Softwr

Business Intelligence · head to head

ChartMogul vs Luzmo

ChartMogul logo

ChartMogul

Business Intelligence

Subscription analytics platform

From
Free
Rated
-
Full reviewWebsite
Luzmo logo

Luzmo

Business Intelligence

Embedded analytics for SaaS products, billed by monthly active dashboard users

From
€995/month
Rated
-
Full reviewWebsite

The short version

  • Only ChartMogul has a free tier, so it costs nothing to try first.
  • Each has a real cost: ChartMogul the free tier stops at $10K MRR, so it lapses precisely as a company starts to matter; Luzmo billing by monthly active users means commercial success is punished: getting every one of your customers into the dashboard weekly is exactly the outcome that pushes you into the next tier.
  • They diverge on capability: ChartMogul covers MRR Analytics, Luzmo covers Multi-tenant row-level security.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which ChartMogul and Luzmo actually diverge.

Attributes where ChartMogul and Luzmo differ
AttributeChartMogulLuzmo
Starting priceFree€995/month
Pricing modelsubscriptionPer month by monthly active user count
Free tierYesNo
PlatformsWeb, ApiWeb
Founded2014Unknown

Identical on both: user rating (Not yet rated), category (Business Intelligence).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in ChartMogul

  • MRR Analytics
  • Churn Analysis
  • Cohort Analysis
  • Customer Segmentation
  • Revenue Recognition
  • Stripe
  • Chargebee
  • Recurly

Only in Luzmo

  • Multi-tenant row-level security
  • Embeddable editor
  • Theming and white labelling
  • SDKs and APIs
  • Luzmo IQ
  • Scheduled exports

What people use each for

The jobs each tool is most often brought in to do.

ChartMogul

  • MRR trackingnot Luzmo
  • Churn analysisnot Luzmo
  • Revenue analyticsnot Luzmo
  • Subscription metricsnot Luzmo
  • Financial forecastingnot Luzmo

Luzmo

  • A B2B SaaS product that needs customer-facing dashboards without hiring a front-end data visualisation teamnot ChartMogul
  • A vertical software vendor that wants to sell an analytics module as a paid add-onnot ChartMogul
  • A product where each customer must only see their own rows and the security boundary has to be provable to an auditornot ChartMogul
  • A team that wants end customers to build their own charts rather than filing feature requests for every new reportnot ChartMogul

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

ChartMogul

  • The free tier stops at $10K MRR, so it lapses precisely as a company starts to matter
  • Starter is capped at 3 team members and a single billing system connection
  • Two-way CRM sync and warehouse integration require the Pro tier
  • Pricing scales with your ARR rather than with usage, so the bill rises as the business grows
  • Enterprise starts at $19,900 a year and is required above $10M ARR

Luzmo

  • Billing by monthly active users means commercial success is punished: getting every one of your customers into the dashboard weekly is exactly the outcome that pushes you into the next tier.
  • The entry price of EUR 995 per month billed annually rules it out for early-stage products, so the realistic buyer already has meaningful revenue.
  • It is built for embedding rather than internal analysis, so most customers still pay for a second BI tool for their own staff, doubling the analytics line item.
  • The semantic modelling layer is lighter than a dedicated one such as dbt or Cube, so complex metric definitions often have to be pre-computed in the warehouse before Luzmo sees them.
  • As a smaller European vendor it has less connector breadth and a smaller partner ecosystem than the US incumbents, and unusual data sources frequently need an intermediate warehouse hop.

Pricing, plan by plan

ChartMogul

Free
  • FreeFree
    • Up to $120K ARR tracked
    • 1 billing source
    • Unlimited team members
  • Starter$59/month
    • $59-$707/month based on ARR
    • Up to $10M ARR tracked
    • 1 billing source
  • Pro$99/month
    • $99-$1,199/month based on ARR
    • Up to $10M ARR tracked
    • 5 billing sources
  • Enterprise$19900/year
    • Custom pricing available
    • Unlimited ARR tracked
    • 15 billing sources

Luzmo

€995/month
  • Starter$995/month
    • Embedded dashboards with white labelling
    • Custom charts
    • APIs and SDKs
  • Premium$2495/month
    • Everything in Starter
    • End-customer self-service dashboard building
    • Luzmo IQ conversational insights
  • Enterprise$undefined/year
    • Dedicated VPC option
    • Flexible hosting region
    • OIDC single sign-on

Which should you pick?

Choose ChartMogul if

  • You need mrr analytics.
  • You want to start without paying.
  • You work on Web, Api.
  • You also want churn analysis.
ChartMogul review

Choose Luzmo if

  • You need multi-tenant row-level security.
  • You also want embeddable editor.
Luzmo review

Questions people ask

Is ChartMogul or Luzmo better?
Neither clearly leads. ChartMogul starts at Free and Luzmo at €995/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, ChartMogul or Luzmo?
ChartMogul has a free tier; the other does not. Paid plans start at Free for ChartMogul and €995/month for Luzmo.
Does ChartMogul or Luzmo run on more platforms?
ChartMogul runs on Web, Api. Luzmo runs on Web.
Can I use ChartMogul for free?
Yes. ChartMogul has a free tier, so you can try it without paying. Luzmo starts at €995/month.
What is ChartMogul best used for?
ChartMogul is most often used for mrr tracking, churn analysis, revenue analytics, subscription metrics. Of those, mrr tracking and churn analysis are not what Luzmo is typically brought in for.
What can ChartMogul do that Luzmo cannot?
ChartMogul covers MRR Analytics, Churn Analysis, Cohort Analysis, Customer Segmentation. Luzmo covers Multi-tenant row-level security, Embeddable editor, Theming and white labelling, SDKs and APIs.

Answered from the vendors’ own pages

ChartMogul: How much does ChartMogul cost for a small SaaS startup?

ChartMogul offers a free plan for companies with up to $120K ARR. Starter plans begin at $59 per month for smaller ARR amounts and scale up to $707 per month, with a 17% discount available for annual commitments. Source: https://chartmogul.com/pricing

Source
Luzmo: Is Luzmo the same as Cumul.io?

Yes. Cumul.io rebranded to Luzmo; it is the same company and product line.

ChartMogul: What are the team member limits on ChartMogul plans?

The Free and Pro plans include unlimited team members, while the Starter plan is limited to 3 team members. Enterprise plans offer unlimited users with custom pricing. Source: https://chartmogul.com/pricing

Source
Luzmo: How is it priced?

By monthly active users of your embedded dashboards, from EUR 995 per month on Starter billed annually.

ChartMogul: How many billing sources can each ChartMogul plan integrate?

Free and Starter plans support 1 billing source each. Pro plans increase to 5 billing sources. Enterprise plans support 15 billing sources with custom pricing and unlimited integration capabilities. Source: https://chartmogul.com/pricing

Source
Luzmo: Is there a free tier?

No, only a trial. There is no perpetual free plan.

ChartMogul: Does ChartMogul offer an annual payment discount?

Yes, ChartMogul provides a 17% discount when paying annually instead of monthly on Starter and Pro plans. Enterprise customers can discuss custom annual pricing with the sales team. Source: https://chartmogul.com/pricing

Source
Luzmo: Can our customers build their own dashboards?

Yes, but the embeddable editor for end-customer self-service sits on the Premium tier.

Share

Related pages

More on ChartMogul

More on Luzmo

Keep looking

Other head to heads