Email Marketing · head to head
Campaign Monitor vs RD Station Marketing
Campaign Monitor
Email Marketing
Email marketing platform priced by contact tier, with unlimited sends only from the mid tier up
- From
- On request
- Rated
- -
RD Station Marketing
Email Marketing
Marketing automation for growing businesses
- From
- Free
- Rated
- -
The short version
- Only RD Station Marketing has a free tier, so it costs nothing to try first.
- Each has a real cost: Campaign Monitor the Lite tier caps monthly sends at 2,500 regardless of contact list size, so a list of any meaningful size cannot be emailed even once a month without exceeding it.; RD Station Marketing pro plan requires 12-month contract lock-in and additional R$ 2,699 implementation fee. Enterprise plan pricing not disclosed.
- Prices and features above were last checked on 1 September 2026.
Where they differ
Only the attributes on which Campaign Monitor and RD Station Marketing actually diverge.
| Attribute | Campaign Monitor | RD Station Marketing |
|---|---|---|
| Starting price | On request | Free |
| Pricing model | Per month by contact tier and plan level | subscription |
| Free tier | No | Yes |
Identical on both: platforms (Web), user rating (Not yet rated), category (Email Marketing).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Campaign Monitor
- Drag-and-drop email builder
- Automation workflows
- List segmentation
- Send-time optimisation
- Landing pages and forms
- Multi-brand management
Only in RD Station Marketing
Nothing recorded that Campaign Monitor does not also cover.
What people use each for
The jobs each tool is most often brought in to do.
Campaign Monitor
- A small marketing team wanting straightforward campaign design and automation without a full martech stacknot RD Station Marketing
- A business with a list under a few thousand contacts and infrequent sends, where the Lite tier's cap is not a real constraintnot RD Station Marketing
- An agency managing multiple brands wanting Enterprise-tier multi-brand account managementnot RD Station Marketing
- A team wanting a bundled website builder alongside email on the Premier tiernot RD Station Marketing
RD Station Marketing
- Nurturing leads across email and WhatsApp with automated sequencesnot Campaign Monitor
- Managing sales pipelines with direct WhatsApp deal negotiationsnot Campaign Monitor
- Consolidating omnichannel support across WhatsApp, email, and chatnot Campaign Monitor
- Building email campaigns and landing pages without codingnot Campaign Monitor
- Prioritizing high-probability leads with AI qualificationnot Campaign Monitor
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Campaign Monitor
- The Lite tier caps monthly sends at 2,500 regardless of contact list size, so a list of any meaningful size cannot be emailed even once a month without exceeding it.
- Unlimited sending only starts at the Essentials tier, so the cheap headline Lite price is not comparable to competitors that offer unlimited sends at their entry tier.
- Its e-commerce-specific automation (abandoned cart flows, predictive segments) is less developed than Klaviyo's, making it a weaker fit for retail-heavy senders.
- As part of the Marigold group alongside Sailthru and other acquired brands, product roadmap priority is shared across a portfolio rather than dedicated solely to Campaign Monitor.
- Pricing multiplies on two axes, contact tier and plan level, so estimating total cost requires checking both dimensions rather than a single number.
RD Station Marketing
- Pro plan requires 12-month contract lock-in and additional R$ 2,699 implementation fee. Enterprise plan pricing not disclosed.
Pricing, plan by plan
Campaign Monitor
On request- Lite$undefined/month
- Monthly send cap of 2,500 emails regardless of list size
- Basic campaign and template tools
- Priced by contact tier from under 500 to 50,000+
- Essentials$undefined/month
- Unlimited monthly email sends
- Priority support
- Priced by contact tier from under 500 to 50,000+
- Premier$undefined/month
- Unlimited monthly email sends
- Premier-level phone support
- Drag-and-drop website builder included
- Enterprise$undefined/year
- Custom quote
- Multi-brand account management
- Dedicated account manager, SOC2 and GDPR-aligned security
RD Station Marketing
Free- Light Plan$16/month
- Up to 1,000 active contacts
- Special promotional pricing from USD 18 to USD 16/month
- No lock-in contract
- Basic Plan$72/month
- Up to 1,000 contacts
- Special promotional pricing from USD 112 to USD 72/month
- No lock-in contract
- Pro Plan$159/month
- Up to 3,000 contacts
- Mandatory 12-month annual contract
- Required implementation fee of R$ 2,699
- Enterprise Plan$undefined/mo
- Custom pricing for bases exceeding 100,000 contacts
- Maximum flexibility with unlimited users
- Highest email send limits
Which should you pick?
Choose Campaign Monitor if
- You need drag-and-drop email builder.
- You also want automation workflows.
Questions people ask
- Is Campaign Monitor or RD Station Marketing better?
- Neither clearly leads. Campaign Monitor starts at On request and RD Station Marketing at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Campaign Monitor or RD Station Marketing?
- RD Station Marketing has a free tier; the other does not. Paid plans start at On request for Campaign Monitor and Free for RD Station Marketing.
- Does Campaign Monitor or RD Station Marketing run on more platforms?
- Both run on Web, so platform support will not decide this one for you.
- Can I use RD Station Marketing for free?
- Yes. RD Station Marketing has a free tier, so you can try it without paying. Campaign Monitor starts at On request.
- What is Campaign Monitor best used for?
- Campaign Monitor is most often used for a small marketing team wanting straightforward campaign design and automation without a full martech stack, a business with a list under a few thousand contacts and infrequent sends, where the lite tier's cap is not a real constraint, an agency managing multiple brands wanting enterprise-tier multi-brand account management, a team wanting a bundled website builder alongside email on the premier tier. Of those, a small marketing team wanting straightforward campaign design and automation without a full martech stack and a business with a list under a few thousand contacts and infrequent sends, where the lite tier's cap is not a real constraint are not what RD Station Marketing is typically brought in for.
- What can Campaign Monitor do that RD Station Marketing cannot?
- Campaign Monitor covers Drag-and-drop email builder, Automation workflows, List segmentation, Send-time optimisation.
Answered from the vendors’ own pages
Campaign Monitor: Does the cheapest plan include unlimited sends?
No. Lite caps monthly sends at 2,500 emails regardless of list size; unlimited sending starts at the Essentials tier.
RD Station Marketing: Does RD Station Marketing offer a free trial?
Yes. RD Station Marketing offers a 10-day free trial without requiring a credit card. No automatic charges apply after the trial ends.
SourceCampaign Monitor: Who owns Campaign Monitor?
Marigold, a marketing technology group that also owns Sailthru and other acquired email and loyalty platforms.
RD Station Marketing: What is the cheapest RD Station Marketing plan?
The Light Plan is the cheapest at USD 16/month (promotional pricing down from USD 18) for up to 1,000 active contacts with no contract lock-in.
SourceCampaign Monitor: Is there a free plan?
A 30-day free trial with a 500-contact limit is available, but there is no permanent free tier.
RD Station Marketing: Does RD Station Marketing have a contract requirement?
Light and Basic plans have no lock-in contracts. The Pro plan requires a mandatory 12-month annual contract plus an implementation fee of R$ 2,699.
SourceRelated pages
More on Campaign Monitor
More on RD Station Marketing
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