Is Chartio or Luzmo better?

Neither clearly leads. Chartio starts at On request and Luzmo at €995/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.

Which is cheaper, Chartio or Luzmo?

Chartio starts at On request and Luzmo at €995/month.

Does Chartio or Luzmo run on more platforms?

Both run on Web, so platform support will not decide this one for you.

What is Chartio best used for?

Chartio is most often used for drag and drop chart building over sql databases, shared business dashboards for non-technical teams, exploring warehouse data without writing sql. Of those, drag and drop chart building over sql databases and shared business dashboards for non-technical teams are not what Luzmo is typically brought in for.

What can Chartio do that Luzmo cannot?

Chartio covers Visual Query Builder, Interactive Dashboards, Data Blending, Collaboration. Luzmo covers Multi-tenant row-level security, Embeddable editor, Theming and white labelling, SDKs and APIs.

Business Intelligence · head to head

Chartio vs Luzmo

Chartio

Business Intelligence

Cloud-based data exploration (discontinued)

From: On request
Rated: -

Full review Website

Luzmo

Business Intelligence

Embedded analytics for SaaS products, billed by monthly active dashboard users

From: €995/month
Rated: -

Full review Website

The short version

Each has a real cost: Chartio product was discontinued and sunset on March 1, 2022 after company acquisition by Atlassian; Luzmo billing by monthly active users means commercial success is punished: getting every one of your customers into the dashboard weekly is exactly the outcome that pushes you into the next tier.
They diverge on capability: Chartio covers Visual Query Builder, Luzmo covers Multi-tenant row-level security.
Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Chartio and Luzmo actually diverge.

Attributes where Chartio and Luzmo differ
Attribute	Chartio	Luzmo
Starting price	On request	€995/month
Pricing model	Unknown	Per month by monthly active user count
Founded	2010	Unknown

Identical on both: free tier (No), platforms (Web), user rating (Not yet rated), category (Business Intelligence).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Chartio

Visual Query Builder
Interactive Dashboards
Data Blending
Collaboration
Embedding
PostgreSQL
MySQL
Redshift

Only in Luzmo

Multi-tenant row-level security
Embeddable editor
Theming and white labelling
SDKs and APIs
Luzmo IQ
Scheduled exports

What people use each for

The jobs each tool is most often brought in to do.

Chartio

Drag and drop chart building over SQL databasesnot Luzmo
Shared business dashboards for non-technical teamsnot Luzmo
Exploring warehouse data without writing SQLnot Luzmo

Luzmo

A B2B SaaS product that needs customer-facing dashboards without hiring a front-end data visualisation teamnot Chartio
A vertical software vendor that wants to sell an analytics module as a paid add-onnot Chartio
A product where each customer must only see their own rows and the security boundary has to be provable to an auditornot Chartio
A team that wants end customers to build their own charts rather than filing feature requests for every new reportnot Chartio

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Chartio

Product was discontinued and sunset on March 1, 2022 after company acquisition by Atlassian
No current pricing available as service no longer operates
Users were migrated to alternative Atlassian solutions

Luzmo

Billing by monthly active users means commercial success is punished: getting every one of your customers into the dashboard weekly is exactly the outcome that pushes you into the next tier.
The entry price of EUR 995 per month billed annually rules it out for early-stage products, so the realistic buyer already has meaningful revenue.
It is built for embedding rather than internal analysis, so most customers still pay for a second BI tool for their own staff, doubling the analytics line item.
The semantic modelling layer is lighter than a dedicated one such as dbt or Cube, so complex metric definitions often have to be pre-computed in the warehouse before Luzmo sees them.
As a smaller European vendor it has less connector breadth and a smaller partner ecosystem than the US incumbents, and unusual data sources frequently need an intermediate warehouse hop.

Pricing, plan by plan

Chartio

On request

DiscontinuedFree
- Service ended March 2022

Luzmo

€995/month

Starter$995/month
- Embedded dashboards with white labelling
- Custom charts
- APIs and SDKs
Premium$2495/month
- Everything in Starter
- End-customer self-service dashboard building
- Luzmo IQ conversational insights
Enterprise$undefined/year
- Dedicated VPC option
- Flexible hosting region
- OIDC single sign-on

Which should you pick?

Choose Chartio if

You need visual query builder.
You also want interactive dashboards.

Chartio review

Choose Luzmo if

You need multi-tenant row-level security.
You also want embeddable editor.

Luzmo review

Questions people ask

Is Chartio or Luzmo better?: Neither clearly leads. Chartio starts at On request and Luzmo at €995/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Chartio or Luzmo?: Chartio starts at On request and Luzmo at €995/month.
Does Chartio or Luzmo run on more platforms?: Both run on Web, so platform support will not decide this one for you.
What is Chartio best used for?: Chartio is most often used for drag and drop chart building over sql databases, shared business dashboards for non-technical teams, exploring warehouse data without writing sql. Of those, drag and drop chart building over sql databases and shared business dashboards for non-technical teams are not what Luzmo is typically brought in for.
What can Chartio do that Luzmo cannot?: Chartio covers Visual Query Builder, Interactive Dashboards, Data Blending, Collaboration. Luzmo covers Multi-tenant row-level security, Embeddable editor, Theming and white labelling, SDKs and APIs.

Answered from the vendors’ own pages

Chartio: Is Chartio still available?

No, Chartio was discontinued on March 1, 2022. The product was acquired by Atlassian and the service was shut down. Users were offered migration to alternative solutions.

Source

Luzmo: Is Luzmo the same as Cumul.io?

Yes. Cumul.io rebranded to Luzmo; it is the same company and product line.

Chartio: What should I use instead of Chartio after its discontinuation?

Atlassian, which acquired Chartio, recommends users migrate to other data visualization and business intelligence tools within the Atlassian ecosystem or compatible alternatives.

Source

Luzmo: How is it priced?

By monthly active users of your embedded dashboards, from EUR 995 per month on Starter billed annually.

Chartio: Can I still access Chartio's pricing information?

No, historical pricing is not relevant as Chartio ceased operations in March 2022. Any archived pricing information would not reflect current market options.

Source

Luzmo: Is there a free tier?

No, only a trial. There is no perpetual free plan.

Luzmo: Can our customers build their own dashboards?

Yes, but the embeddable editor for end-customer self-service sits on the Premium tier.

Chartio vs Luzmo

Chartio

Luzmo

The short version

Where they differ

What each one covers

Only in Chartio

Only in Luzmo

What people use each for

Chartio

Luzmo

Where each one falls short

Chartio

Luzmo

Pricing, plan by plan

Chartio

Luzmo

Which should you pick?

Choose Chartio if

Choose Luzmo if

Questions people ask

Answered from the vendors’ own pages

Related pages

More on Chartio

More on Luzmo

Keep looking

Other head to heads