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Customer Support · head to head

Dixa vs Gladly

Dixa logo

Dixa

Customer Support

Customer friendship platform

From
$39/month
Rated
-
Full reviewWebsite
Gladly logo

Gladly

Customer Support

Radically personal customer service

From
$180/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Dixa entry pricing is 89 EUR per agent per month, which is high against comparable help desks; Gladly no pricing is published at any level, and the pricing page states no per agent cost, per conversation rate, minimum commitment or feature tiers
  • They diverge on capability: Dixa covers Unified inbox, Gladly covers Lifelong conversation.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Dixa and Gladly actually diverge.

Attributes where Dixa and Gladly differ
AttributeDixaGladly
Starting price$39/month$180/month
Founded20152014

Identical on both: pricing model (subscription), free tier (No), platforms (Web, Ios, Android), user rating (Not yet rated), category (Customer Support).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Dixa

  • Unified inbox
  • Smart routing
  • Native phone
  • Live chat
  • Real-time analytics
  • Agent workspace
  • HubSpot
  • Zendesk

Only in Gladly

  • Lifelong conversation
  • Omnichannel support
  • Customer timeline
  • Task management
  • Knowledge base
  • IVR
  • Magento
  • Kustomer

Both cover

  • Shopify
  • Salesforce
  • SOC2
  • GDPR
  • Web support
  • Ios support
  • Android support

What people use each for

The jobs each tool is most often brought in to do.

Dixa

  • Omnichannel customer service across phone, email, chat and socialnot Gladly
  • Routing conversations to agents by skill and customer datanot Gladly

Gladly

  • Customer service built around a single customer record rather than ticketsnot Dixa
  • Handling support conversations across voice, messaging and emailnot Dixa

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Dixa

  • Entry pricing is 89 EUR per agent per month, which is high against comparable help desks
  • The AI agent is billed separately at 0.35 EUR per conversation on top of the seat price
  • Skills based routing and advanced automations require the Ultimate plan at 139 EUR per agent
  • SSO, custom user roles and auto redaction are Prime only at 179 EUR per agent
  • There is no self serve trial, and the vendor states every rollout is guided
  • Quality assurance and the AI co pilot are paid add ons on every tier

Gladly

  • No pricing is published at any level, and the pricing page states no per agent cost, per conversation rate, minimum commitment or feature tiers
  • The pricing page presents outcome statistics in place of any cost information
  • Every route to a figure goes through a demo or sales conversation

Pricing, plan by plan

Dixa

$39/month
  • Essential$39/month
    • 3 channels
    • Basic routing
    • Agent workspace
  • Growth$89/month
    • All channels
    • Advanced routing
    • IVR
  • Ultimate$139/month
    • Everything in Growth
    • Workforce management
    • Quality assurance

Gladly

$180/month
  • Hero$180/month
    • All channels
    • Customer timeline
    • Knowledge base
  • Superhero$210/month
    • Everything in Hero
    • Custom reporting
    • Advanced rules

Which should you pick?

Choose Dixa if

  • You need unified inbox.
  • You work on Web, Ios, Android.
  • You also want smart routing.
Dixa review

Choose Gladly if

  • You need lifelong conversation.
  • You work on Web, Ios, Android.
  • You also want omnichannel support.
Gladly review

Questions people ask

Is Dixa or Gladly better?
Neither clearly leads. Dixa starts at $39/month and Gladly at $180/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Dixa or Gladly?
Dixa starts at $39/month and Gladly at $180/month.
Does Dixa or Gladly run on more platforms?
Both run on Web, Ios, Android, so platform support will not decide this one for you.
What is Dixa best used for?
Dixa is most often used for omnichannel customer service across phone, email, chat and social, routing conversations to agents by skill and customer data. Of those, omnichannel customer service across phone, email, chat and social and routing conversations to agents by skill and customer data are not what Gladly is typically brought in for.
What can Dixa do that Gladly cannot?
Dixa covers Unified inbox, Smart routing, Native phone, Live chat. Gladly covers Lifelong conversation, Omnichannel support, Customer timeline, Task management. Both handle Shopify, Salesforce, SOC2, GDPR.

Answered from the vendors’ own pages

Dixa: How much does Dixa cost?

Dixa agent-based plans range from €89 to €179 per agent per month depending on tier and features, with AI priced separately at €0.35 per conversation.

Source
Gladly: How much does Gladly cost?

Gladly does not publish pricing on its website. The vendor directs prospective customers to request a demo or contact the sales team for custom pricing tailored to organizational needs.

Source
Dixa: Does Dixa charge per-seat AI add-ons?

No, Dixa charges a flat €0.35 per conversation for AI with no per-seat AI add-on fee and no volume cap, making costs scale with customer inquiries rather than team size.

Source
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