Softwr

E-Commerce · head to head

FullStory vs Vinted

FullStory logo

FullStory

E-Commerce

Digital experience intelligence platform

From
Free
Rated
-
Full reviewWebsite
Vinted logo

Vinted

E-Commerce

Lithuania-founded secondhand fashion marketplace that charges the buyer, not the seller, a platform fee

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: FullStory free tier limited to 30,000 sessions per month, no 5,000+ monthly active user sites; Vinted the Buyer Protection fee is not shown in the browsable item price, so comparing a listing price across Vinted and a commission-based competitor understates Vinted's true checkout cost unless the buyer manually adds the fee.
  • They diverge on capability: FullStory covers Session replay, Vinted covers No seller commission.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which FullStory and Vinted actually diverge.

Attributes where FullStory and Vinted differ
AttributeFullStoryVinted
Pricing modelquoteFree for sellers, no commission; buyer pays a variable Buyer Protection fee at checkout
PlatformsWeb, MobileiOS, Android, Web
Founded2014Unknown

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (E-Commerce).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in FullStory

  • Session replay
  • Heatmaps
  • Conversion funnels
  • User journey mapping
  • Error tracking
  • Frustration signals
  • Search functionality
  • Custom events

Only in Vinted

  • No seller commission
  • Buyer Protection fee
  • Direct shipping via carrier partners
  • Item verification service
  • Bundle discounts
  • In-app messaging and offers

What people use each for

The jobs each tool is most often brought in to do.

FullStory

  • User experience analysisnot Vinted
  • Bug reproductionnot Vinted
  • Conversion optimizationnot Vinted
  • Customer supportnot Vinted
  • Product developmentnot Vinted

Vinted

  • A seller who wants to keep the full listed price of an item rather than losing a percentage to platform commissionnot FullStory
  • A buyer comparing item prices across marketplaces who understands the checkout total includes a protection fee not shown on the listingnot FullStory
  • Someone selling many low-value items where a commission-based platform fee would eat disproportionately into returnsnot FullStory
  • A shopper in a European market where Vinted has deep local inventory and established shipping partnershipsnot FullStory

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

FullStory

  • Free tier limited to 30,000 sessions per month, no 5,000+ monthly active user sites
  • Personal email addresses cannot be used for signup; business email domain required
  • Paid plan pricing not publicly listed, requires sales contact for quotes
  • Free plan has no email support, only community-based assistance
  • Mobile app analytics requires a separate add-on purchase

Vinted

  • The Buyer Protection fee is not shown in the browsable item price, so comparing a listing price across Vinted and a commission-based competitor understates Vinted's true checkout cost unless the buyer manually adds the fee.
  • The fee is proportionally larger on cheap items, so buying several low-value pieces separately costs more in fees relative to item price than buying one higher-value item.
  • Sellers keeping the full sale price shifts cost to buyers rather than removing it, so the platform is not free to use overall, only free for the seller side of a transaction.
  • Item authentication is optional and limited to eligible higher-value categories, so counterfeit risk on everyday clothing items rests mostly on buyer judgement of listing photos and seller history.
  • Market strength is concentrated in Europe, and inventory depth, shipping partnerships and buyer volume are considerably thinner in markets outside its established base.

Pricing, plan by plan

FullStory

Free
  • FreeFree
    • 1,000 sessions/month
    • 14-day data retention
    • Basic analytics
  • Business$undefined/month
    • Custom sessions
    • 3-month retention
    • Advanced analytics
  • Enterprise$undefined/month
    • Unlimited sessions
    • Custom retention
    • Advanced privacy controls

Vinted

Free
  • SellingFree
    • No commission deducted from the sale price
    • Seller receives the full listed amount
    • Shipping label cost typically passed to the buyer or built into price
  • BuyingFree
    • Buyer Protection fee calculated from item price, added at checkout
    • Covers refund if item does not arrive or does not match description
    • Fee is proportionally larger on lower-priced items

Which should you pick?

Choose FullStory if

  • You need session replay.
  • You want to start without paying.
  • You work on Web, Mobile.
  • You also want heatmaps.
FullStory review

Choose Vinted if

  • You need no seller commission.
  • You want to start without paying.
  • You work on iOS, Android, Web.
  • You also want buyer protection fee.
Vinted review

Questions people ask

Is FullStory or Vinted better?
Neither clearly leads. FullStory starts at Free and Vinted at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, FullStory or Vinted?
FullStory starts at Free and Vinted at Free.
Does FullStory or Vinted run on more platforms?
FullStory runs on Web, Mobile. Vinted runs on iOS, Android, Web.
Can I use FullStory for free?
Both have a free tier, so you can try either at no cost before committing.
What is FullStory best used for?
FullStory is most often used for user experience analysis, bug reproduction, conversion optimization, customer support. Of those, user experience analysis and bug reproduction are not what Vinted is typically brought in for.
What can FullStory do that Vinted cannot?
FullStory covers Session replay, Heatmaps, Conversion funnels, User journey mapping. Vinted covers No seller commission, Buyer Protection fee, Direct shipping via carrier partners, Item verification service.

Answered from the vendors’ own pages

FullStory: What does FullStory's free tier include?

30,000 sessions per month, 10 user seats, 5,000 server-side events per month, 1 year of session replay retention, and 1 year of product analytics retention. Session capture pauses when you exceed the monthly limit, though existing sessions remain accessible.

Source
Vinted: Does Vinted charge sellers a commission?

No, sellers receive the full listed sale price with no percentage taken by the platform.

FullStory: What features are excluded from the free plan?

Dashboards, configurable form privacy, Go-Live functionality, Streams, client-side rate hooks, mobile app analytics, and StoryAI are not available on the free tier. Email support is also unavailable; only community-based help is provided.

Source
Vinted: So how does Vinted make money?

From a Buyer Protection fee added at checkout, calculated from the item price, which the buyer pays on top of the listed amount and shipping.

FullStory: Can I use a personal email to sign up for FullStory's free plan?

No. FullStory requires a business email domain for signup; personal email services like Gmail cannot be used for free plan registration.

Source
Vinted: Is the buyer protection fee shown on the item listing?

No, it is calculated and added at checkout, so the browsable listing price does not reflect the final total a buyer pays.

FullStory: How does FullStory integrate with Slack?

FullStory's Slack integration allows individual users to send noteworthy sessions to Slack channels. Advanced and Enterprise plans can configure Alerts to receive notifications in Slack when user metrics exceed defined thresholds.

Source
FullStory: What analytics platforms does FullStory integrate with?

FullStory integrates with Segment, Mixpanel, Adobe Analytics, Google Analytics, Salesforce, HubSpot, and others. These integrations allow you to attach FullStory session URLs to events in your analytics platform for cross-platform correlation.

Source
Share

Related pages

More on FullStory

More on Vinted

Keep looking

Other head to heads