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Email Marketing · head to head

Brevo vs Shortwave

Brevo logo

Brevo

Email Marketing

Email, SMS, and CRM in one platform

From
Free
Rated
-
Shortwave logo

Shortwave

Email Marketing

AI-powered email assistant for intelligent inbox management

From
Free
Rated
-

The short version

  • Each has a real cost: Brevo paid plans are priced by email volume sent per month, with higher tiers running past $100 per month as list and send volume grows; Shortwave per-seat pricing increases team costs compared to flat-rate email solutions
  • Prices and features above were last checked on 29 August 2026.

Where they differ

Only the attributes on which Brevo and Shortwave actually diverge.

Attributes where Brevo and Shortwave differ
AttributeBrevoShortwave
Pricing modelfreemiumUnknown
PlatformsWebiOS, Android, macOS, Windows

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Email Marketing).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Brevo

Nothing recorded that Shortwave does not also cover.

Only in Shortwave

  • AI Email Filtering
  • Intelligent Autocomplete
  • Voice-Style Composition
  • Meeting Scheduling
  • Email-to-Todo Conversion
  • AI-Powered Search
  • Team Collaboration
  • Email Summaries

What people use each for

The jobs each tool is most often brought in to do.

Brevo

  • Email marketing campaigns with drag-and-drop editornot Shortwave
  • SMS and WhatsApp multichannel messagingnot Shortwave
  • Customer loyalty program managementnot Shortwave
  • Transactional email and API-triggered messagingnot Shortwave

Shortwave

  • Reducing inbox overload through AI-powered organizationnot Brevo
  • Drafting professional emails using natural languagenot Brevo
  • Scheduling meetings without back-and-forth coordinationnot Brevo
  • Searching email archives using conversational queriesnot Brevo
  • Converting emails to tasks for team task trackingnot Brevo

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Brevo

  • Paid plans are priced by email volume sent per month, with higher tiers running past $100 per month as list and send volume grows

Shortwave

  • Per-seat pricing increases team costs compared to flat-rate email solutions
  • AI features may require higher tier plans, limiting value for smaller teams
  • Dependency on third-party integrations for full feature depth
  • Learning curve for effective use of AI-powered features
  • Limited customization for AI filter behavior compared to manual rules

Pricing, plan by plan

Brevo

Free

No published plan breakdown. See the Brevo review.

Shortwave

Free
  • FreeFree
    • Email search and organization
    • Basic inbox tools
    • Limited AI features
  • Business$30/month
    • Full standard search history
    • 5 years AI search history
    • Max 50 threads per AI search
  • Premier$45/month
    • Everything in Business
    • 2x more AI usage
    • Unlimited AI search history
  • Max$120/month
    • Everything in Premier
    • 6x more AI usage
    • Max 150 threads per AI search

Which should you pick?

Choose Brevo if

  • You want to start without paying.

Choose Shortwave if

  • You need ai email filtering.
  • You want to start without paying.
  • You work on iOS, Android, macOS, Windows.
  • You also want intelligent autocomplete.

Questions people ask

Is Brevo or Shortwave better?
Neither clearly leads. Brevo starts at Free and Shortwave at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Brevo or Shortwave?
Brevo starts at Free and Shortwave at Free.
Does Brevo or Shortwave run on more platforms?
Brevo runs on Web. Shortwave runs on iOS, Android, macOS, Windows.
Can I use Brevo for free?
Both have a free tier, so you can try either at no cost before committing.
What is Brevo best used for?
Brevo is most often used for email marketing campaigns with drag-and-drop editor, sms and whatsapp multichannel messaging, customer loyalty program management, transactional email and api-triggered messaging. Of those, email marketing campaigns with drag-and-drop editor and sms and whatsapp multichannel messaging are not what Shortwave is typically brought in for.
What can Brevo do that Shortwave cannot?
Shortwave covers AI Email Filtering, Intelligent Autocomplete, Voice-Style Composition, Meeting Scheduling.

Answered from the vendors’ own pages

Brevo: Does Brevo offer a free plan?

Yes, Brevo offers a free tier with no credit card required. You can launch marketing campaigns, access templates, and use basic automation without paying.

Source
Shortwave: Is there a free trial for Shortwave?

Yes, Shortwave offers a 14-day free trial for all paid plans with no credit card required.

Source
Brevo: What pricing model does Brevo use?

Brevo uses a freemium model. No specific pricing rates are published on their main website. Users must navigate to the pricing page or contact sales to see tiered pricing based on email volume and features needed.

Source
Shortwave: What platforms does Shortwave support?

Shortwave is available on iOS, Android, macOS, and Windows for full cross-platform email management.

Source
Brevo: What channels does Brevo support?

Brevo supports email, SMS, WhatsApp, web and mobile push notifications, live chat, chatbot, wallet, phone, and transactional messaging across all plans.

Source
Shortwave: How much AI usage do I get per plan?

Business plan includes 3 AI-powered filters and standard AI usage. Premier (2x more AI) and Max (6x more AI) plans provide increasing levels of AI feature access.

Source
Shortwave: What integrations does Shortwave support?

Shortwave integrates with Slack, Calendar, Notion, Asana, HubSpot, and 3,000+ apps via Tasklet.

Source
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