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Software · head to head

Kudos vs VWO

Kudos logo

Kudos

Software

Employee recognition that drives performance

From
$5/month
Rated
-
Full reviewWebsite
VWO logo

VWO

Software

Experience Optimization Platform

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only VWO has a free tier, so it costs nothing to try first.
  • Each has a real cost: Kudos kudos publishes no price for any of its three tiers (Basic, Plus, Enterprise); the entire plans page gates every tier behind "Request a Demo" or "Request a Trial" with only a discount for not-for-profit organizations over 100 employees mentioned, no figures given (archived plans page, 22 February 2021); VWO growth plan restricted to 1 workspace and 0 custom attributes
  • They diverge on capability: Kudos covers Peer-to-peer recognition, VWO covers A/B testing.

Where they differ

Only the attributes on which Kudos and VWO actually diverge.

Attributes where Kudos and VWO differ
AttributeKudosVWO
Starting price$5/monthFree
Pricing modelsubscriptionusage-based
Free tierNoYes
PlatformsWeb, Ios, Android, ApiWeb, iOS, Android, Server-side
Founded20102007

Identical on both: user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Kudos

  • Peer-to-peer recognition
  • Manager recognition
  • Social recognition wall
  • Points & rewards
  • Awards & nominations
  • Anniversary celebrations
  • Analytics dashboard
  • Company values alignment

Only in VWO

  • A/B testing
  • Multivariate testing
  • Heatmaps
  • Session recordings
  • Analytics
  • Google Analytics
  • SSL encryption
  • Cloud deployment

Both cover

  • Slack

What people use each for

The jobs each tool is most often brought in to do.

Kudos

  • Employee recognitionnot VWO
  • Culture buildingnot VWO
  • Employee engagementnot VWO
  • Retention improvementnot VWO
  • Values reinforcementnot VWO

VWO

  • A/B testing and multivariate testingnot Kudos
  • Conversion rate optimisationnot Kudos
  • Behavioural analytics and session recordingsnot Kudos
  • Feature experimentation and progressive rolloutsnot Kudos

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Kudos

  • Kudos publishes no price for any of its three tiers (Basic, Plus, Enterprise); the entire plans page gates every tier behind "Request a Demo" or "Request a Trial" with only a discount for not-for-profit organizations over 100 employees mentioned, no figures given (archived plans page, 22 February 2021)

VWO

  • Growth plan restricted to 1 workspace and 0 custom attributes
  • Single Sign-On (SSO) and API access limited to Enterprise tier only
  • Growth plan offers only 8-hour first response time for support

Pricing, plan by plan

Kudos

$5/month
  • Plus$5/month
    • Peer recognition
    • Social recognition wall
    • Points system
  • Enterprise$undefined/month
    • Everything in Plus
    • Awards & nominations
    • Advanced analytics

VWO

Free

No published plan breakdown. See the VWO review.

Which should you pick?

Choose Kudos if

  • You need peer-to-peer recognition.
  • You work on Web, Ios, Android, Api.
  • You also want manager recognition.
Kudos review

Choose VWO if

  • You need a/b testing.
  • You want to start without paying.
  • You work on Web, iOS, Android, Server-side.
  • You also want multivariate testing.
VWO review

Questions people ask

Is Kudos or VWO better?
Neither clearly leads. Kudos starts at $5/month and VWO at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Kudos or VWO?
VWO has a free tier; the other does not. Paid plans start at $5/month for Kudos and Free for VWO.
Does Kudos or VWO run on more platforms?
Kudos runs on Web, Ios, Android, Api. VWO runs on Web, iOS, Android, Server-side.
Can I use VWO for free?
Yes. VWO has a free tier, so you can try it without paying. Kudos starts at $5/month.
What is Kudos best used for?
Kudos is most often used for employee recognition, culture building, employee engagement, retention improvement. Of those, employee recognition and culture building are not what VWO is typically brought in for.
What can Kudos do that VWO cannot?
Kudos covers Peer-to-peer recognition, Manager recognition, Social recognition wall, Points & rewards. VWO covers A/B testing, Multivariate testing, Heatmaps, Session recordings. Both handle Slack.
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Related pages

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