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Influencer Marketing · head to head

NeoReach vs Whatagraph

NeoReach logo

NeoReach

Influencer Marketing

Data-driven influencer marketing for enterprises

From
On request
Rated
-
Whatagraph logo

Whatagraph

Marketing

Automated marketing reporting and analytics

From
Free
Rated
-

The short version

  • Only Whatagraph has a free tier, so it costs nothing to try first.
  • Each has a real cost: NeoReach pricing is by quote only, with no rate, minimum or named cost driver published; the vendor requires a 45-minute call with a senior specialist and states it tailors a proposal in 10 days; Whatagraph the entry Max plan starts at 699 EUR per month and is billed annually, with no monthly billing option shown
  • They diverge on capability: NeoReach covers Influencer database, Whatagraph covers Automated reporting.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which NeoReach and Whatagraph actually diverge.

Attributes where NeoReach and Whatagraph differ
AttributeNeoReachWhatagraph
Starting priceOn requestFree
Free tierNoYes
PlatformsWeb, ApiWeb, Mobile, Api
CategoryInfluencer MarketingMarketing
Founded20132016

Identical on both: pricing model (subscription), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in NeoReach

  • Influencer database
  • Audience demographics
  • Campaign management
  • Fraud detection
  • ROI tracking
  • Social listening
  • Competitive analysis
  • API access

Only in Whatagraph

  • Automated reporting
  • Multi-channel integration
  • Custom dashboards
  • Data visualization
  • PDF reports
  • Real-time updates
  • Historical tracking
  • Anomaly detection

Both cover

  • Google Analytics

What people use each for

The jobs each tool is most often brought in to do.

NeoReach

  • Outsourcing influencer campaign strategy and execution to a managed teamnot Whatagraph
  • Searching an index of creators for campaign castingnot Whatagraph
  • Reporting on influencer spend and performance for large brand programsnot Whatagraph

Whatagraph

  • Automated client marketing reports for agenciesnot NeoReach
  • Blending data from multiple ad platforms into one dashboardnot NeoReach
  • White-labelled reporting under an agency's own brandingnot NeoReach

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

NeoReach

  • Pricing is by quote only, with no rate, minimum or named cost driver published; the vendor requires a 45-minute call with a senior specialist and states it tailors a proposal in 10 days
  • NeoReach is delivered as a managed service with capabilities sold a la carte rather than as a self-serve subscription

Whatagraph

  • The entry Max plan starts at 699 EUR per month and is billed annually, with no monthly billing option shown
  • Only two plans exist and the Prime plan is custom priced with no published rate
  • Public API access, transfer to BigQuery and Looker, a custom report domain and premium integrations all require the Prime plan
  • Data sources are metered as credits at 1 credit per connected data account, so each additional ad account consumes quota
  • Extra credits can be bought only up to the next plan threshold, after which an upgrade is required
  • Moving to either the Max or Prime plan requires booking a call with sales rather than self-serve upgrade
  • The free trial is 14 days

Pricing, plan by plan

NeoReach

On request
  • Platform$undefined/month
    • Influencer search
    • Campaign management
    • Analytics
  • Managed Services$undefined/campaign
    • Strategy
    • Execution
    • Reporting

Whatagraph

Free
  • FreeFree
    • Up to 3 data sources
    • Basic dashboards
    • Daily updates
  • Starter$99/month
    • Up to 10 data sources
    • Advanced dashboards
    • Hourly updates
  • Professional$299/month
    • Unlimited data sources
    • Real-time updates
    • White-label

Which should you pick?

Choose NeoReach if

  • You need influencer database.
  • You work on Web, Api.
  • You also want audience demographics.

Choose Whatagraph if

  • You need automated reporting.
  • You want to start without paying.
  • You work on Web, Mobile, Api.
  • You also want multi-channel integration.

Questions people ask

Is NeoReach or Whatagraph better?
Neither clearly leads. NeoReach starts at On request and Whatagraph at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, NeoReach or Whatagraph?
Whatagraph has a free tier; the other does not. Paid plans start at On request for NeoReach and Free for Whatagraph.
Does NeoReach or Whatagraph run on more platforms?
NeoReach runs on Web, Api. Whatagraph runs on Web, Mobile, Api.
Can I use Whatagraph for free?
Yes. Whatagraph has a free tier, so you can try it without paying. NeoReach starts at On request.
What is NeoReach best used for?
NeoReach is most often used for outsourcing influencer campaign strategy and execution to a managed team, searching an index of creators for campaign casting, reporting on influencer spend and performance for large brand programs. Of those, outsourcing influencer campaign strategy and execution to a managed team and searching an index of creators for campaign casting are not what Whatagraph is typically brought in for.
What can NeoReach do that Whatagraph cannot?
NeoReach covers Influencer database, Audience demographics, Campaign management, Fraud detection. Whatagraph covers Automated reporting, Multi-channel integration, Custom dashboards, Data visualization. Both handle Google Analytics.

Answered from the vendors’ own pages

NeoReach: How does NeoReach price its services?

NeoReach explicitly states 'Pricing is custom because campaigns are, scaled to scope, channels, and creator tier, and we're transparent about it from the first conversation.' No published pricing tiers or standard rates exist; all pricing is customized during consultation.

Source
Whatagraph: What is the starting price for Whatagraph's Max plan?

The Max plan starts at 699 euros per month when billed annually.

Source
NeoReach: How do I get a NeoReach quote?

NeoReach offers a free 30-minute strategy call with a senior strategist to discuss campaign goals, objectives, and budget. Pricing quotes are tailored following this initial consultation based on campaign scope, channels, and creator tier levels.

Source
Whatagraph: Do Whatagraph plans limit the number of users or reports?

No, both the Max and Prime plans include unlimited users and unlimited reports.

Source
Whatagraph: What is a 'source credit' in Whatagraph pricing?

One source credit equals one connected data account. The Max plan starts with 50 source credits, and the Prime plan includes a custom amount based on needs.

Source
Whatagraph: What's included in both Whatagraph plans?

Both Max and Prime plans include Whatagraph IQ with automated report creation, live chat support, EU data center access, and version history.

Source
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