Softwr

Employee Engagement · head to head

Awardco vs Fond

Awardco logo

Awardco

Employee Engagement

Employee recognition powered by Amazon Business

From
$2.5/month
Rated
-
Full reviewWebsite
Fond logo

Fond

Employee Engagement

Employee experience platform for modern teams

From
On request
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Awardco tiers are defined by how many recognition programme types you may run, two on Standard and four on Scale, rather than by features or headcount; Fond fond.co redirects to Reward Gateway. No pricing plans or costs are published on Reward Gateway's website
  • They diverge on capability: Awardco covers Peer recognition, Fond covers Social recognition.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Awardco and Fond actually diverge.

Attributes where Awardco and Fond differ
AttributeAwardcoFond
Starting price$2.5/monthOn request
Founded20152013

Identical on both: pricing model (subscription), free tier (No), platforms (Web), user rating (Not yet rated), category (Employee Engagement).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Awardco

  • Peer recognition
  • Amazon reward catalog
  • Service milestones
  • Incentive programs
  • Analytics
  • Social recognition wall
  • Manager tools
  • ADP

Only in Fond

  • Social recognition
  • Engagement tools
  • Culture programs
  • Analytics dashboard
  • Manager resources
  • Customizable workflows
  • Reporting

Both cover

  • Mobile app
  • Workday
  • Microsoft Teams
  • Slack

What people use each for

The jobs each tool is most often brought in to do.

Awardco

  • Service award and milestone recognitionnot Fond
  • Spot recognition and peer awardsnot Fond
  • Rewards redeemable against a large cataloguenot Fond
  • Running several recognition programmes under one systemnot Fond

Fond

  • Peer-to-peer recognition with points employees send each othernot Awardco
  • Redeeming points against a rewards cataloguenot Awardco
  • Corporate perks and discounts for staffnot Awardco
  • Running a recognition programme across international officesnot Awardco

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Awardco

  • Tiers are defined by how many recognition programme types you may run, two on Standard and four on Scale, rather than by features or headcount
  • Small organisations under 100 employees start at $3,000, so there is a floor regardless of size
  • The A-Pay card, Company Store and Awardco Engage are premium add-ons
  • No per-employee price is published; larger organisations must go through sales

Fond

  • Fond.co redirects to Reward Gateway. No pricing plans or costs are published on Reward Gateway's website
  • Requires contacting the company through demo request forms and ROI calculators for custom quotes

Pricing, plan by plan

Awardco

$2.5/month
  • Core$2.5/month
    • Recognition platform
    • Amazon rewards
    • Milestones
  • Pro$undefined/month
    • Advanced analytics
    • Custom integrations
    • Dedicated support

Fond

On request
  • Fond Platform$undefined/month
    • Recognition
    • Engagement tools
    • Culture building

Which should you pick?

Choose Awardco if

  • You need peer recognition.
  • You also want amazon reward catalog.
Awardco review

Choose Fond if

  • You need social recognition.
  • You also want engagement tools.
Fond review

Questions people ask

Is Awardco or Fond better?
Neither clearly leads. Awardco starts at $2.5/month and Fond at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Awardco or Fond?
Awardco starts at $2.5/month and Fond at On request.
Does Awardco or Fond run on more platforms?
Both run on Web, so platform support will not decide this one for you.
What is Awardco best used for?
Awardco is most often used for service award and milestone recognition, spot recognition and peer awards, rewards redeemable against a large catalogue, running several recognition programmes under one system. Of those, service award and milestone recognition and spot recognition and peer awards are not what Fond is typically brought in for.
What can Awardco do that Fond cannot?
Awardco covers Peer recognition, Amazon reward catalog, Service milestones, Incentive programs. Fond covers Social recognition, Engagement tools, Culture programs, Analytics dashboard. Both handle Mobile app, Workday, Microsoft Teams, Slack.

Answered from the vendors’ own pages

Awardco: What does Awardco cost for startups?

New startups and small businesses with 100 or fewer employees can reach out to the Awardco sales team for flexible packages starting at $3,000 annually.

Source
Fond: Is Fond still operating under that brand?

Fond.co redirects to Reward Gateway, suggesting Fond has been acquired or rebranded under the Reward Gateway brand.

Source
Awardco: What plan tiers does Awardco offer?

Awardco offers Standard (two program types), Scale (four program types), and Enterprise (unlimited program types) plans. Exact pricing requires contacting sales.

Source
Fond: How does Reward Gateway publish pricing?

Reward Gateway does not disclose specific pricing tiers or costs on their website. Prospective customers must contact the company through demo requests or ROI calculators.

Source
Awardco: Does Awardco offer add-on services?

Yes, premium add-ons include A-Pay (physical or digital payment card), Company Store (no-minimum swag solution), and Awardco Engage (comprehensive engagement solution).

Source
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