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Business Intelligence · head to head

Dundas BI vs Luzmo

Dundas BI logo

Dundas BI

Business Intelligence

Flexible business intelligence platform

From
$500/month
Rated
-
Full reviewWebsite
Luzmo logo

Luzmo

Business Intelligence

Embedded analytics for SaaS products, billed by monthly active dashboard users

From
€995/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Dundas BI the published Embedded BI Package starts from about $4,738.70 USD per month billed annually for 8 core capacity; Luzmo billing by monthly active users means commercial success is punished: getting every one of your customers into the dashboard weekly is exactly the outcome that pushes you into the next tier.
  • They diverge on capability: Dundas BI covers White-labeling, Luzmo covers Multi-tenant row-level security.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Dundas BI and Luzmo actually diverge.

Attributes where Dundas BI and Luzmo differ
AttributeDundas BILuzmo
Starting price$500/month€995/month
Pricing modelsubscriptionPer month by monthly active user count
PlatformsWeb, Embedded, MobileWeb
Founded1992Unknown

Identical on both: free tier (No), user rating (Not yet rated), category (Business Intelligence).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Dundas BI

  • White-labeling
  • Embedded Analytics
  • Data Preparation
  • Custom Visualizations
  • API
  • SQL Server
  • Oracle
  • PostgreSQL

Only in Luzmo

  • Multi-tenant row-level security
  • Embeddable editor
  • Theming and white labelling
  • SDKs and APIs
  • Luzmo IQ
  • Scheduled exports

What people use each for

The jobs each tool is most often brought in to do.

Dundas BI

  • Embedding dashboards and analytics inside another applicationnot Luzmo
  • Self service business intelligence and ad hoc reportingnot Luzmo
  • Building custom data visualisations against open BI APIsnot Luzmo

Luzmo

  • A B2B SaaS product that needs customer-facing dashboards without hiring a front-end data visualisation teamnot Dundas BI
  • A vertical software vendor that wants to sell an analytics module as a paid add-onnot Dundas BI
  • A product where each customer must only see their own rows and the security boundary has to be provable to an auditornot Dundas BI
  • A team that wants end customers to build their own charts rather than filing feature requests for every new reportnot Dundas BI

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Dundas BI

  • The published Embedded BI Package starts from about $4,738.70 USD per month billed annually for 8 core capacity
  • That figure reflects a limited time 35 percent promotional discount rather than list price
  • Licensing is by CPU core capacity rather than by user, so cost scales with server hardware
  • Dundas is now part of insightsoftware following acquisition
  • The page states that a pricing plan is worked out together with the vendor rather than published as a rate card

Luzmo

  • Billing by monthly active users means commercial success is punished: getting every one of your customers into the dashboard weekly is exactly the outcome that pushes you into the next tier.
  • The entry price of EUR 995 per month billed annually rules it out for early-stage products, so the realistic buyer already has meaningful revenue.
  • It is built for embedding rather than internal analysis, so most customers still pay for a second BI tool for their own staff, doubling the analytics line item.
  • The semantic modelling layer is lighter than a dedicated one such as dbt or Cube, so complex metric definitions often have to be pre-computed in the warehouse before Luzmo sees them.
  • As a smaller European vendor it has less connector breadth and a smaller partner ecosystem than the US incumbents, and unusual data sources frequently need an intermediate warehouse hop.

Pricing, plan by plan

Dundas BI

$500/month
  • Professional$500/month
    • Full Platform
    • Embedding
    • Support
  • EnterpriseFree
    • Unlimited Users
    • Multi-tenant
    • Premium Support

Luzmo

€995/month
  • Starter$995/month
    • Embedded dashboards with white labelling
    • Custom charts
    • APIs and SDKs
  • Premium$2495/month
    • Everything in Starter
    • End-customer self-service dashboard building
    • Luzmo IQ conversational insights
  • Enterprise$undefined/year
    • Dedicated VPC option
    • Flexible hosting region
    • OIDC single sign-on

Which should you pick?

Choose Dundas BI if

  • You need white-labeling.
  • You work on Web, Embedded, Mobile.
  • You also want embedded analytics.
Dundas BI review

Choose Luzmo if

  • You need multi-tenant row-level security.
  • You also want embeddable editor.
Luzmo review

Questions people ask

Is Dundas BI or Luzmo better?
Neither clearly leads. Dundas BI starts at $500/month and Luzmo at €995/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Dundas BI or Luzmo?
Dundas BI starts at $500/month and Luzmo at €995/month.
Does Dundas BI or Luzmo run on more platforms?
Dundas BI runs on Web, Embedded, Mobile. Luzmo runs on Web.
What is Dundas BI best used for?
Dundas BI is most often used for embedding dashboards and analytics inside another application, self service business intelligence and ad hoc reporting, building custom data visualisations against open bi apis. Of those, embedding dashboards and analytics inside another application and self service business intelligence and ad hoc reporting are not what Luzmo is typically brought in for.
What can Dundas BI do that Luzmo cannot?
Dundas BI covers White-labeling, Embedded Analytics, Data Preparation, Custom Visualizations. Luzmo covers Multi-tenant row-level security, Embeddable editor, Theming and white labelling, SDKs and APIs.

Answered from the vendors’ own pages

Dundas BI: How much does Dundas BI cost?

Dundas BI does not publish specific pricing. The vendor emphasizes 'smarter licensing models to scale appropriately and achieve ROI rapidly' and offers 'custom plans that fit your needs' rather than standardized tiers. Customers must contact Dundas directly for pricing quotes tailored to their enterprise or embedded analytics use case.

Source
Luzmo: Is Luzmo the same as Cumul.io?

Yes. Cumul.io rebranded to Luzmo; it is the same company and product line.

Dundas BI: What licensing options does Dundas BI offer?

Dundas BI describes their approach as flexible licensing designed to scale based on deployment needs. Specific licensing models and per-seat or concurrent-user costs are determined through custom quotes.

Source
Luzmo: How is it priced?

By monthly active users of your embedded dashboards, from EUR 995 per month on Starter billed annually.

Luzmo: Is there a free tier?

No, only a trial. There is no perpetual free plan.

Luzmo: Can our customers build their own dashboards?

Yes, but the embeddable editor for end-customer self-service sits on the Premium tier.

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