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Marketing · head to head

Convert vs Octoboard

Convert logo

Convert

Marketing

A/B testing platform for enterprises

From
Free
Rated
-
Full reviewWebsite
Octoboard logo

Octoboard

Marketing

Low-cost white-label client reporting and dashboards priced per connected client

From
€25/month
Rated
-
Full reviewWebsite

The short version

  • Only Convert has a free tier, so it costs nothing to try first.
  • Each has a real cost: Convert pricing is driven by monthly tested users, starting at $399 per month for 100,000 monthly tested users on Growth and $599 on Pro; Octoboard the interface and documentation are visibly less polished than AgencyAnalytics or Whatagraph, and agencies often spend longer than expected getting a first report to look presentable.
  • They diverge on capability: Convert covers A/B testing, Octoboard covers White-label client portal.
  • Prices and features above were last checked on 2 September 2026.

Where they differ

Only the attributes on which Convert and Octoboard actually diverge.

Attributes where Convert and Octoboard differ
AttributeConvertOctoboard
Starting priceFree€25/month
Pricing modelsubscriptionPer month by connected client count
Free tierYesNo
Founded2012Unknown

Identical on both: platforms (Web), user rating (Not yet rated), category (Marketing).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Convert

  • A/B testing
  • Multivariate testing
  • Analytics
  • API access
  • Google Analytics
  • SSL encryption
  • Cloud deployment
  • Web support

Only in Octoboard

  • White-label client portal
  • Client-based pricing
  • Automated SEO audits
  • Business analytics
  • Scheduled report delivery
  • Data streaming and export

What people use each for

The jobs each tool is most often brought in to do.

Convert

  • A/B and multivariate testing for conversion optimizationnot Octoboard
  • Full-stack experimentation on web and mobilenot Octoboard
  • Sequential testing and statistical confidence trackingnot Octoboard

Octoboard

  • A freelancer or two-person agency that needs client-branded reports without a two hundred dollar monthly platform billnot Convert
  • An agency that wants white labelling in the entry tier rather than paying to unlock itnot Convert
  • A small SEO shop that wants automated site audits and channel reporting from one subscriptionnot Convert
  • An agency with a large but shallow client roster where per-client pricing beats per-data-source pricingnot Convert

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Convert

  • Pricing is driven by monthly tested users, starting at $399 per month for 100,000 monthly tested users on Growth and $599 on Pro
  • Single Sign-On requires the Pro plan at $599 per month
  • Multivariate testing, multi-page testing, full stack and feature flags, sequential testing and raw test data export are all withheld from the Growth plan
  • Phone support, change history and guided onboarding require Pro
  • The advertised $299 and $420 per month rates require paying the full year up front at $3,588 or $5,040
  • The Enterprise plan is price on request, is only available as an annual plan, and its data segregation feature carries additional costs
  • Listed prices exclude VAT, GST and other taxes, which are added at checkout
  • Above 5 million monthly tested users there is no published rate

Octoboard

  • The interface and documentation are visibly less polished than AgencyAnalytics or Whatagraph, and agencies often spend longer than expected getting a first report to look presentable.
  • Connector reliability is the recurring complaint in this price bracket, and a silently stale connection means a client receives a report with wrong numbers before anyone notices.
  • Support is email based with no dedicated onboarding on the entry tiers, so a broken integration during a month-end reporting crunch can sit unresolved for days.
  • Because pricing is per connected client, an agency serving few clients with many channels each pays for capacity it does not use compared with per-source pricing.
  • Data retention and export options are thinner on lower tiers, so leaving Octoboard means losing report history rather than migrating it.

Pricing, plan by plan

Convert

Free
  • Growth$399/month
  • Pro$599/month
  • Enterprise$undefined/mo

Octoboard

€25/month
  • Agencies$25/month
    • Five connected clients
    • Unlimited users, dashboards and reports
    • White labelling and custom email domain included

Which should you pick?

Choose Convert if

  • You need a/b testing.
  • You want to start without paying.
  • You also want multivariate testing.
Convert review

Choose Octoboard if

  • You need white-label client portal.
  • You also want client-based pricing.
Octoboard review

Questions people ask

Is Convert or Octoboard better?
Neither clearly leads. Convert starts at Free and Octoboard at €25/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Convert or Octoboard?
Convert has a free tier; the other does not. Paid plans start at Free for Convert and €25/month for Octoboard.
Does Convert or Octoboard run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use Convert for free?
Yes. Convert has a free tier, so you can try it without paying. Octoboard starts at €25/month.
What is Convert best used for?
Convert is most often used for a/b and multivariate testing for conversion optimization, full-stack experimentation on web and mobile, sequential testing and statistical confidence tracking. Of those, a/b and multivariate testing for conversion optimization and full-stack experimentation on web and mobile are not what Octoboard is typically brought in for.
What can Convert do that Octoboard cannot?
Convert covers A/B testing, Multivariate testing, Analytics, API access. Octoboard covers White-label client portal, Client-based pricing, Automated SEO audits, Business analytics.

Answered from the vendors’ own pages

Convert: What is the starting price for Convert?

The Growth plan starts at $399/month (or $299/month billed annually for 25% savings) with 100K monthly tested users, 5 projects, and 5 active experiences per project.

Source
Octoboard: Is white labelling an upgrade?

No, it is included from the entry tier along with a custom email sending domain.

Convert: What is the difference between Growth and Pro plans?

Both cap at 100K tested users/month, but Pro ($599/month or $420/month annual) adds 30 active projects (vs 5), unlimited experiences per project (vs 5), unlimited domains (vs 10), multivariate testing, full-stack testing, sequential testing, and phone support.

Source
Octoboard: How is it priced?

Per connected client per month, roughly five dollars or euros each, with the entry bundle covering five clients.

Convert: How much does the Enterprise plan cost?

Enterprise pricing is available 'on request.' It supports 1M+ monthly tested users (12M+ annually), unlimited projects, experiences, and domains, plus dedicated account manager and custom terms.

Source
Octoboard: Are users charged?

No, users, dashboards and reports are unlimited on all tiers.

Convert: What is the cost to exceed my monthly tested user limit?

Growth overages cost $399 per 100K additional users. Pro/Enterprise overages cost $699 per 250K additional users. Customers can also upgrade mid-cycle at any time.

Source
Octoboard: Does it do SEO audits?

Yes, automated site crawls are built in and can be scheduled into client reports.

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