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Sales Enablement · head to head

Avoma vs LeadCRM

Avoma logo

Avoma

Sales Enablement

Meeting assistant, scheduler and conversation intelligence sold as separate priced layers

From
$19/month
Rated
-
LeadCRM logo

LeadCRM

Sales Enablement

LinkedIn to CRM in one click, with enrichment attached

From
Free
Rated
-

The short version

  • Only LeadCRM has a free tier, so it costs nothing to try first.
  • Each has a real cost: Avoma conversation Intelligence, the capability most buyers actually want, is a 29 US dollar per seat add-on rather than part of the plan, so the real cost of a working sales configuration is at least 53 per user per month against a 19 headline.; LeadCRM chrome only. There is no Firefox or Safari build, and no standalone web app, so the product stops working wherever the browser does.
  • They diverge on capability: Avoma covers AI meeting assistant, LeadCRM covers One-click LinkedIn to CRM sync.
  • Prices and features above were last checked on 17 September 2026.

Where they differ

Only the attributes on which Avoma and LeadCRM actually diverge.

Attributes where Avoma and LeadCRM differ
AttributeAvomaLeadCRM
Starting price$19/monthFree
Pricing modelPer user per monthfreemium
Free tierNoYes
PlatformsWeb, iOS, Android, Chrome extensionChrome, Web

Identical on both: user rating (Not yet rated), category (Sales Enablement).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Avoma

  • AI meeting assistant
  • Custom note templates
  • Scheduling
  • CRM sync
  • Conversation intelligence
  • Revenue intelligence
  • Ask Avoma
  • Lead router

Only in LeadCRM

  • One-click LinkedIn to CRM sync
  • Custom field mapping
  • Waterfall enrichment
  • Email and phone finder
  • Bi-directional sync
  • CRM overlay on LinkedIn
  • Sales Navigator bulk export
  • Reply-rate tracking

What people use each for

The jobs each tool is most often brought in to do.

Avoma

  • A ten-person sales team that wants CRM-ready call notes and booking links without buying a note-taker and a scheduler separatelynot LeadCRM
  • A customer success group that needs every renewal conversation summarised against a fixed template so handovers stop losing contextnot LeadCRM
  • A founder-led sales motion where the founder wants to review call recordings for coaching but cannot justify an enterprise conversation intelligence contractnot LeadCRM
  • A team with many internal attendees who only need a few people recording, since viewers and collaborators do not consume paid seatsnot LeadCRM

LeadCRM

  • Syncing LinkedIn prospects into a CRM without retypingnot Avoma
  • Finding a verified email or phone number for a profilenot Avoma
  • Checking whether a LinkedIn contact is already in the CRMnot Avoma
  • Exporting Sales Navigator search results in bulknot Avoma
  • Tracking reply rates on LinkedIn outreach alongside CRM activitynot Avoma

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Avoma

  • Conversation Intelligence, the capability most buyers actually want, is a 29 US dollar per seat add-on rather than part of the plan, so the real cost of a working sales configuration is at least 53 per user per month against a 19 headline.
  • Seat ceilings are baked into tiers, with Startup capped at 25 seats and Organization at 100, so growth forces a plan change for headcount reasons alone rather than feature reasons.
  • Conversation intelligence on the Organization tier is explicitly limited, meaning teams discover which parts are missing after they have committed to an annual contract.
  • Deal and forecast analytics are considerably shallower than dedicated revenue intelligence platforms, so an organisation that grows into serious pipeline inspection will replace the add-on rather than expand it.
  • Summary quality depends on the note template being maintained, and teams that never configure templates get generic recaps that nobody reads, which quietly turns the subscription into an expensive transcript archive.

LeadCRM

  • Chrome only. There is no Firefox or Safari build, and no standalone web app, so the product stops working wherever the browser does.
  • Everything is metered in credits, and the entry paid tier gives 200 sync credits a month. A team prospecting at volume reaches unlimited sync only on the Grow plan at $39.96 a seat.
  • Headline prices are the yearly rate. Paying monthly costs more, and the site presents the discounted figure first.
  • The advertised prices are per seat, so a five-person sales team on Grow is paying roughly $2,400 a year rather than the $39.96 on the page.
  • Enrichment accuracy is asserted rather than published. Waterfall enrichment across 700 million contacts is the vendor's own figure with no independent match-rate or bounce-rate data behind it, which is the number that actually decides whether a tool like this pays for itself.

Pricing, plan by plan

Avoma

$19/month
  • Startup$19/month
    • Up to 25 paid seats
    • Unlimited AI meeting assistant
    • Automatic recording and transcription
  • Organization$24/month
    • Up to 100 paid seats
    • Everything in Startup
    • Custom AI topics and templates
  • Enterprise$39/month
    • Minimum 10 paid seats
    • Everything in Organization
    • Org-wide Ask Avoma
  • Conversation Intelligence add-on$29/month
    • Per seat, on top of a base plan
    • Talk ratios and topic tracking
    • Keyword alerts and coaching

LeadCRM

Free
  • FreeFree
    • 30 Lead Finder credits
    • 10 sync credits a month
    • 10 Sales Navigator exports a day
  • Professional$23.96/month
    • 150 Lead Finder credits
    • 200 sync credits a month
    • 100 Sales Navigator exports a day
  • Grow$39.96/month
    • 400 Lead Finder credits
    • Unlimited sync credits
    • 150 Sales Navigator exports a day
  • Ultimate$55.96/month
    • 1,200 Lead Finder credits
    • Unlimited sync credits
    • 600 Sales Navigator exports a day

Which should you pick?

Choose Avoma if

  • You need ai meeting assistant.
  • You work on Web, iOS, Android, Chrome extension.
  • You also want custom note templates.

Choose LeadCRM if

  • You need one-click linkedin to crm sync.
  • You want to start without paying.
  • You work on Chrome, Web.
  • You also want custom field mapping.

Questions people ask

Is Avoma or LeadCRM better?
Neither clearly leads. Avoma starts at $19/month and LeadCRM at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Avoma or LeadCRM?
LeadCRM has a free tier; the other does not. Paid plans start at $19/month for Avoma and Free for LeadCRM.
Does Avoma or LeadCRM run on more platforms?
Avoma runs on Web, iOS, Android, Chrome extension. LeadCRM runs on Chrome, Web.
Can I use LeadCRM for free?
Yes. LeadCRM has a free tier, so you can try it without paying. Avoma starts at $19/month.
What is Avoma best used for?
Avoma is most often used for a ten-person sales team that wants crm-ready call notes and booking links without buying a note-taker and a scheduler separately, a customer success group that needs every renewal conversation summarised against a fixed template so handovers stop losing context, a founder-led sales motion where the founder wants to review call recordings for coaching but cannot justify an enterprise conversation intelligence contract, a team with many internal attendees who only need a few people recording, since viewers and collaborators do not consume paid seats. Of those, a ten-person sales team that wants crm-ready call notes and booking links without buying a note-taker and a scheduler separately and a customer success group that needs every renewal conversation summarised against a fixed template so handovers stop losing context are not what LeadCRM is typically brought in for.
What can Avoma do that LeadCRM cannot?
Avoma covers AI meeting assistant, Custom note templates, Scheduling, CRM sync. LeadCRM covers One-click LinkedIn to CRM sync, Custom field mapping, Waterfall enrichment, Email and phone finder.

Answered from the vendors’ own pages

Avoma: Is 19 US dollars the real price?

Only for the base meeting assistant on annual billing. Adding Conversation Intelligence takes it to 53 per user per month, and Revenue Intelligence takes it to 82.

LeadCRM: Which CRMs does LeadCRM sync with?

HubSpot, Salesforce, Zoho CRM, Pipedrive, Copper, GoHighLevel, Close and Google Sheets, with others reachable through the API. All CRM integrations are available on the free plan.

Source
Avoma: Do I pay for people who only watch recordings?

No. Viewers and collaborators are free. Paid seats are only required for users whose own meetings are recorded.

LeadCRM: Is there a free version of LeadCRM?

Yes, and it is a plan rather than a trial. It includes 30 Lead Finder credits, 10 sync credits a month, 10 Sales Navigator exports a day, 10 AI credits and every CRM integration, with no credit card required.

Source
Avoma: Does it replace my scheduling tool?

For most teams, yes. Group and round-robin booking arrive on the Organization tier; Startup includes 1:1 links only.

LeadCRM: What does LeadCRM cost?

Professional is $23.96 a month, Grow $39.96 and Ultimate $55.96, all per seat and all quoted at the yearly rate, which works out at $287.50, $479.50 and $671.50 a seat a year. A Sync-Only plan is $197 a year per seat for 4,800 sync credits without enrichment.

Source
Avoma: Is it a Gong replacement?

Not at the enterprise end. Avoma covers the common conversation intelligence use cases at a fraction of the price but does not match Gong on deal analytics or coaching depth.

LeadCRM: What are sync credits and Lead Finder credits?

Sync credits are consumed pushing a LinkedIn profile into your CRM; Lead Finder credits are consumed finding contact details such as a verified email or phone number. They are metered separately, and sync becomes unlimited from the Grow plan upwards while Lead Finder stays capped on every tier.

Source
LeadCRM: Does LeadCRM work outside Chrome?

No. It is a Chrome extension, so it runs wherever Chrome does and nowhere else. There is no Firefox or Safari build and no standalone web application.

Source
LeadCRM: Does the sync work in both directions?

Yes. The vendor describes bi-directional synchronisation, so CRM activity and LinkedIn conversations stay in step rather than the extension only pushing data one way, and existing CRM records are overlaid onto the LinkedIn profile you are viewing.

Source
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