Influencer Marketing · head to head
Sprout Social vs Heepsy
Sprout Social
Influencer Marketing
Social media management with influencer insights
- From
- $249/month
- Rated
- -
The short version
- Only Heepsy has a free tier, so it costs nothing to try first.
- They diverge on capability: Sprout Social covers Social publishing, Heepsy covers Influencer discovery.
Where they differ
Only the attributes on which Sprout Social and Heepsy actually diverge.
| Attribute | Sprout Social | Heepsy |
|---|---|---|
| Starting price | $249/month | Free |
| Free tier | No | Yes |
| Platforms | Web, Ios, Android, Api | Web |
| Founded | 2010 | 2018 |
Identical on both: pricing model (subscription), user rating (Not yet rated), category (Influencer Marketing).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Sprout Social
- Social publishing
- Social inbox
- Analytics
- Social listening
- Influencer identification
- Competitor analysis
- Report builder
- Content calendar
Only in Heepsy
- Influencer discovery
- Audience demographics
- Authenticity scoring
- Engagement analysis
- Contact information
- List management
- Data export
- Multi-platform search
Both cover
- GDPR
- Cloud deployment
- Web support
What people use each for
The jobs each tool is most often brought in to do.
Sprout Social
- Discovering and vetting creators with brand safety reporting and Brand Fit Scoresnot Heepsy
- Centralising creator outreach, contracting, approvals and paymentsnot Heepsy
- Measuring creator-driven revenue with first-party analytics and attributionnot Heepsy
- Building a creator pipeline through branded application pagesnot Heepsy
Heepsy
- Influencer discoverynot Sprout Social
- Audience analysisnot Sprout Social
- Fraud detectionnot Sprout Social
- Competitor researchnot Sprout Social
- Campaign planningnot Sprout Social
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Sprout Social
- Pricing is by quote only, with no rate, tier or minimum published; the page directs visitors to schedule a demo to discuss pricing
- Influencer marketing is sold separately from the main Sprout Social social media management plans
Heepsy
Nothing recorded yet. See the Heepsy review.
Pricing, plan by plan
Sprout Social
$249/month- Standard$249/month
- 5 social profiles
- Social inbox
- Publishing calendar
- Professional$399/month
- Competitive reports
- Optimal send times
- Response rate reports
Heepsy
Free- FreeFree
- Limited searches
- Basic filters
- 10 results/search
- Starter$49/month
- Unlimited searches
- Advanced filters
- Audience demographics
- Business$169/month
- All platforms
- Authenticity scores
- Contact info
- Gold$269/month
- Unlimited exports
- Advanced analytics
- Priority support
Which should you pick?
Choose Sprout Social if
- You need social publishing.
- You work on Web, Ios, Android, Api.
- You also want social inbox.
Choose Heepsy if
- You need influencer discovery.
- You want to start without paying.
- You also want audience demographics.
Questions people ask
- Is Sprout Social or Heepsy better?
- Neither clearly leads. Sprout Social starts at $249/month and Heepsy at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Sprout Social or Heepsy?
- Heepsy has a free tier; the other does not. Paid plans start at $249/month for Sprout Social and Free for Heepsy.
- Does Sprout Social or Heepsy run on more platforms?
- Sprout Social runs on Web, Ios, Android, Api. Heepsy runs on Web.
- Can I use Heepsy for free?
- Yes. Heepsy has a free tier, so you can try it without paying. Sprout Social starts at $249/month.
- What is Sprout Social best used for?
- Sprout Social is most often used for discovering and vetting creators with brand safety reporting and brand fit scores, centralising creator outreach, contracting, approvals and payments, measuring creator-driven revenue with first-party analytics and attribution, building a creator pipeline through branded application pages. Of those, discovering and vetting creators with brand safety reporting and brand fit scores and centralising creator outreach, contracting, approvals and payments are not what Heepsy is typically brought in for.
- What can Sprout Social do that Heepsy cannot?
- Sprout Social covers Social publishing, Social inbox, Analytics, Social listening. Heepsy covers Influencer discovery, Audience demographics, Authenticity scoring, Engagement analysis. Both handle GDPR, Cloud deployment, Web support.