100 employees mentioned, no figures given (archived plans page, 22 February 2021)

Pricing, plan by plan

Funnel.io

$299/month

Starter$299/month
- Up to 5 data sources
- Basic dashboards
- Standard integrations
Professional$799/month
- Unlimited data sources
- Advanced dashboards
- Custom integrations
Enterprise$undefined/month
- Custom implementation
- Dedicated account manager
- Advanced integrations

Kudos

$5/month

Plus$5/month
- Peer recognition
- Social recognition wall
- Points system
Enterprise$undefined/month
- Everything in Plus
- Awards & nominations
- Advanced analytics

Which should you pick?

Choose Funnel.io if

You need multi-channel data aggregation.
You work on Web, Mobile, Api.
You also want unified dashboards.

Funnel.io review

Choose Kudos if

You need peer-to-peer recognition.
You work on Web, Ios, Android, Api.
You also want manager recognition.

Kudos review

Questions people ask

Is Funnel.io or Kudos better?: Neither clearly leads. Funnel.io starts at $299/month and Kudos at $5/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Funnel.io or Kudos?: Funnel.io starts at $299/month and Kudos at $5/month.
Does Funnel.io or Kudos run on more platforms?: Funnel.io runs on Web, Mobile, Api. Kudos runs on Web, Ios, Android, Api.
What is Funnel.io best used for?: Funnel.io is most often used for collecting marketing data from ad platforms into one dataset, exporting blended marketing data to bi tools and warehouses. Of those, collecting marketing data from ad platforms into one dataset and exporting blended marketing data to bi tools and warehouses are not what Kudos is typically brought in for.
What can Funnel.io do that Kudos cannot?: Funnel.io covers Multi-channel data aggregation, Unified dashboards, Custom reporting, Data transformation. Kudos covers Peer-to-peer recognition, Manager recognition, Social recognition wall, Points & rewards. Both handle SOC2, Data encryption.

Funnel.io vs Kudos

Funnel.io

Kudos

The short version

Where they differ

What each one covers

Only in Funnel.io

Only in Kudos

Both cover

What people use each for

Funnel.io

Kudos

Where each one falls short

Funnel.io

Kudos

Pricing, plan by plan

Funnel.io

Kudos

Which should you pick?

Choose Funnel.io if

Choose Kudos if

Questions people ask

Related pages

More on Funnel.io

More on Kudos

Keep looking

Other head to heads