Software · head to head
Captiv8 vs Dovetale

Captiv8
Software
AI influencer marketing and e-commerce platform
- From
- On request
- Rated
- -
The short version
- Only Dovetale has a free tier, so it costs nothing to try first.
- Each has a real cost: Captiv8 pricing is by quote only, with no rate, tier or minimum published; the site requires a demo request before pricing is discussed; Dovetale before its acquisition by Shopify (now sold as Shopify Collabs), Dovetale's Starter plan was $99 USD per month for only 3 users, and jumping to 10 users required the Pro plan at $499 USD per month, a five-fold price increase for roughly triple the seats (archived pricing page, 7 August 2020)
- They diverge on capability: Captiv8 covers Campaign management, Dovetale covers Application management.
Where they differ
Only the attributes on which Captiv8 and Dovetale actually diverge.
Identical on both: user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Captiv8
- Campaign management
- Shoppable content
- Performance tracking
- ROI analytics
- Content approval
- Payment processing
- Integration tools
- WooCommerce
Only in Dovetale
- Application management
- Gift tracking
- Affiliate links
- Commission tracking
- Performance analytics
- Direct messaging
- Shopify integration
- Shopify security
Both cover
- Creator discovery
- TikTok
- YouTube
- Shopify
- Cloud deployment
- Web support
- English language support
What people use each for
The jobs each tool is most often brought in to do.
Captiv8
- Discovering creators and running campaign workflow, amplification and measurement in one suitenot Dovetale
- Running creator-led commerce through branded storefronts and TikTok Shopnot Dovetale
- Attributing sales to creators through affiliate links and commerce integrationsnot Dovetale
- Talent agencies managing rosters through the Talent Management Portalnot Dovetale
Dovetale
- Creator partnershipsnot Captiv8
- Product giftingnot Captiv8
- Affiliate programsnot Captiv8
- Ambassador programsnot Captiv8
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Captiv8
- Pricing is by quote only, with no rate, tier or minimum published; the site requires a demo request before pricing is discussed
- Creator commerce and affiliate storefronts are a separate product line from the Influencer Marketing Suite
Dovetale
- Before its acquisition by Shopify (now sold as Shopify Collabs), Dovetale's Starter plan was $99 USD per month for only 3 users, and jumping to 10 users required the Pro plan at $499 USD per month, a five-fold price increase for roughly triple the seats (archived pricing page, 7 August 2020)
Pricing, plan by plan
Captiv8
On request- Professional$undefined/month
- Creator discovery
- Campaign management
- Shoppable content
Dovetale
Free- FreeFree
- Creator discovery
- Application forms
- Basic analytics
- Premium$99/month
- Advanced search
- Affiliate management
- Commission tracking
Which should you pick?
Choose Captiv8 if
- You need campaign management.
- You work on Web, Api.
- You also want shoppable content.
Choose Dovetale if
- You need application management.
- You want to start without paying.
- You also want gift tracking.
Questions people ask
- Is Captiv8 or Dovetale better?
- Neither clearly leads. Captiv8 starts at On request and Dovetale at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Captiv8 or Dovetale?
- Dovetale has a free tier; the other does not. Paid plans start at On request for Captiv8 and Free for Dovetale.
- Does Captiv8 or Dovetale run on more platforms?
- Captiv8 runs on Web, Api. Dovetale runs on Web.
- Can I use Dovetale for free?
- Yes. Dovetale has a free tier, so you can try it without paying. Captiv8 starts at On request.
- What is Captiv8 best used for?
- Captiv8 is most often used for discovering creators and running campaign workflow, amplification and measurement in one suite, running creator-led commerce through branded storefronts and tiktok shop, attributing sales to creators through affiliate links and commerce integrations, talent agencies managing rosters through the talent management portal. Of those, discovering creators and running campaign workflow, amplification and measurement in one suite and running creator-led commerce through branded storefronts and tiktok shop are not what Dovetale is typically brought in for.
- What can Captiv8 do that Dovetale cannot?
- Captiv8 covers Campaign management, Shoppable content, Performance tracking, ROI analytics. Dovetale covers Application management, Gift tracking, Affiliate links, Commission tracking. Both handle Creator discovery, Instagram, TikTok, YouTube.
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