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Scheduling · head to head

Square Appointments vs Zenoti

Square Appointments logo

Square Appointments

Scheduling

Free scheduling for beauty businesses

From
On request
Rated
-
Zenoti logo

Zenoti

Scheduling

Enterprise spa and salon software

From
$200/month
Rated
-

The short version

  • Each has a real cost: Square Appointments the free plan is aimed at solo professionals; booking across multiple staff requires the paid Plus plan; Zenoti zenoti publishes no prices: the pricing page names plans by business type but gives no rate, no per location fee and no minimum, and routes every enquiry to a quote or demo
  • They diverge on capability: Square Appointments covers Online booking, Zenoti covers Appointment booking.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Square Appointments and Zenoti actually diverge.

Attributes where Square Appointments and Zenoti differ
AttributeSquare AppointmentsZenoti
Starting priceOn request$200/month
Pricing modelusage-basedsubscription
PlatformsWeb, Ios, AndroidWeb, Ios, Android, Api
Founded20092010

Identical on both: free tier (No), user rating (Not yet rated), category (Scheduling).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Square Appointments

  • Online booking
  • Client management
  • Payment processing
  • Automated reminders
  • Instagram booking
  • Google booking
  • Mobile app
  • Square POS

Only in Zenoti

  • Appointment booking
  • Inventory management
  • Marketing automation
  • Employee management
  • Membership management
  • Gift cards
  • Business intelligence
  • Xero

Both cover

  • Point of sale
  • QuickBooks
  • PCI DSS
  • Cloud deployment

What people use each for

The jobs each tool is most often brought in to do.

Square Appointments

  • Online appointment booking for salons, barbers and personal servicesnot Zenoti
  • Taking card payments and deposits at the time of bookingnot Zenoti
  • Managing staff calendars, waitlists and no-show policiesnot Zenoti

Zenoti

  • Running multi location spa, salon and medspa chains on one platformnot Square Appointments
  • Centralising appointment booking, point of sale and inventory across sitesnot Square Appointments
  • Managing memberships, packages and customer marketing for large operatorsnot Square Appointments

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Square Appointments

  • The free plan is aimed at solo professionals; booking across multiple staff requires the paid Plus plan
  • Cancellation policies, no-show fees and waitlists require the Plus plan
  • Resource management, service cost tracking and the future bookings report require the Premium plan
  • Custom processing rates are reserved for Square Pro, which is aimed at businesses processing over $250,000 a year
  • Card processing fees are charged on top of the plan fee on every tier including the free one

Zenoti

  • Zenoti publishes no prices: the pricing page names plans by business type but gives no rate, no per location fee and no minimum, and routes every enquiry to a quote or demo
  • Multi location pricing is described as customised to the customer's footprint, so two buyers of the same size are not guaranteed the same rate
  • Communication costs such as messaging are billed on consumption on top of the plan
  • Functionality is extended through paid add ons rather than being included in a single plan

Pricing, plan by plan

Square Appointments

On request
  • Solo Professional Plan$null/transaction
    • Processing fees apply
    • For solo professionals taking payments and managing schedules
    • Top appointments features
  • Plus Plan$null/transaction
    • Processing fees apply
    • Free trial available
    • For growing teams needing more advanced tools
  • Premium Plan$null/transaction
    • Processing fees apply
    • Free trial available
    • For large salons with complex staff management
  • Square Pro$null/month
    • Custom pricing for businesses processing over $250,000 annually
    • Hardware discounts
    • Onboarding support

Zenoti

$200/month
  • Essential$200/month
    • Appointment booking
    • Client management
    • POS
  • Professional$350/month
    • Everything in Essential
    • Marketing automation
    • Inventory management
  • Enterprise$undefined/month
    • Everything in Professional
    • Multi-location
    • Custom integrations

Which should you pick?

Choose Square Appointments if

  • You need online booking.
  • You work on Web, Ios, Android.
  • You also want client management.

Choose Zenoti if

  • You need appointment booking.
  • You work on Web, Ios, Android, Api.
  • You also want inventory management.

Questions people ask

Is Square Appointments or Zenoti better?
Neither clearly leads. Square Appointments starts at On request and Zenoti at $200/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Square Appointments or Zenoti?
Square Appointments starts at On request and Zenoti at $200/month.
Does Square Appointments or Zenoti run on more platforms?
Square Appointments runs on Web, Ios, Android. Zenoti runs on Web, Ios, Android, Api.
What is Square Appointments best used for?
Square Appointments is most often used for online appointment booking for salons, barbers and personal services, taking card payments and deposits at the time of booking, managing staff calendars, waitlists and no-show policies. Of those, online appointment booking for salons, barbers and personal services and taking card payments and deposits at the time of booking are not what Zenoti is typically brought in for.
What can Square Appointments do that Zenoti cannot?
Square Appointments covers Online booking, Client management, Payment processing, Automated reminders. Zenoti covers Appointment booking, Inventory management, Marketing automation, Employee management. Both handle Point of sale, QuickBooks, PCI DSS, Cloud deployment.

Answered from the vendors’ own pages

Square Appointments: How much do Square Appointments plans cost?

Square Appointments pricing is based on processing fees rather than monthly subscription fees. Specific percentages are not listed online. The Solo Professional, Plus, and Premium plans all charge processing fees on transactions. For businesses processing over $250,000 annually, Square Pro offers custom pricing including hardware discounts, onboarding support, and account management.

Source
Zenoti: Does Zenoti publish standard pricing, or is it custom?

Zenoti offers customizable plans rather than fixed pricing. The cost depends on your footprint and specific business needs, with pricing varying by location.

Source
Square Appointments: Is there a free trial for Square Appointments?

Yes, the Plus and Premium plans offer free trials for an unspecified number of days. The Solo Professional plan does not appear to offer a trial period.

Source
Zenoti: What communication features are included in Zenoti subscriptions?

Communication costs for voice, SMS, and messaging are included in subscriptions with usage-based billing available for optional base packs.

Source
Square Appointments: What features does the Premium plan add compared to Plus?

The Premium plan includes all Plus features plus Future Bookings Report for tracking upcoming appointments, Service Cost Tracking to monitor service profitability, and Resource Management for scheduling equipment and facilities across multiple staff members.

Source
Zenoti: What support and training does Zenoti include?

Standard subscriptions include 24/7 global support and access to Zenoti University training. AI Plus plans provide a dedicated Customer Success Manager and priority assistance backed by SLAs.

Source
Zenoti: How long does Zenoti implementation typically take?

Implementation timelines vary by business size and complexity, with most customers up and running in days to weeks. Zenoti provides white-glove migration support for transferring existing customer data.

Source
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