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Marketing & Analytics · head to head

VWO vs Crazy Egg

VWO logo

VWO

Marketing & Analytics

Experience Optimization Platform

From
Free
Rated
-
Full reviewWebsite
Crazy Egg logo

Crazy Egg

Marketing & Analytics

Website optimization with heatmaps

From
$29/month
Rated
-
Full reviewWebsite

The short version

  • Only VWO has a free tier, so it costs nothing to try first.
  • Each has a real cost: VWO growth plan restricted to 1 workspace and 0 custom attributes; Crazy Egg the Starter plan at $29 a month covers 5,000 pageviews and 50 snapshots, which a modest site exhausts quickly
  • They diverge on capability: VWO covers A/B testing, Crazy Egg covers Scrollmaps.

Where they differ

Only the attributes on which VWO and Crazy Egg actually diverge.

Attributes where VWO and Crazy Egg differ
AttributeVWOCrazy Egg
Starting priceFree$29/month
Pricing modelusage-basedUnknown
Free tierYesNo
PlatformsWeb, iOS, Android, Server-sideWeb, API
Founded20072006

Identical on both: user rating (Not yet rated), category (Marketing & Analytics).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in VWO

  • A/B testing
  • Multivariate testing
  • Session recordings
  • Analytics
  • Slack
  • SSL encryption
  • Cloud deployment
  • 20+ languages language support

Only in Crazy Egg

  • Scrollmaps
  • Confetti Reports
  • A/B Testing
  • Session Recordings
  • Shopify
  • WordPress
  • Squarespace
  • HubSpot

Both cover

  • Heatmaps
  • Google Analytics
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

VWO

  • A/B testing and multivariate testingnot Crazy Egg
  • Conversion rate optimisationnot Crazy Egg
  • Behavioural analytics and session recordingsnot Crazy Egg
  • Feature experimentation and progressive rolloutsnot Crazy Egg

Crazy Egg

  • Click, scroll and move heatmaps on a pagenot VWO
  • Session recordings to see where visitors strugglenot VWO
  • A/B testing page variantsnot VWO
  • Snapshot reports comparing behaviour over timenot VWO

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

VWO

  • Growth plan restricted to 1 workspace and 0 custom attributes
  • Single Sign-On (SSO) and API access limited to Enterprise tier only
  • Growth plan offers only 8-hour first response time for support

Crazy Egg

  • The Starter plan at $29 a month covers 5,000 pageviews and 50 snapshots, which a modest site exhausts quickly
  • All plans are billed annually rather than monthly
  • There is no free tier, only a trial
  • Reaching 500,000 pageviews means the Pro plan at $249 a month

Pricing, plan by plan

VWO

Free

No published plan breakdown. See the VWO review.

Crazy Egg

$29/month

No published plan breakdown. See the Crazy Egg review.

Which should you pick?

Choose VWO if

  • You need a/b testing.
  • You want to start without paying.
  • You work on Web, iOS, Android, Server-side.
  • You also want multivariate testing.
VWO review

Choose Crazy Egg if

  • You need scrollmaps.
  • You work on Web, API.
  • You also want confetti reports.
Crazy Egg review

Questions people ask

Is VWO or Crazy Egg better?
Neither clearly leads. VWO starts at Free and Crazy Egg at $29/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, VWO or Crazy Egg?
VWO has a free tier; the other does not. Paid plans start at Free for VWO and $29/month for Crazy Egg.
Does VWO or Crazy Egg run on more platforms?
VWO runs on Web, iOS, Android, Server-side. Crazy Egg runs on Web, API.
Can I use VWO for free?
Yes. VWO has a free tier, so you can try it without paying. Crazy Egg starts at $29/month.
What is VWO best used for?
VWO is most often used for a/b testing and multivariate testing, conversion rate optimisation, behavioural analytics and session recordings, feature experimentation and progressive rollouts. Of those, a/b testing and multivariate testing and conversion rate optimisation are not what Crazy Egg is typically brought in for.
What can VWO do that Crazy Egg cannot?
VWO covers A/B testing, Multivariate testing, Session recordings, Analytics. Crazy Egg covers Scrollmaps, Confetti Reports, A/B Testing, Session Recordings. Both handle Heatmaps, Google Analytics, Web support.

Answered from the vendors’ own pages

Crazy Egg: How is Crazy Egg priced?

Crazy Egg starts at $29/month for 5,000 tracked pageviews and 50 recordings. Pricing scales to $599/month for Enterprise tier. A/B testing available from $99 plan up. Annual billing required with no monthly option. 30-day free trial available.

Source
Crazy Egg: What features does Crazy Egg include?

Crazy Egg provides heatmaps showing user clicks and scrolls, session recordings, A/B testing from the Plus tier up, and unlimited domains and team members across all plans.

Source
Crazy Egg: Does Crazy Egg offer a free trial?

Yes, Crazy Egg offers a 30-day free trial for all new users to test heatmaps and session recordings before committing to a paid plan.

Source
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