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Proposals · head to head

Nutshell vs ZoomInfo

Nutshell logo

Nutshell

Proposals

Easy CRM for small businesses

From
$13/month
Rated
-
Full reviewWebsite
ZoomInfo logo

ZoomInfo

Sales Enablement

B2B intelligence and sales acceleration platform

From
On request
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Nutshell aI usage is metered as outcomes per user per month, from 10 on Foundation to 150 on Enterprise; ZoomInfo zoomInfo prices on a credit-consumption model rather than flat seats: each contact/company export costs one credit, packages include a fixed number of monthly credits (one named package includes 75K credits), and integrations require a minimum bulk credit purchase to install, per the vendor's own pricing page.
  • They diverge on capability: Nutshell covers Contact management, ZoomInfo covers Contact database.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Nutshell and ZoomInfo actually diverge.

Attributes where Nutshell and ZoomInfo differ
AttributeNutshellZoomInfo
Starting price$13/monthOn request
Pricing modelsubscriptionquote
CategoryProposalsSales Enablement
Founded20092007

Identical on both: free tier (No), platforms (Web), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Nutshell

  • Contact management
  • Lead tracking
  • Pipeline management
  • Email integration
  • Task management
  • Reporting
  • Zapier
  • Slack

Only in ZoomInfo

  • Contact database
  • Company intelligence
  • Engagement tools
  • Intent data
  • Chrome extension
  • CRM integration
  • Salesforce
  • HubSpot

Both cover

  • Gmail
  • GDPR
  • Cloud deployment
  • Web support
  • English language support

What people use each for

The jobs each tool is most often brought in to do.

Nutshell

  • Sales CRM for small to enterprise teamsnot ZoomInfo
  • Lead management and sales pipeline trackingnot ZoomInfo
  • Reporting and team analyticsnot ZoomInfo

ZoomInfo

  • Lead generationnot Nutshell
  • Account-based marketingnot Nutshell
  • Sales accelerationnot Nutshell

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Nutshell

  • AI usage is metered as outcomes per user per month, from 10 on Foundation to 150 on Enterprise
  • Custom pipelines are rationed by plan, at 5 on Pro and 10 on Business, with unlimited only on Enterprise at $79 per user per month
  • Sales automation and advanced reporting require the Pro plan at $42 per user per month
  • Four separate add ons sit on top of the seat price: marketing at $49 a month, engagement at $16 per user, prospecting at $37 and proposals at $79
  • SSO and SQL data access are Enterprise only

ZoomInfo

  • ZoomInfo prices on a credit-consumption model rather than flat seats: each contact/company export costs one credit, packages include a fixed number of monthly credits (one named package includes 75K credits), and integrations require a minimum bulk credit purchase to install, per the vendor's own pricing page.

Pricing, plan by plan

Nutshell

$13/month
  • Starter$13/month
    • For individuals or small teams starting out
    • Core CRM functionality
    • Live support
  • Tier 2$25/month
    • Enhanced reporting capabilities
    • Live support
    • Saves 4 hours monthly per user
  • Tier 3$42/month
    • Additional pipelines and admin features
    • Live support
    • Saves 8 hours monthly per user
  • Tier 4$59/month
    • Customization and extra AI features
    • Live support
    • Saves 20 hours monthly per user

ZoomInfo

On request
  • Enterprise pricing$undefined/month
    • Contact database
    • Intelligence
    • Engagement tools

Which should you pick?

Choose Nutshell if

  • You need contact management.
  • You also want lead tracking.
Nutshell review

Choose ZoomInfo if

  • You need contact database.
  • You also want company intelligence.
ZoomInfo review

Questions people ask

Is Nutshell or ZoomInfo better?
Neither clearly leads. Nutshell starts at $13/month and ZoomInfo at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Nutshell or ZoomInfo?
Nutshell starts at $13/month and ZoomInfo at On request.
Does Nutshell or ZoomInfo run on more platforms?
Both run on Web, so platform support will not decide this one for you.
What is Nutshell best used for?
Nutshell is most often used for sales crm for small to enterprise teams, lead management and sales pipeline tracking, reporting and team analytics. Of those, sales crm for small to enterprise teams and lead management and sales pipeline tracking are not what ZoomInfo is typically brought in for.
What can Nutshell do that ZoomInfo cannot?
Nutshell covers Contact management, Lead tracking, Pipeline management, Email integration. ZoomInfo covers Contact database, Company intelligence, Engagement tools, Intent data. Both handle Gmail, GDPR, Cloud deployment, Web support.

Answered from the vendors’ own pages

Nutshell: How much does Nutshell CRM cost?

Nutshell CRM pricing ranges from $13 to $79 per user per month. Starter tier ($13/month) includes core CRM, Tier 2 ($25/month) adds enhanced reporting, and Enterprise ($79/month) includes SSO and SQL access.

Source
Nutshell: Is there a free trial for Nutshell?

Yes, Nutshell offers a 14-day free trial with no credit card required. The trial includes access to core CRM functionality and live support.

Source
Nutshell: What does Nutshell Enterprise tier include?

Nutshell Enterprise at $79 per user per month includes SSO (Single Sign-On), SQL database access for data export, priority support, and unlimited time saved estimates of 30 hours per month.

Source
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