Religion · head to head
Ministry Brands vs Planning Center Services

Ministry Brands
Religion
A church software holding company whose current product is the Amplify module suite
- From
- On request
- Rated
- -

Planning Center Services
Religion
Digital worship planning and service execution platform
- From
- On request
- Rated
- -
The short version
- Each has a real cost: Ministry Brands the legacy acquired brands and Amplify are different software, so a church buying Shelby or Fellowship One today is buying a product line that is not receiving the development investment.; Planning Center Services the free tier of Services stops at 5 team members
- They diverge on capability: Ministry Brands covers Amplify People, Planning Center Services covers Service Planning.
- Prices and features above were last checked on 1 September 2026.
Where they differ
Only the attributes on which Ministry Brands and Planning Center Services actually diverge.
| Attribute | Ministry Brands | Planning Center Services |
|---|---|---|
| Pricing model | quote | subscription |
| Founded | Unknown | 2006 |
Identical on both: starting price (On request), free tier (No), platforms (Web, iOS, Android), user rating (Not yet rated), category (Religion).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Ministry Brands
- Amplify People
- Amplify Giving
- Amplify Accounting
- Amplify Websites and Streaming
- Background screening
- Amplify Service Planning
Only in Planning Center Services
- Service Planning
- Volunteer Scheduling
- Song Setlists
- Planning Center Giving
- Music Database
- Calendar Systems
- Web support
- IOS support
What people use each for
The jobs each tool is most often brought in to do.
Ministry Brands
- A church that wants member records, giving, website and streaming from one vendor with one loginnot Planning Center Services
- A congregation needing fund accounting that understands restricted funds rather than a general ledger adapted from business softwarenot Planning Center Services
- Running volunteer background checks under a child protection policy without a separate screening vendornot Planning Center Services
- A denominational office standardising several congregations on one records and giving platformnot Planning Center Services
Planning Center Services
- Member managementnot Ministry Brands
- Donation trackingnot Ministry Brands
- Event planningnot Ministry Brands
- Volunteer schedulingnot Ministry Brands
- Communicationnot Ministry Brands
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Ministry Brands
- The legacy acquired brands and Amplify are different software, so a church buying Shelby or Fellowship One today is buying a product line that is not receiving the development investment.
- Nothing is publicly priced at any level, so churches cannot compare modules against single-purpose competitors without running a full sales process.
- Ministry Brands processes the giving, so the transaction rate is a large and negotiable part of the cost that is easy to overlook while comparing module subscriptions.
- Module count creates upsell pressure, and churches often sign for a bundle then use three or four modules while paying for the rest.
- Moving from a legacy brand onto Amplify is a full data migration with its own cost and risk, which weakens the argument that staying inside the family is the low-effort choice.
Planning Center Services
- The free tier of Services stops at 5 team members
- Each Planning Center product is billed separately, so Registrations, Giving, Check-ins, Groups and Calendar each carry their own free cap and their own subscription
- The Music Stand add-on is a further $5 a month
- Text messaging costs $5 a month for a toll-free number plus $0.02 per message
- Card payments are charged at 2.15 percent plus $0.30 per transaction, with a further 1.5 percent on international cards
Pricing, plan by plan
Ministry Brands
On request- Amplify$undefined/year
- Modules bought individually or bundled
- Priced by church size and modules selected
- Giving processed by Ministry Brands at a negotiated transaction rate
- Legacy products$undefined/year
- Shelby Systems, Elexio, Fellowship One, easyTithe and others
- Supported for existing customers
- Not the go-forward investment line
Planning Center Services
On request- Basic$49/month
- Service planning
- Basic volunteer scheduling
- Plus$99/month
- All features
- Advanced scheduling
- Mobile app
Which should you pick?
Choose Ministry Brands if
- You need amplify people.
- You work on Web, iOS, Android.
- You also want amplify giving.
Choose Planning Center Services if
- You need service planning.
- You work on Web, IOS, Android.
- You also want volunteer scheduling.
Questions people ask
- Is Ministry Brands or Planning Center Services better?
- Neither clearly leads. Ministry Brands starts at On request and Planning Center Services at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Ministry Brands or Planning Center Services?
- Ministry Brands starts at On request and Planning Center Services at On request.
- Does Ministry Brands or Planning Center Services run on more platforms?
- Ministry Brands runs on Web, iOS, Android. Planning Center Services runs on Web, IOS, Android.
- What is Ministry Brands best used for?
- Ministry Brands is most often used for a church that wants member records, giving, website and streaming from one vendor with one login, a congregation needing fund accounting that understands restricted funds rather than a general ledger adapted from business software, running volunteer background checks under a child protection policy without a separate screening vendor, a denominational office standardising several congregations on one records and giving platform. Of those, a church that wants member records, giving, website and streaming from one vendor with one login and a congregation needing fund accounting that understands restricted funds rather than a general ledger adapted from business software are not what Planning Center Services is typically brought in for.
- What can Ministry Brands do that Planning Center Services cannot?
- Ministry Brands covers Amplify People, Amplify Giving, Amplify Accounting, Amplify Websites and Streaming. Planning Center Services covers Service Planning, Volunteer Scheduling, Song Setlists, Planning Center Giving.
Answered from the vendors’ own pages
Ministry Brands: What do I actually buy from Ministry Brands?
Amplify, sold as modules. The older acquired brands are still supported but are not what new customers are sold.
Planning Center Services: How much does Planning Center Services cost?
Planning Center Services pricing is not publicly available. The pricing page requires account authentication and redirects to the login portal. Contact Planning Center sales directly for rate information.
SourceMinistry Brands: Is pricing published?
No. Everything is quoted by church size and module selection, and the giving transaction rate is negotiated separately.
Planning Center Services: Does Planning Center Services offer a free plan or trial?
No public information about free plans or trial availability is accessible without logging in. Contact Planning Center directly to inquire about trial options.
SourceMinistry Brands: Are Shelby and Fellowship One discontinued?
They are supported but not the go-forward line. Ask for written end-of-support commitments before renewing.
Ministry Brands: Is Amplify Equip the same as Faithlife Equip?
No. Amplify Equip is an AI sermon preparation module. Faithlife Equip was a separate product that has been discontinued.
Related pages
More on Ministry Brands
More on Planning Center Services
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