Religion · head to head
Ministry Brands vs Overflow
Ministry Brands
Religion
A church software holding company whose current product is the Amplify module suite
- From
- On request
- Rated
- -
Overflow
Religion
Stock, crypto and donor-advised fund giving for churches and nonprofits, priced per gift type
- From
- $50/month
- Rated
- -
The short version
- Each has a real cost: Ministry Brands the legacy acquired brands and Amplify are different software, so a church buying Shelby or Fellowship One today is buying a product line that is not receiving the development investment.; Overflow crypto carries a 3 percent fee on top of the base rate, which makes it the most expensive channel on the platform at exactly the point where donors expect it to be cheap.
- They diverge on capability: Ministry Brands covers Amplify People, Overflow covers Stock donation flow.
- Prices and features above were last checked on 1 September 2026.
Where they differ
Only the attributes on which Ministry Brands and Overflow actually diverge.
| Attribute | Ministry Brands | Overflow |
|---|---|---|
| Starting price | On request | $50/month |
| Pricing model | quote | Per month plus a published fee per asset type |
Identical on both: free tier (No), platforms (Web, iOS, Android), user rating (Not yet rated), category (Religion).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Ministry Brands
- Amplify People
- Amplify Giving
- Amplify Accounting
- Amplify Websites and Streaming
- Background screening
- Amplify Service Planning
Only in Overflow
- Stock donation flow
- Cryptocurrency giving
- Donor-advised fund grants
- Card and ACH giving
- RoundUps
- Tax receipting
What people use each for
The jobs each tool is most often brought in to do.
Ministry Brands
- A church that wants member records, giving, website and streaming from one vendor with one loginnot Overflow
- A congregation needing fund accounting that understands restricted funds rather than a general ledger adapted from business softwarenot Overflow
- Running volunteer background checks under a child protection policy without a separate screening vendornot Overflow
- A denominational office standardising several congregations on one records and giving platformnot Overflow
Overflow
- A church wanting to accept appreciated stock without the finance team processing each transfer by handnot Ministry Brands
- A capital campaign where major donors are more likely to give assets than cashnot Ministry Brands
- A nonprofit that keeps being offered donor-advised fund grants and has no clean way to receive and attribute themnot Ministry Brands
- Adding crypto giving for a younger donor base without holding the asset or managing a walletnot Ministry Brands
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Ministry Brands
- The legacy acquired brands and Amplify are different software, so a church buying Shelby or Fellowship One today is buying a product line that is not receiving the development investment.
- Nothing is publicly priced at any level, so churches cannot compare modules against single-purpose competitors without running a full sales process.
- Ministry Brands processes the giving, so the transaction rate is a large and negotiable part of the cost that is easy to overlook while comparing module subscriptions.
- Module count creates upsell pressure, and churches often sign for a bundle then use three or four modules while paying for the rest.
- Moving from a legacy brand onto Amplify is a full data migration with its own cost and risk, which weakens the argument that staying inside the family is the low-effort choice.
Overflow
- Crypto carries a 3 percent fee on top of the base rate, which makes it the most expensive channel on the platform at exactly the point where donors expect it to be cheap.
- Card processing at 2.75 percent plus 30 cents on the entry plan is above what a church can get from a dedicated church giving processor, so using Overflow for routine weekly giving costs more than it should.
- It is a giving channel, not a church management system, so contributions must be reconciled into your existing ChMS and finance software, adding a second monthly close step.
- Stock and DAF fees are quoted as a 1 to 3 percent range with the actual rate depending on transfer route, so an organisation cannot forecast net proceeds precisely before the gift settles.
- Non-cash gifts settle over days rather than instantly, and the amount received depends on the price at liquidation, so the receipted value and the cash landed will not match.
Pricing, plan by plan
Ministry Brands
On request- Amplify$undefined/year
- Modules bought individually or bundled
- Priced by church size and modules selected
- Giving processed by Ministry Brands at a negotiated transaction rate
- Legacy products$undefined/year
- Shelby Systems, Elexio, Fellowship One, easyTithe and others
- Supported for existing customers
- Not the go-forward investment line
Overflow
$50/month- Foundation$50/month
- All giving methods including stock, crypto and DAF
- Cards from 2.75 percent plus 0.30 USD
- ACH at 0.50 percent plus 0.20 USD
- Growth$undefined/month
- Reduced processing rates by volume
- Dedicated onboarding and account management
- Token vaulting for recurring donors
- Enterprise$undefined/month
- Custom rate structure for multi-site organisations
- Strategic support
- Custom pricing
Which should you pick?
Choose Ministry Brands if
- You need amplify people.
- You work on Web, iOS, Android.
- You also want amplify giving.
Choose Overflow if
- You need stock donation flow.
- You work on Web, iOS, Android.
- You also want cryptocurrency giving.
Questions people ask
- Is Ministry Brands or Overflow better?
- Neither clearly leads. Ministry Brands starts at On request and Overflow at $50/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Ministry Brands or Overflow?
- Ministry Brands starts at On request and Overflow at $50/month.
- Does Ministry Brands or Overflow run on more platforms?
- Both run on Web, iOS, Android, so platform support will not decide this one for you.
- What is Ministry Brands best used for?
- Ministry Brands is most often used for a church that wants member records, giving, website and streaming from one vendor with one login, a congregation needing fund accounting that understands restricted funds rather than a general ledger adapted from business software, running volunteer background checks under a child protection policy without a separate screening vendor, a denominational office standardising several congregations on one records and giving platform. Of those, a church that wants member records, giving, website and streaming from one vendor with one login and a congregation needing fund accounting that understands restricted funds rather than a general ledger adapted from business software are not what Overflow is typically brought in for.
- What can Ministry Brands do that Overflow cannot?
- Ministry Brands covers Amplify People, Amplify Giving, Amplify Accounting, Amplify Websites and Streaming. Overflow covers Stock donation flow, Cryptocurrency giving, Donor-advised fund grants, Card and ACH giving.
Answered from the vendors’ own pages
Ministry Brands: What do I actually buy from Ministry Brands?
Amplify, sold as modules. The older acquired brands are still supported but are not what new customers are sold.
Overflow: What does Overflow cost?
Foundation is 50 USD a month. Cards start at 2.75 percent plus 0.30, ACH at 0.50 percent plus 0.20, stock and DAF at 1 to 3 percent, and crypto adds 3 percent.
Ministry Brands: Is pricing published?
No. Everything is quoted by church size and module selection, and the giving transaction rate is negotiated separately.
Overflow: Why give stock instead of cash?
Transferring appreciated shares avoids the capital gains tax the donor would pay on selling first, so the same after-tax cost produces a larger gift.
Ministry Brands: Are Shelby and Fellowship One discontinued?
They are supported but not the go-forward line. Ask for written end-of-support commitments before renewing.
Overflow: Does Overflow replace our church management system?
No. It handles giving only and integrates with your existing ChMS.
Ministry Brands: Is Amplify Equip the same as Faithlife Equip?
No. Amplify Equip is an AI sermon preparation module. Faithlife Equip was a separate product that has been discontinued.
Overflow: Do we hold the cryptocurrency?
No. Crypto gifts are liquidated and remitted as cash, so the organisation does not carry price risk after settlement.
Related pages
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