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Software · head to head

Ahrefs vs SurveyMonkey

Ahrefs logo

Ahrefs

Software

Everything you need to rank higher & get more traffic

From
$29/month
Rated
-
Full reviewWebsite
SurveyMonkey logo

SurveyMonkey

Software

Turn feedback into action

From
99/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Ahrefs the entry Lite plan is $129 a month and caps projects at 5 and tracked keywords at 750; SurveyMonkey team plans require minimum 3 users as baseline
  • They diverge on capability: Ahrefs covers Site Explorer, SurveyMonkey covers Survey builder.

Where they differ

Only the attributes on which Ahrefs and SurveyMonkey actually diverge.

Attributes where Ahrefs and SurveyMonkey differ
AttributeAhrefsSurveyMonkey
Starting price$29/month99/month
Pricing modelUnknownsubscription
Founded20101999

Identical on both: free tier (No), platforms (Web), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Ahrefs

  • Site Explorer
  • Keywords Explorer
  • Site Audit
  • Rank Tracker
  • Content Explorer
  • Competitive analysis
  • Backlink checker
  • Keyword research

Only in SurveyMonkey

  • Survey builder
  • Question bank
  • Survey logic
  • Multi-language surveys
  • Mobile surveys
  • Real-time results
  • Data analysis tools
  • Custom branding

Both cover

  • Google Analytics

What people use each for

The jobs each tool is most often brought in to do.

Ahrefs

  • SEO researchnot SurveyMonkey
  • Competitor analysisnot SurveyMonkey
  • Content planningnot SurveyMonkey
  • Backlink analysisnot SurveyMonkey
  • Rank trackingnot SurveyMonkey

SurveyMonkey

  • Market research and customer surveysnot Ahrefs
  • Employee feedback and engagement trackingnot Ahrefs
  • Data collection and analysisnot Ahrefs
  • Customer satisfaction and NPS measurementsnot Ahrefs

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Ahrefs

  • The entry Lite plan is $129 a month and caps projects at 5 and tracked keywords at 750
  • Crawl credits are metered by tier, from 100,000 on Lite to 1,500,000 on Advanced
  • Enterprise at $1,499 a month requires an annual commitment
  • Brand Radar AI, custom prompts and Content Kit are separate add-ons starting at $199, $50 and $99 a month
  • The $29 Starter plan covers search and competitive research basics rather than the full toolset

SurveyMonkey

  • Team plans require minimum 3 users as baseline
  • Annual response limits enforced: 50,000 responses/year on Team Advantage, 100,000 on Team Premier
  • Additional responses beyond annual limits charged at AED 0.50 per response
  • Enterprise plan requires custom pricing and minimum 5 users
  • Advanced features like multilingual surveys and phone support require Team Premier tier

Pricing, plan by plan

Ahrefs

$29/month
  • Starter$29/month
    • Core keyword research
    • Backlink analysis
    • Competitor research
  • Lite$129/month
  • Standard$249/month
  • Advanced$449/month

SurveyMonkey

99/month

No published plan breakdown. See the SurveyMonkey review.

Which should you pick?

Choose Ahrefs if

  • You need site explorer.
  • You also want keywords explorer.
Ahrefs review

Choose SurveyMonkey if

  • You need survey builder.
  • You also want question bank.
SurveyMonkey review

Questions people ask

Is Ahrefs or SurveyMonkey better?
Neither clearly leads. Ahrefs starts at $29/month and SurveyMonkey at 99/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Ahrefs or SurveyMonkey?
Ahrefs starts at $29/month and SurveyMonkey at 99/month.
Does Ahrefs or SurveyMonkey run on more platforms?
Both run on Web, so platform support will not decide this one for you.
What is Ahrefs best used for?
Ahrefs is most often used for seo research, competitor analysis, content planning, backlink analysis. Of those, seo research and competitor analysis are not what SurveyMonkey is typically brought in for.
What can Ahrefs do that SurveyMonkey cannot?
Ahrefs covers Site Explorer, Keywords Explorer, Site Audit, Rank Tracker. SurveyMonkey covers Survey builder, Question bank, Survey logic, Multi-language surveys. Both handle Google Analytics.

Answered from the vendors’ own pages

Ahrefs: What are Ahrefs' main features?

Ahrefs' three main features are Site Explorer (for organic performance), Keywords Explorer (for keyword research), and Content Explorer (for content discovery). The platform includes backlink analysis, competitor research, technical SEO audits, rank tracking, and content workflows.

Source
Ahrefs: What is the size of Ahrefs' backlink database?

Ahrefs maintains a database of 28 trillion internal backlinks and 35 trillion external backlinks that are updated frequently, providing the depth and freshness of link data that differentiates it from competitors.

Source
Ahrefs: What is Ahrefs' pricing?

Ahrefs pricing starts at $29/month for Starter plan, $129/month for Lite, $249/month for Standard, $449/month for Advanced, and $1,499/month for Enterprise, with annual discounts available.

Source
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