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Technology · head to head

Attio vs SugarCRM

Attio logo

Attio

Technology

The CRM built for the next generation of companies

From
Free
Rated
-
Full reviewWebsite
SugarCRM logo

SugarCRM

CRM

Customer relationship software for your business

From
$59/month
Rated
-
Full reviewWebsite

The short version

  • Only Attio has a free tier, so it costs nothing to try first.
  • Each has a real cost: Attio the free plan stops at 3 seats and 50,000 records; SugarCRM every plan carries a 15 user minimum, so the entry cost is 15 seats regardless of team size
  • They diverge on capability: Attio covers Custom data model, SugarCRM covers Contact management.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Attio and SugarCRM actually diverge.

Attributes where Attio and SugarCRM differ
AttributeAttioSugarCRM
Starting priceFree$59/month
Pricing modelfreemiumsubscription
Free tierYesNo
PlatformsWeb, Ios, Android, ApiWeb, Ios, Android
CategoryTechnologyCRM
Founded20212004

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Attio

  • Custom data model
  • Flexible views
  • Email integration
  • Calendar sync
  • Automations
  • Real-time collaboration
  • Templates
  • Gmail

Only in SugarCRM

  • Contact management
  • Sales pipeline
  • Lead management
  • Marketing automation
  • Customer service
  • Reporting
  • Salesforce
  • HubSpot

Both cover

  • Mobile app
  • Slack
  • Zapier
  • SOC2
  • GDPR

What people use each for

The jobs each tool is most often brought in to do.

Attio

  • Sales pipelinenot SugarCRM
  • Customer managementnot SugarCRM
  • Deal trackingnot SugarCRM
  • Investor relationsnot SugarCRM
  • Partnership managementnot SugarCRM

SugarCRM

  • CRM for sales, marketing and service teamsnot Attio
  • Managing accounts, opportunities and customer history at mid market scalenot Attio

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Attio

  • The free plan stops at 3 seats and 50,000 records
  • Outbound email is capped at 200 messages a month on the free plan and 1,000 on Plus
  • Call Intelligence, sequences, advanced reporting and permission controls all require the Pro tier
  • Custom objects are capped at 3 on free, 5 on Plus and 12 on Pro, with unlimited objects reserved for Enterprise
  • File storage is capped at 50 GB on the free and Plus tiers

SugarCRM

  • Every plan carries a 15 user minimum, so the entry cost is 15 seats regardless of team size
  • At $59 per user on Standard that minimum makes the real floor $885 a month
  • All three tiers are billed annually with no monthly option
  • The vendor still directs buyers to sales for a package rather than treating the published rate as final

Pricing, plan by plan

Attio

Free
  • FreeFree
    • Up to 3 seats
    • 50000 records
    • 3 objects
  • Plus$44/month
    • Up to 10 seats
    • 250000 records
    • 5 objects
  • Pro$99/month
    • Unlimited seats
    • 1000000 records
    • 12 objects
  • EnterpriseFree
    • Custom pricing
    • Unlimited objects
    • Custom record limits

SugarCRM

$59/month
  • Standard$59/month
    • Accounts management
    • Lead tracking
    • Quotes
  • Advanced$85/month
    • Mail and calendar integration
    • Case management
    • Sugar Intelligence
  • Premier$135/month
    • Geo mapping
    • Enhanced storage 2x
    • LinkedIn connector

Which should you pick?

Choose Attio if

  • You need custom data model.
  • You want to start without paying.
  • You work on Web, Ios, Android, Api.
  • You also want flexible views.
Attio review

Choose SugarCRM if

  • You need contact management.
  • You work on Web, Ios, Android.
  • You also want sales pipeline.
SugarCRM review

Questions people ask

Is Attio or SugarCRM better?
Neither clearly leads. Attio starts at Free and SugarCRM at $59/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Attio or SugarCRM?
Attio has a free tier; the other does not. Paid plans start at Free for Attio and $59/month for SugarCRM.
Does Attio or SugarCRM run on more platforms?
Attio runs on Web, Ios, Android, Api. SugarCRM runs on Web, Ios, Android.
Can I use Attio for free?
Yes. Attio has a free tier, so you can try it without paying. SugarCRM starts at $59/month.
What is Attio best used for?
Attio is most often used for sales pipeline, customer management, deal tracking, investor relations. Of those, sales pipeline and customer management are not what SugarCRM is typically brought in for.
What can Attio do that SugarCRM cannot?
Attio covers Custom data model, Flexible views, Email integration, Calendar sync. SugarCRM covers Contact management, Sales pipeline, Lead management, Marketing automation. Both handle Mobile app, Slack, Zapier, SOC2.

Answered from the vendors’ own pages

Attio: How much does Attio cost per user?

Attio's Plus plan is $44/user/month (or $35/month annually with 20% discount). Pro is $99/user/month (or $79/month annually). The Free plan includes up to 3 seats at no cost.

Source
SugarCRM: How much does SugarCRM cost?

SugarCRM costs $59 per user per month for the Standard plan, $85 per month for Advanced, and $135 per month for Premier. All plans require annual billing and a 15-user minimum.

Source
Attio: What are Attio's seat and record limits for each plan?

Free plan includes up to 3 seats with 50,000 records. Plus supports up to 10 seats with 250,000 records. Pro offers unlimited seats with 1 million records. Enterprise has custom record limits.

Source
SugarCRM: What is included in the Advanced plan?

The Advanced plan at $85 per user per month includes everything in Standard plus mail and calendar integration, case management, Sugar Intelligence, and Sugar Predict features.

Source
Attio: Are there additional costs for Attio beyond the per-user subscription?

Yes, workspace credits are available as add-ons ($70-$475/month depending on volume). Annual billing provides a 20% discount on the base per-user cost.

Source
SugarCRM: What distinguishes the Premier plan?

The Premier plan costs $135 per user per month and adds geo mapping, 2x enhanced storage, LinkedIn connector integration, and enhanced support compared to the Advanced plan.

Source
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