Software · head to head
Dovetale vs The Influencer Marketing Factory
T
The Influencer Marketing Factory
Software
Full-service influencer marketing agency and platform
- From
- $5000/project
- Rated
- -
The short version
- Only Dovetale has a free tier, so it costs nothing to try first.
- They diverge on capability: Dovetale covers Application management, The Influencer Marketing Factory covers Strategy consulting.
Where they differ
Only the attributes on which Dovetale and The Influencer Marketing Factory actually diverge.
| Attribute | Dovetale | The Influencer Marketing Factory |
|---|---|---|
| Starting price | Free | $5000/project |
| Pricing model | freemium | quote |
| Free tier | Yes | No |
| Platforms | Web | Web, In-person |
| Founded | 2006 | 2014 |
Identical on both: user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Dovetale
- Application management
- Gift tracking
- Affiliate links
- Commission tracking
- Direct messaging
- Shopify integration
- Shopify
- Shopify security
Only in The Influencer Marketing Factory
- Strategy consulting
- Campaign management
- Content production
- Agency support
- Full-service execution
- GDPR
Both cover
- Creator discovery
- Performance analytics
- TikTok
- YouTube
- Cloud deployment
- Web support
- English language support
What people use each for
The jobs each tool is most often brought in to do.
Dovetale
- Creator partnershipsnot The Influencer Marketing Factory
- Product giftingnot The Influencer Marketing Factory
- Affiliate programsnot The Influencer Marketing Factory
- Ambassador programsnot The Influencer Marketing Factory
The Influencer Marketing Factory
- Full-service campaignsnot Dovetale
- Content productionnot Dovetale
- Strategy consultingnot Dovetale
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Dovetale
- Before its acquisition by Shopify (now sold as Shopify Collabs), Dovetale's Starter plan was $99 USD per month for only 3 users, and jumping to 10 users required the Pro plan at $499 USD per month, a five-fold price increase for roughly triple the seats (archived pricing page, 7 August 2020)
The Influencer Marketing Factory
Nothing recorded yet. See the The Influencer Marketing Factory review.
Pricing, plan by plan
Dovetale
Free- FreeFree
- Creator discovery
- Application forms
- Basic analytics
- Premium$99/month
- Advanced search
- Affiliate management
- Commission tracking
The Influencer Marketing Factory
$5000/project- Starter Campaign$5000/project
- Strategy consultation
- Creator selection
- Campaign management
- Full Service$15000/project
- Strategy consulting
- Content production
- Creator network
Which should you pick?
Choose Dovetale if
- You need application management.
- You want to start without paying.
- You also want gift tracking.
Choose The Influencer Marketing Factory if
- You need strategy consulting.
- You work on Web, In-person.
- You also want campaign management.
Questions people ask
- Is Dovetale or The Influencer Marketing Factory better?
- Neither clearly leads. Dovetale starts at Free and The Influencer Marketing Factory at $5000/project, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Dovetale or The Influencer Marketing Factory?
- Dovetale has a free tier; the other does not. Paid plans start at Free for Dovetale and $5000/project for The Influencer Marketing Factory.
- Does Dovetale or The Influencer Marketing Factory run on more platforms?
- Dovetale runs on Web. The Influencer Marketing Factory runs on Web, In-person.
- Can I use Dovetale for free?
- Yes. Dovetale has a free tier, so you can try it without paying. The Influencer Marketing Factory starts at $5000/project.
- What is Dovetale best used for?
- Dovetale is most often used for creator partnerships, product gifting, affiliate programs, ambassador programs. Of those, creator partnerships and product gifting are not what The Influencer Marketing Factory is typically brought in for.
- What can Dovetale do that The Influencer Marketing Factory cannot?
- Dovetale covers Application management, Gift tracking, Affiliate links, Commission tracking. The Influencer Marketing Factory covers Strategy consulting, Campaign management, Content production, Agency support. Both handle Creator discovery, Performance analytics, Instagram, TikTok.
Related pages
More on The Influencer Marketing Factory
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