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E-Commerce · head to head

BigCommerce vs Sellfy

BigCommerce logo

BigCommerce

E-Commerce

Hosted e-commerce platform that charges no transaction fee and no surcharge for third party gateways

From
$29.95/month
Rated
-
Full reviewWebsite
Sellfy logo

Sellfy

E-Commerce

Ecommerce platform for creators and entrepreneurs

From
$22/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: BigCommerce plans are gated on annual online sales, so a strong year pushes you into a higher tier and a higher subscription even though your traffic, catalogue and resource usage are unchanged.; Sellfy every plan caps annual sales volume: $10k on Starter, $50k on Business and $200k on Premium
  • They diverge on capability: BigCommerce covers No platform transaction fee, Sellfy covers Physical & digital products.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which BigCommerce and Sellfy actually diverge.

Attributes where BigCommerce and Sellfy differ
AttributeBigCommerceSellfy
Starting price$29.95/month$22/month
Founded20092013

Identical on both: pricing model (subscription), free tier (No), platforms (Web), user rating (Not yet rated), category (E-Commerce).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in BigCommerce

  • No platform transaction fee
  • Stencil theme framework
  • Multi-storefront
  • Faceted search
  • B2B capabilities
  • Headless support
  • Built-in tax integrations
  • Multi-currency

Only in Sellfy

  • Physical & digital products
  • Membership/subscription sales
  • Email marketing
  • Marketing automation
  • Affiliate program
  • Analytics
  • Mobile app
  • Multi-currency support

What people use each for

The jobs each tool is most often brought in to do.

BigCommerce

  • A merchant whose volume makes a percentage transaction fee the largest line in the platform decisionnot Sellfy
  • A retailer needing several branded storefronts sharing one catalogue and one back officenot Sellfy
  • A B2B seller who needs company accounts and customer-specific price lists without custom developmentnot Sellfy
  • A team going headless who wants a managed commerce back end rather than a self-hosted onenot Sellfy

Sellfy

  • Selling digital downloads, subscriptions or print on demand goods from a hosted storefrontnot BigCommerce
  • Running a small creator store without building a sitenot BigCommerce

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

BigCommerce

  • Plans are gated on annual online sales, so a strong year pushes you into a higher tier and a higher subscription even though your traffic, catalogue and resource usage are unchanged.
  • There is a documented ceiling on the number of variants a single product can have, which breaks configurable, made-to-measure and heavily optioned catalogues and forces awkward workarounds such as splitting one product into several listings.
  • The application marketplace is much smaller than the largest competitor's, so a specific integration or niche feature is more often a custom build, and custom builds are the line item that quietly exceeds the platform cost.
  • Theme customisation past the visual settings means Stencil, Handlebars templates and a local command line workflow, so changes that look small to a marketing team still require a developer and a deployment.
  • Migrating out moves products and inventory reasonably well and moves the things that matter badly, since customer passwords cannot be exported in usable form, order history rarely transfers intact, and reviews and URL structure have to be rebuilt with a redirect map you must produce yourself or lose the search traffic.

Sellfy

  • Every plan caps annual sales volume: $10k on Starter, $50k on Business and $200k on Premium
  • Exceeding the cap forces a plan upgrade rather than an overage charge, so growth is a step change in cost
  • Maximum file size per digital product is tied to the plan, at 10 GB, 15 GB and 20 GB
  • Email marketing credits are metered per plan, from 2,000 to 50,000
  • Cart abandonment, upselling and the affiliate programme all require the Business plan
  • Payment processing fees from PayPal or Stripe are charged on top of the subscription

Pricing, plan by plan

BigCommerce

$29.95/month
  • Standard$29.95/month
    • Unlimited products
    • 2 staff accounts
    • Basic reports
  • Plus$79.95/month
    • All Standard features
    • Up to 5 staff accounts
    • Advanced reports

Sellfy

$22/month
  • Starter$22/month
    • From $22/month with annual billing (or $39/month with monthly billing)
    • Basic e-commerce features for digital and physical products
  • Business$null/month
    • Mid-tier option with expanded capabilities
  • Premium$null/month
    • Highest tier with up to 20GB per digital product file storage

Which should you pick?

Choose BigCommerce if

  • You need no platform transaction fee.
  • You also want stencil theme framework.
BigCommerce review

Choose Sellfy if

  • You need physical & digital products.
  • You also want membership/subscription sales.
Sellfy review

Questions people ask

Is BigCommerce or Sellfy better?
Neither clearly leads. BigCommerce starts at $29.95/month and Sellfy at $22/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, BigCommerce or Sellfy?
BigCommerce starts at $29.95/month and Sellfy at $22/month.
Does BigCommerce or Sellfy run on more platforms?
Both run on Web, so platform support will not decide this one for you.
What is BigCommerce best used for?
BigCommerce is most often used for a merchant whose volume makes a percentage transaction fee the largest line in the platform decision, a retailer needing several branded storefronts sharing one catalogue and one back office, a b2b seller who needs company accounts and customer-specific price lists without custom development, a team going headless who wants a managed commerce back end rather than a self-hosted one. Of those, a merchant whose volume makes a percentage transaction fee the largest line in the platform decision and a retailer needing several branded storefronts sharing one catalogue and one back office are not what Sellfy is typically brought in for.
What can BigCommerce do that Sellfy cannot?
BigCommerce covers No platform transaction fee, Stencil theme framework, Multi-storefront, Faceted search. Sellfy covers Physical & digital products, Membership/subscription sales, Email marketing, Marketing automation.

Answered from the vendors’ own pages

BigCommerce: Does BigCommerce charge transaction fees?

No, and it does not surcharge third party payment gateways either. Revenue affects the price through plan sales thresholds instead.

Sellfy: How much does Sellfy cost?

Sellfy starts at $22/month for the Starter plan with annual billing ($39/month with monthly billing). Higher tiers (Business and Premium) are available but specific pricing requires contacting sales or visiting the pricing page.

Source
BigCommerce: What happens when I exceed my plan's sales threshold?

You move to the next plan tier. Model this at your projected growth rate, because the increase is driven by revenue rather than by usage.

Sellfy: Does Sellfy charge transaction fees?

No, Sellfy charges zero transaction fees on sales, unlike competitors such as Gumroad which charges 10%. If revenue exceeds a plan limit, a 2% fee may apply unless you upgrade to a higher tier.

Source
BigCommerce: Is the app ecosystem large enough?

It covers the common integrations. For anything niche, assume a development project rather than an install, and price that in before comparing subscriptions.

Sellfy: Does Sellfy offer a free trial?

Yes, new users can access a 14-day free trial with no credit card required. During the trial you can customize store design and add product types, but upgrading to a paid plan is required to start selling.

Source
BigCommerce: How hard is it to leave?

Products export cleanly. Customer passwords, order history, reviews and SEO URLs do not. Build the redirect map before you cut over, not after traffic drops.

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