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Business Intelligence · head to head

Stripe Dashboard vs Whatagraph

Stripe Dashboard logo

Stripe Dashboard

Business Intelligence

Built-in analytics for Stripe users

From
Free
Rated
-
Full reviewWebsite
Whatagraph logo

Whatagraph

Marketing

Automated marketing reporting and analytics

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Stripe Dashboard the Stripe Dashboard has no standalone price; it is a free management console bundled with a Stripe merchant account and requires a live account to access, confirmed live and in the 1 Jan 2021 archive capture; Whatagraph the entry Max plan starts at 699 EUR per month and is billed annually, with no monthly billing option shown
  • They diverge on capability: Stripe Dashboard covers Real-time Data, Whatagraph covers Automated reporting.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Stripe Dashboard and Whatagraph actually diverge.

Attributes where Stripe Dashboard and Whatagraph differ
AttributeStripe DashboardWhatagraph
CategoryBusiness IntelligenceMarketing
Founded20102016

Identical on both: starting price (Free), pricing model (subscription), free tier (Yes), platforms (Web, Mobile, Api), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Stripe Dashboard

  • Real-time Data
  • Custom Reports
  • Revenue Analytics
  • Customer Insights
  • Alerts
  • Stripe Payments
  • Stripe Billing
  • Stripe Connect

Only in Whatagraph

  • Automated reporting
  • Multi-channel integration
  • Custom dashboards
  • Data visualization
  • PDF reports
  • Real-time updates
  • Historical tracking
  • Anomaly detection

What people use each for

The jobs each tool is most often brought in to do.

Stripe Dashboard

  • MRR trackingnot Whatagraph
  • Churn analysisnot Whatagraph
  • Revenue analyticsnot Whatagraph
  • Subscription metricsnot Whatagraph
  • Financial forecastingnot Whatagraph

Whatagraph

  • Automated client marketing reports for agenciesnot Stripe Dashboard
  • Blending data from multiple ad platforms into one dashboardnot Stripe Dashboard
  • White-labelled reporting under an agency's own brandingnot Stripe Dashboard

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Stripe Dashboard

  • The Stripe Dashboard has no standalone price; it is a free management console bundled with a Stripe merchant account and requires a live account to access, confirmed live and in the 1 Jan 2021 archive capture

Whatagraph

  • The entry Max plan starts at 699 EUR per month and is billed annually, with no monthly billing option shown
  • Only two plans exist and the Prime plan is custom priced with no published rate
  • Public API access, transfer to BigQuery and Looker, a custom report domain and premium integrations all require the Prime plan
  • Data sources are metered as credits at 1 credit per connected data account, so each additional ad account consumes quota
  • Extra credits can be bought only up to the next plan threshold, after which an upgrade is required
  • Moving to either the Max or Prime plan requires booking a call with sales rather than self-serve upgrade
  • The free trial is 14 days

Pricing, plan by plan

Stripe Dashboard

Free
  • Included with StripeFree
    • Payment Analytics
    • Revenue Reports
    • Customer Data

Whatagraph

Free
  • FreeFree
    • Up to 3 data sources
    • Basic dashboards
    • Daily updates
  • Starter$99/month
    • Up to 10 data sources
    • Advanced dashboards
    • Hourly updates
  • Professional$299/month
    • Unlimited data sources
    • Real-time updates
    • White-label

Which should you pick?

Choose Stripe Dashboard if

  • You need real-time data.
  • You want to start without paying.
  • You work on Web, Mobile, Api.
  • You also want custom reports.
Stripe Dashboard review

Choose Whatagraph if

  • You need automated reporting.
  • You want to start without paying.
  • You work on Web, Mobile, Api.
  • You also want multi-channel integration.
Whatagraph review

Questions people ask

Is Stripe Dashboard or Whatagraph better?
Neither clearly leads. Stripe Dashboard starts at Free and Whatagraph at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Stripe Dashboard or Whatagraph?
Stripe Dashboard starts at Free and Whatagraph at Free.
Does Stripe Dashboard or Whatagraph run on more platforms?
Both run on Web, Mobile, Api, so platform support will not decide this one for you.
Can I use Stripe Dashboard for free?
Both have a free tier, so you can try either at no cost before committing.
What is Stripe Dashboard best used for?
Stripe Dashboard is most often used for mrr tracking, churn analysis, revenue analytics, subscription metrics. Of those, mrr tracking and churn analysis are not what Whatagraph is typically brought in for.
What can Stripe Dashboard do that Whatagraph cannot?
Stripe Dashboard covers Real-time Data, Custom Reports, Revenue Analytics, Customer Insights. Whatagraph covers Automated reporting, Multi-channel integration, Custom dashboards, Data visualization.

Answered from the vendors’ own pages

Whatagraph: What is the starting price for Whatagraph's Max plan?

The Max plan starts at 699 euros per month when billed annually.

Source
Whatagraph: Do Whatagraph plans limit the number of users or reports?

No, both the Max and Prime plans include unlimited users and unlimited reports.

Source
Whatagraph: What is a 'source credit' in Whatagraph pricing?

One source credit equals one connected data account. The Max plan starts with 50 source credits, and the Prime plan includes a custom amount based on needs.

Source
Whatagraph: What's included in both Whatagraph plans?

Both Max and Prime plans include Whatagraph IQ with automated report creation, live chat support, EU data center access, and version history.

Source
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