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CRM · head to head

Salesforce vs Wrike

Salesforce logo

Salesforce

CRM

World's #1 CRM

From
$25/month
Rated
-
Full reviewWebsite
Wrike logo

Wrike

Marketing

Versatile & robust project management software

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Wrike has a free tier, so it costs nothing to try first.
  • Each has a real cost: Salesforce sales Cloud tiers as captured 2 January 2024: Starter Suite $25/user/month, Professional $80/user/month, Enterprise $165/user/month, all USD billed annually; Wrike seats are sold in blocks rather than singly: groups of 5 up to 30 seats, groups of 10 up to 100, and groups of 25 above that, so adding one person can mean paying for five
  • They diverge on capability: Salesforce covers Contact management, Wrike covers Interactive Gantt charts.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Salesforce and Wrike actually diverge.

Attributes where Salesforce and Wrike differ
AttributeSalesforceWrike
Starting price$25/monthFree
Pricing modelsubscriptionUnknown
Free tierNoYes
PlatformsWeb, Ios, Android, ApiWeb, iOS, Android, Windows, macOS, Linux
CategoryCRMMarketing
Founded19992006

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Salesforce

  • Contact management
  • Opportunity management
  • Lead management
  • Reports & dashboards
  • Email integration
  • Workflow automation
  • Mobile access
  • AppExchange

Only in Wrike

  • Interactive Gantt charts
  • Real-time collaboration
  • Custom workflows
  • Resource management
  • Time tracking
  • Proofing tools
  • Performance reports
  • Mobile apps

Both cover

  • Slack
  • SOC2
  • ISO27001
  • HIPAA

What people use each for

The jobs each tool is most often brought in to do.

Salesforce

  • Sales managementnot Wrike
  • Customer servicenot Wrike
  • Marketing automationnot Wrike
  • Lead generationnot Wrike
  • Analytics & reportingnot Wrike

Wrike

  • Marketing campaignsnot Salesforce
  • Creative projectsnot Salesforce
  • Product developmentnot Salesforce
  • Professional servicesnot Salesforce
  • Event managementnot Salesforce

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Salesforce

  • Sales Cloud tiers as captured 2 January 2024: Starter Suite $25/user/month, Professional $80/user/month, Enterprise $165/user/month, all USD billed annually

Wrike

  • Seats are sold in blocks rather than singly: groups of 5 up to 30 seats, groups of 10 up to 100, and groups of 25 above that, so adding one person can mean paying for five
  • The Team plan is limited to 2 to 15 users and Business to 5 to 200
  • Business and above are annual subscriptions only
  • Pinnacle and Apex pricing is not published
  • AI actions are rationed by tier rather than unlimited

Pricing, plan by plan

Salesforce

$25/month
  • Essentials$25/month
    • Account & contact management
    • Opportunity tracking
    • Lead management
  • Professional$80/month
    • Everything in Essentials
    • Complete CRM
    • Lead scoring
  • Enterprise$165/month
    • Everything in Professional
    • Workflow automation
    • Advanced analytics
  • Unlimited$330/month
    • Everything in Enterprise
    • Unlimited customizations
    • 24/7 support

Wrike

Free
  • FreeFree
  • Team$10/month
    • Per user
    • Gantt charts
    • AI included
  • Business$25/month
    • Per user
  • Pinnacle$undefined/month

Which should you pick?

Choose Salesforce if

  • You need contact management.
  • You work on Web, Ios, Android, Api.
  • You also want opportunity management.
Salesforce review

Choose Wrike if

  • You need interactive gantt charts.
  • You want to start without paying.
  • You work on Web, iOS, Android, Windows, macOS, Linux.
  • You also want real-time collaboration.
Wrike review

Questions people ask

Is Salesforce or Wrike better?
Neither clearly leads. Salesforce starts at $25/month and Wrike at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Salesforce or Wrike?
Wrike has a free tier; the other does not. Paid plans start at $25/month for Salesforce and Free for Wrike.
Does Salesforce or Wrike run on more platforms?
Salesforce runs on Web, Ios, Android, Api. Wrike runs on Web, iOS, Android, Windows, macOS, Linux.
Can I use Wrike for free?
Yes. Wrike has a free tier, so you can try it without paying. Salesforce starts at $25/month.
What is Salesforce best used for?
Salesforce is most often used for sales management, customer service, marketing automation, lead generation. Of those, sales management and customer service are not what Wrike is typically brought in for.
What can Salesforce do that Wrike cannot?
Salesforce covers Contact management, Opportunity management, Lead management, Reports & dashboards. Wrike covers Interactive Gantt charts, Real-time collaboration, Custom workflows, Resource management. Both handle Slack, SOC2, ISO27001, HIPAA.

Answered from the vendors’ own pages

Wrike: Are Gantt charts included in all plans?

Gantt charts are available in the Team plan ($10/user/month) and higher. The free plan has limited project visualization.

Source
Wrike: Is AI included in the pricing?

Yes. As of January 2026, Wrike includes AI Agents and AI Priority Inbox in all plans at no extra cost, a major differentiator from competitors charging $20-40/user/month for AI.

Source
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