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Business Intelligence · head to head

Klipfolio vs Luzmo

Klipfolio logo

Klipfolio

Business Intelligence

Dashboard and reporting for teams

From
Free
Rated
-
Full reviewWebsite
Luzmo logo

Luzmo

Business Intelligence

Embedded analytics for SaaS products, billed by monthly active dashboard users

From
€995/month
Rated
-
Full reviewWebsite

The short version

  • Only Klipfolio has a free tier, so it costs nothing to try first.
  • Each has a real cost: Klipfolio requires Formula knowledge for complex data transformations; Luzmo billing by monthly active users means commercial success is punished: getting every one of your customers into the dashboard weekly is exactly the outcome that pushes you into the next tier.
  • They diverge on capability: Klipfolio covers Pre-built Metrics, Luzmo covers Multi-tenant row-level security.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Klipfolio and Luzmo actually diverge.

Attributes where Klipfolio and Luzmo differ
AttributeKlipfolioLuzmo
Starting priceFree€995/month
Pricing modelUnknownPer month by monthly active user count
Free tierYesNo
PlatformsWeb, MobileWeb
Founded2001Unknown

Identical on both: user rating (Not yet rated), category (Business Intelligence).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Klipfolio

  • Pre-built Metrics
  • Real-time Data
  • Custom Visualizations
  • Data Modeling
  • TV Display
  • Google Analytics
  • HubSpot
  • Salesforce

Only in Luzmo

  • Multi-tenant row-level security
  • Embeddable editor
  • Theming and white labelling
  • SDKs and APIs
  • Luzmo IQ
  • Scheduled exports

What people use each for

The jobs each tool is most often brought in to do.

Klipfolio

  • KPI monitoringnot Luzmo
  • Real-time dashboardsnot Luzmo
  • TV dashboardsnot Luzmo
  • Team metricsnot Luzmo
  • Client reportingnot Luzmo

Luzmo

  • A B2B SaaS product that needs customer-facing dashboards without hiring a front-end data visualisation teamnot Klipfolio
  • A vertical software vendor that wants to sell an analytics module as a paid add-onnot Klipfolio
  • A product where each customer must only see their own rows and the security boundary has to be provable to an auditornot Klipfolio
  • A team that wants end customers to build their own charts rather than filing feature requests for every new reportnot Klipfolio

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Klipfolio

  • Requires Formula knowledge for complex data transformations
  • Dashboard setup is time-consuming with each widget built individually
  • Performance slows with very large datasets or intricate dashboard complexity

Luzmo

  • Billing by monthly active users means commercial success is punished: getting every one of your customers into the dashboard weekly is exactly the outcome that pushes you into the next tier.
  • The entry price of EUR 995 per month billed annually rules it out for early-stage products, so the realistic buyer already has meaningful revenue.
  • It is built for embedding rather than internal analysis, so most customers still pay for a second BI tool for their own staff, doubling the analytics line item.
  • The semantic modelling layer is lighter than a dedicated one such as dbt or Cube, so complex metric definitions often have to be pre-computed in the warehouse before Luzmo sees them.
  • As a smaller European vendor it has less connector breadth and a smaller partner ecosystem than the US incumbents, and unusual data sources frequently need an intermediate warehouse hop.

Pricing, plan by plan

Klipfolio

Free
  • PowerMetrics FreeFree
    • 3 users
    • 250 metric instances
    • Limited data sources
  • Klips Starter$90/month
    • 1-5 dashboards
    • Limited data sources
    • Basic customization
  • Klips Professional$350/month
    • Unlimited dashboards
    • All data connectors
    • Advanced formulas

Luzmo

€995/month
  • Starter$995/month
    • Embedded dashboards with white labelling
    • Custom charts
    • APIs and SDKs
  • Premium$2495/month
    • Everything in Starter
    • End-customer self-service dashboard building
    • Luzmo IQ conversational insights
  • Enterprise$undefined/year
    • Dedicated VPC option
    • Flexible hosting region
    • OIDC single sign-on

Which should you pick?

Choose Klipfolio if

  • You need pre-built metrics.
  • You want to start without paying.
  • You work on Web, Mobile.
  • You also want real-time data.
Klipfolio review

Choose Luzmo if

  • You need multi-tenant row-level security.
  • You also want embeddable editor.
Luzmo review

Questions people ask

Is Klipfolio or Luzmo better?
Neither clearly leads. Klipfolio starts at Free and Luzmo at €995/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Klipfolio or Luzmo?
Klipfolio has a free tier; the other does not. Paid plans start at Free for Klipfolio and €995/month for Luzmo.
Does Klipfolio or Luzmo run on more platforms?
Klipfolio runs on Web, Mobile. Luzmo runs on Web.
Can I use Klipfolio for free?
Yes. Klipfolio has a free tier, so you can try it without paying. Luzmo starts at €995/month.
What is Klipfolio best used for?
Klipfolio is most often used for kpi monitoring, real-time dashboards, tv dashboards, team metrics. Of those, kpi monitoring and real-time dashboards are not what Luzmo is typically brought in for.
What can Klipfolio do that Luzmo cannot?
Klipfolio covers Pre-built Metrics, Real-time Data, Custom Visualizations, Data Modeling. Luzmo covers Multi-tenant row-level security, Embeddable editor, Theming and white labelling, SDKs and APIs.

Answered from the vendors’ own pages

Klipfolio: What is Klipfolio's pricing model?

Klipfolio offers two products: Klips (original dashboard builder) starting at $90/month, and PowerMetrics (metrics-focused) with a free plan for up to 3 users and 250 metrics. Both offer 14-day free trials.

Source
Luzmo: Is Luzmo the same as Cumul.io?

Yes. Cumul.io rebranded to Luzmo; it is the same company and product line.

Klipfolio: How many data sources does Klipfolio support?

Klipfolio connects to over 140 data connectors including databases, APIs, spreadsheets, and SaaS applications for seamless data aggregation.

Source
Luzmo: How is it priced?

By monthly active users of your embedded dashboards, from EUR 995 per month on Starter billed annually.

Klipfolio: Do I need technical skills to use Klipfolio?

Basic dashboard creation uses drag-and-drop interface, but advanced features require Excel-like formulas and some data transformation knowledge. Non-technical users often need developer help for complex visualizations.

Source
Luzmo: Is there a free tier?

No, only a trial. There is no perpetual free plan.

Klipfolio: Can Klipfolio replace Tableau?

Klipfolio works better for smaller teams and faster setup, while Tableau offers deeper analysis and visual sophistication. Klipfolio is more cost-effective; Tableau is more powerful for enterprise analytics.

Source
Luzmo: Can our customers build their own dashboards?

Yes, but the embeddable editor for end-customer self-service sits on the Premium tier.

Klipfolio: Is there a free version of Klipfolio?

PowerMetrics has a free plan supporting 3 users and 250 metric instances. Klips (the dashboard builder) offers a 14-day free trial but no permanent free tier.

Source
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