CRM · head to head
Apptivo vs ManageEngine ServiceDesk Plus

Apptivo
CRM
A bundle of around fifty business apps sold on one per-user subscription
- From
- On request
- Free plan
- No

ManageEngine ServiceDesk Plus
Customer Support
IT help desk and ITSM software
- From
- Free
- Free plan
- Yes
The short version
- Only ManageEngine ServiceDesk Plus has a free tier, so it costs nothing to try first.
- Each has a real cost: Apptivo the tiers gate the number of apps rather than only the depth, so a business that buys Lite at 15 US dollars because of the CRM and later needs an app in the 46-app Premium set faces a 67 per cent per-seat increase to unlock it.; ManageEngine ServiceDesk Plus pricing structure based on per-technician model can become expensive for large teams
- Prices and features above were last checked on 31 August 2026.
Where they differ
Only the attributes on which Apptivo and ManageEngine ServiceDesk Plus actually diverge.
| Attribute | Apptivo | ManageEngine ServiceDesk Plus |
|---|---|---|
| Starting price | On request | Free |
| Pricing model | Per user per month | subscription |
| Free tier | No | Yes |
| Platforms | Web, iOS, Android | Web |
| Category | CRM | Customer Support |
Identical on both: user rating (Not yet rated).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Apptivo
- CRM core
- Invoicing and estimates
- Project management
- Field service
- Help desk
- Procurement and inventory
- Custom apps and fields
- Workflow automation
Only in ManageEngine ServiceDesk Plus
Nothing recorded that Apptivo does not also cover.
What people use each for
The jobs each tool is most often brought in to do.
Apptivo
- A ten-person consultancy that wants CRM, project timesheets and invoicing on one subscription instead of stitching three tools togethernot ManageEngine ServiceDesk Plus
- A distributor needing quotes, purchase orders and stock levels against the same customer record without an integration projectnot ManageEngine ServiceDesk Plus
- A service business replacing a spreadsheet-driven help desk that also wants the ticket history visible on the sales contactnot ManageEngine ServiceDesk Plus
- A business already paying separately for CRM, invoicing and project tools that wants to cut vendor count and consolidate billingnot ManageEngine ServiceDesk Plus
ManageEngine ServiceDesk Plus
- IT service desk for small to enterprise organizationsnot Apptivo
- IT asset management and change managementnot Apptivo
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Apptivo
- The tiers gate the number of apps rather than only the depth, so a business that buys Lite at 15 US dollars because of the CRM and later needs an app in the 46-app Premium set faces a 67 per cent per-seat increase to unlock it.
- Workflow automation is capped at 25 rules on both Lite and Premium, which is low for any business automating more than a basic sales process, and lifting it means jumping to Ultimate at 40 US dollars.
- Each app is shallower than the dedicated product it replaces, so teams that outgrow one module end up buying a specialist tool anyway and lose the single-record advantage that justified the suite.
- There is no free tier, only a 30-day trial, so evaluating the breadth properly against real data requires paying or rushing the trial window.
- The interface is dense and inconsistent between apps because they were built over many years, which lengthens onboarding and produces persistent user complaints in teams that are not technically confident.
ManageEngine ServiceDesk Plus
- Pricing structure based on per-technician model can become expensive for large teams
- Asset management requires Professional tier or above, increasing costs for enterprises needing full inventory control
- No explicit limit published for number of technicians, making cost projections difficult for scaling teams
Pricing, plan by plan
Apptivo
On request- Lite$15/month
- 18 apps
- 100 custom fields per app
- 25 workflows
- Premium$25/month
- 46 apps
- 250 custom fields per app
- 25 workflows
- Ultimate$40/month
- All apps
- 350 custom fields per app
- 150 workflows
- Enterprise$undefined/month
- 500 custom fields per app
- 300 workflows
- 100 custom dashboards
ManageEngine ServiceDesk Plus
Free- Standard$13/monthly
- IT help desk functionality
- Per technician or administrator pricing
- Unlimited IT end users
- Professional$27/monthly
- IT help desk
- Asset management
- Per technician pricing
- Enterprise$67/monthly
- IT help desk
- Asset management
- Change management
Which should you pick?
Choose Apptivo if
- You need crm core.
- You work on Web, iOS, Android.
- You also want invoicing and estimates.
Choose ManageEngine ServiceDesk Plus if
- You want to start without paying.
Questions people ask
- Is Apptivo or ManageEngine ServiceDesk Plus better?
- Neither clearly leads. Apptivo starts at On request and ManageEngine ServiceDesk Plus at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Apptivo or ManageEngine ServiceDesk Plus?
- ManageEngine ServiceDesk Plus has a free tier; the other does not. Paid plans start at On request for Apptivo and Free for ManageEngine ServiceDesk Plus.
- Does Apptivo or ManageEngine ServiceDesk Plus run on more platforms?
- Apptivo runs on Web, iOS, Android. ManageEngine ServiceDesk Plus runs on Web.
- Can I use ManageEngine ServiceDesk Plus for free?
- Yes. ManageEngine ServiceDesk Plus has a free tier, so you can try it without paying. Apptivo starts at On request.
- What is Apptivo best used for?
- Apptivo is most often used for a ten-person consultancy that wants crm, project timesheets and invoicing on one subscription instead of stitching three tools together, a distributor needing quotes, purchase orders and stock levels against the same customer record without an integration project, a service business replacing a spreadsheet-driven help desk that also wants the ticket history visible on the sales contact, a business already paying separately for crm, invoicing and project tools that wants to cut vendor count and consolidate billing. Of those, a ten-person consultancy that wants crm, project timesheets and invoicing on one subscription instead of stitching three tools together and a distributor needing quotes, purchase orders and stock levels against the same customer record without an integration project are not what ManageEngine ServiceDesk Plus is typically brought in for.
- What can Apptivo do that ManageEngine ServiceDesk Plus cannot?
- Apptivo covers CRM core, Invoicing and estimates, Project management, Field service.
Answered from the vendors’ own pages
Apptivo: Does Apptivo have a free plan?
No. There is a 30-day free trial; the cheapest ongoing plan is Lite at 15 US dollars per user per month billed annually.
ManageEngine ServiceDesk Plus: How is pricing calculated for ManageEngine ServiceDesk Plus?
Pricing is based on the number of administrators and technicians using the platform. There is no restriction on the number of IT end users. If you use IT asset management, you pay for the number of IT assets managed.
SourceApptivo: What is the real difference between Lite and Premium?
Mostly app count and dashboards: Lite opens 18 apps, Premium opens 46 with custom dashboards. Check which specific app you need before choosing on price.
ManageEngine ServiceDesk Plus: Is there a free tier available?
Yes, the Standard edition is available free for up to 5 technicians. Free tier includes 250 IT assets managed and basic IT help desk features.
SourceApptivo: Is monthly billing more expensive?
Yes, by roughly a third. Lite is 15 annually versus 20 monthly, Premium 25 versus 30, Ultimate 40 versus 50.
ManageEngine ServiceDesk Plus: What are the billing options?
ManageEngine offers both monthly and yearly billing options. Annual billing provides discounted rates compared to monthly. You can deploy on-premises or use cloud-based SaaS deployment.
SourceApptivo: Are all fifty apps really included?
Only on the top tiers. The lower tiers include a subset, and the app list per tier is the thing to verify before buying.
Related pages
More on ManageEngine ServiceDesk Plus
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