Software · head to head
Make vs HubSpot CRM
The short version
- Each has a real cost: Make free tier limited to 1,000 credits per month; HubSpot CRM starter tier starts at 15 USD per month per seat and Enterprise features like single sign-on require the 75 USD per month per seat tier
- They diverge on capability: Make covers Visual workflow builder, HubSpot CRM covers Contact management.
Where they differ
Only the attributes on which Make and HubSpot CRM actually diverge.
| Attribute | Make | HubSpot CRM |
|---|---|---|
| Platforms | Web | Web, Mobile iOS, Mobile Android |
| Founded | 2013 | 2006 |
Identical on both: starting price (Free), pricing model (freemium), free tier (Yes), user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Make
- Visual workflow builder
- Webhooks
- API connectors
- Conditional logic
- Data transformation
- Error handling
- Scheduling
- Team collaboration
Only in HubSpot CRM
- Contact management
- Deal tracking
- Reporting
- Automation
- Slack
- GitHub
- Zapier
Both cover
- Salesforce
- Web support
What people use each for
The jobs each tool is most often brought in to do.
Make
- Automating integrations between 3,000+ pre-built applicationsnot HubSpot CRM
- Building AI agents and workflow automation without extensive codingnot HubSpot CRM
- Enterprise automation with GDPR, SOC 2 Type II compliancenot HubSpot CRM
- Rapid deployment of automations from concept to livenot HubSpot CRM
HubSpot CRM
- Video Conferencingnot Make
- Team Collaborationnot Make
- Project Managementnot Make
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Make
- Free tier limited to 1,000 credits per month
- Free tier restricted to 2 active scenarios maximum
- Free tier enforces 15-minute minimum scheduling interval
- Credit-based model means costs scale with usage volume, not just features
HubSpot CRM
- Starter tier starts at 15 USD per month per seat and Enterprise features like single sign-on require the 75 USD per month per seat tier
Pricing, plan by plan
Make
FreeNo published plan breakdown. See the Make review.
HubSpot CRM
Free- FreeFree
- CRM
- Landing pages
- Starter$50/month
- Email campaigns
- Advanced features
- Support
- Professional$800/month
- Advanced automation
- Custom integration
- Support
Which should you pick?
Choose Make if
- You need visual workflow builder.
- You want to start without paying.
- You also want webhooks.
Choose HubSpot CRM if
- You need contact management.
- You want to start without paying.
- You work on Web, Mobile iOS, Mobile Android.
- You also want deal tracking.
Questions people ask
- Is Make or HubSpot CRM better?
- Neither clearly leads. Make starts at Free and HubSpot CRM at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Make or HubSpot CRM?
- Make starts at Free and HubSpot CRM at Free.
- Does Make or HubSpot CRM run on more platforms?
- Make runs on Web. HubSpot CRM runs on Web, Mobile iOS, Mobile Android.
- Can I use Make for free?
- Both have a free tier, so you can try either at no cost before committing.
- What is Make best used for?
- Make is most often used for automating integrations between 3,000+ pre-built applications, building ai agents and workflow automation without extensive coding, enterprise automation with gdpr, soc 2 type ii compliance, rapid deployment of automations from concept to live. Of those, automating integrations between 3,000+ pre-built applications and building ai agents and workflow automation without extensive coding are not what HubSpot CRM is typically brought in for.
- What can Make do that HubSpot CRM cannot?
- Make covers Visual workflow builder, Webhooks, API connectors, Conditional logic. HubSpot CRM covers Contact management, Deal tracking, Email, Reporting. Both handle Salesforce, Web support.