Employee Engagement · head to head
BetterUp vs Terryberry

Terryberry
Employee Engagement
Employee recognition and service awards since 1918
- From
- On request
- Rated
- -
The short version
- Each has a real cost: BetterUp no pricing page or published pricing information available; Terryberry pricing not transparent, requires contacting sales for custom quotes instead of self-serve pricing pages
- They diverge on capability: BetterUp covers 1-on-1 coaching, Terryberry covers Service anniversary awards.
- Prices and features above were last checked on 30 August 2026.
Where they differ
Only the attributes on which BetterUp and Terryberry actually diverge.
| Attribute | BetterUp | Terryberry |
|---|---|---|
| Pricing model | subscription | quote |
| Platforms | Web, Ios, Android, Api | Web |
| Founded | 2013 | 1918 |
Identical on both: starting price (On request), free tier (No), user rating (Not yet rated), category (Employee Engagement).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in BetterUp
- 1-on-1 coaching
- Mental health support
- Leadership development
- AI-powered matching
- Progress tracking
- Team analytics
- Mobile coaching
- Skill assessments
Only in Terryberry
- Service anniversary awards
- Social recognition
- Custom awards
- Wellness programs
- Safety recognition
- Mobile app
- Analytics
- Gift cards
Both cover
- Workday
- HRIS systems
What people use each for
The jobs each tool is most often brought in to do.
BetterUp
- One-to-one professional coaching provided as an employee benefitnot Terryberry
- Manager development programmesnot Terryberry
- Leadership development at enterprise scalenot Terryberry
- Measuring coaching impact across a workforcenot Terryberry
Terryberry
- Service awardsnot BetterUp
- Employee recognitionnot BetterUp
- Safety programsnot BetterUp
- Wellness initiativesnot BetterUp
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
BetterUp
- No pricing page or published pricing information available
- Vendor requires demo request or direct sales contact for pricing
- No public tiers or feature comparison by price level
Terryberry
- Pricing not transparent, requires contacting sales for custom quotes instead of self-serve pricing pages
- Not optimized for small companies with fewer than 20 employees due to limited participant pool
- No open API available for custom integrations
- No free trial offered to evaluate the platform before purchase
- Limited to recognition and engagement features, lacks performance management capabilities like reviews or goal tracking
Pricing, plan by plan
BetterUp
On request- Care$undefined/month
- Mental health coaching
- Stress management
- Work-life balance
- Coaching$undefined/month
- 1-on-1 coaching
- Leadership development
- Career growth
- Enterprise$undefined/month
- All coaching tiers
- Executive coaching
- Team coaching
Terryberry
On request- Recognition Platform$undefined/month
- Social recognition
- Service awards
- Wellness
Which should you pick?
Choose BetterUp if
- You need 1-on-1 coaching.
- You work on Web, Ios, Android, Api.
- You also want mental health support.
Choose Terryberry if
- You need service anniversary awards.
- You also want social recognition.
Questions people ask
- Is BetterUp or Terryberry better?
- Neither clearly leads. BetterUp starts at On request and Terryberry at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, BetterUp or Terryberry?
- BetterUp starts at On request and Terryberry at On request.
- Does BetterUp or Terryberry run on more platforms?
- BetterUp runs on Web, Ios, Android, Api. Terryberry runs on Web.
- What is BetterUp best used for?
- BetterUp is most often used for one-to-one professional coaching provided as an employee benefit, manager development programmes, leadership development at enterprise scale, measuring coaching impact across a workforce. Of those, one-to-one professional coaching provided as an employee benefit and manager development programmes are not what Terryberry is typically brought in for.
- What can BetterUp do that Terryberry cannot?
- BetterUp covers 1-on-1 coaching, Mental health support, Leadership development, AI-powered matching. Terryberry covers Service anniversary awards, Social recognition, Custom awards, Wellness programs. Both handle Workday, HRIS systems.
Answered from the vendors’ own pages
BetterUp: How is BetterUp priced?
BetterUp does not publish pricing on their website. They use a custom pricing model requiring direct contact with their sales team to receive quotes tailored to organizational needs.
SourceTerryberry: What is Terryberry and what does the engagement platform include?
Terryberry is an employee engagement platform founded in 1918 that serves over 44,000 organizations. It includes Be Recognized (peer-to-peer recognition), Be Rewarded (points and rewards redemption), Be Well (wellness programs), Be Heard (employee surveys), and Symbolic Awards (custom physical awards). All modules integrate into a unified dashboard.
SourceBetterUp: Are there different BetterUp plans for small versus enterprise organizations?
BetterUp offers products for different use cases (Lead, Manage, Grow, Ready) but does not publicly disclose tier-specific pricing or plan structures. Custom quotes are required.
SourceTerryberry: What is the pricing for Terryberry's platform?
Terryberry does not publish transparent pricing on its website. The platform starts at approximately $12 per employee per month for software, and wellness programs start at $3.75 per participant per month. All pricing is custom and requires contacting the sales team for a quote based on organization size and selected features.
SourceBetterUp: What is the best way to request BetterUp pricing information?
Organizations can request pricing by using the Request a Demo or Contact Sales options prominently displayed on BetterUp's website to connect with their sales team.
SourceTerryberry: What HRIS and communication tools does Terryberry integrate with?
Terryberry integrates with over 50 HRIS systems including Workday and ADP. It also integrates with Microsoft Teams and Slack for recognition notifications and is compatible with Amazon Business for rewards. The integrations allow seamless HRIS data syncing without manual data entry.
SourceBetterUp: Does BetterUp offer a free trial to evaluate the platform?
BetterUp does not publicly disclose free trial availability or terms on their homepage. Prospects must contact sales to inquire about trial options.
SourceTerryberry: What customization options are available for service awards?
Terryberry offers custom awards in materials including jewelry, plaques, trophies, crystal, glass, acrylic, wood, marble, and steel. Awards can be personalized with names, roles, and year of service indicators. Most custom orders are delivered within 3-5 weeks.
SourceTerryberry: Does Terryberry offer performance management beyond recognition?
Terryberry focuses primarily on employee recognition and engagement. The platform does not include broader performance management capabilities like performance reviews or goal tracking. Organizations needing comprehensive performance management would need a separate solution.
SourceRelated pages
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