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Remote Work · head to head

HubSpot CRM vs Make

HubSpot CRM logo

HubSpot CRM

Remote Work

Free CRM for sales and marketing

From
Free
Rated
-
Full reviewWebsite
Make logo

Make

Remote Work

The platform for the new way of working

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: HubSpot CRM starter plan discount for new customers only, subject to discontinuation at any time without notice; Make free tier limited to 1,000 credits per month
  • They diverge on capability: HubSpot CRM covers Contact management, Make covers Visual workflow builder.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which HubSpot CRM and Make actually diverge.

Attributes where HubSpot CRM and Make differ
AttributeHubSpot CRMMake
Pricing modelsubscriptionfreemium
PlatformsWeb, Mobile iOS, Mobile AndroidWeb
Founded20062013

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Remote Work).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in HubSpot CRM

  • Contact management
  • Deal tracking
  • Email
  • Reporting
  • Automation
  • Slack
  • GitHub
  • Zapier

Only in Make

  • Visual workflow builder
  • Webhooks
  • API connectors
  • Conditional logic
  • Data transformation
  • Error handling
  • Scheduling
  • Team collaboration

Both cover

  • Salesforce
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

HubSpot CRM

  • Contact and deal management for sales teamsnot Make
  • Customer data organization and reportingnot Make
  • Team collaboration with permission controlsnot Make

Make

  • Automating integrations between 3,000+ pre-built applicationsnot HubSpot CRM
  • Building AI agents and workflow automation without extensive codingnot HubSpot CRM
  • Enterprise automation with GDPR, SOC 2 Type II compliancenot HubSpot CRM
  • Rapid deployment of automations from concept to livenot HubSpot CRM

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

HubSpot CRM

  • Starter plan discount for new customers only, subject to discontinuation at any time without notice
  • Free plan limited to 2 users and 1,000 contacts, requiring upgrade for larger teams
  • Per-seat pricing model on all paid tiers, making team expansion costly

Make

  • Free tier limited to 1,000 credits per month
  • Free tier restricted to 2 active scenarios maximum
  • Free tier enforces 15-minute minimum scheduling interval
  • Credit-based model means costs scale with usage volume, not just features

Pricing, plan by plan

HubSpot CRM

Free
  • Free CRMFree
    • Up to 2 users
    • 1,000 contacts
    • Unlimited customer data
  • Starter$15/month
    • Required fields
    • Permission sets
    • Multiple currencies
  • Professional$50/month
    • AI customer agent
    • Duplicate management
    • Standard contact scoring
  • Enterprise$75/month
    • Custom objects
    • Organize teams
    • Single sign-on

Make

Free

No published plan breakdown. See the Make review.

Which should you pick?

Choose HubSpot CRM if

  • You need contact management.
  • You want to start without paying.
  • You work on Web, Mobile iOS, Mobile Android.
  • You also want deal tracking.
HubSpot CRM review

Choose Make if

  • You need visual workflow builder.
  • You want to start without paying.
  • You also want webhooks.
Make review

Questions people ask

Is HubSpot CRM or Make better?
Neither clearly leads. HubSpot CRM starts at Free and Make at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, HubSpot CRM or Make?
HubSpot CRM starts at Free and Make at Free.
Does HubSpot CRM or Make run on more platforms?
HubSpot CRM runs on Web, Mobile iOS, Mobile Android. Make runs on Web.
Can I use HubSpot CRM for free?
Both have a free tier, so you can try either at no cost before committing.
What is HubSpot CRM best used for?
HubSpot CRM is most often used for contact and deal management for sales teams, customer data organization and reporting, team collaboration with permission controls. Of those, contact and deal management for sales teams and customer data organization and reporting are not what Make is typically brought in for.
What can HubSpot CRM do that Make cannot?
HubSpot CRM covers Contact management, Deal tracking, Email, Reporting. Make covers Visual workflow builder, Webhooks, API connectors, Conditional logic. Both handle Salesforce, Web support.

Answered from the vendors’ own pages

HubSpot CRM: What is the cost of HubSpot CRM for different company sizes?

Free CRM for up to 2 users at $0/month. Starter at $15/month per seat (new customers only), Professional at $50/month per seat, Enterprise at $75/month per seat.

Source
Make: How is Make priced and does the free plan expire?

Make offers a free plan with 1,000 credits per month at no cost and no time limit. The free plan includes the no-code workflow builder, access to 3,000+ apps, and customer support. Paid tiers (Core, Pro, Teams) are $9-$29/month with 10,000+ credits included.

Source
HubSpot CRM: What are the user and contact limits on the free HubSpot CRM plan?

Free plan supports up to 2 users, 1,000 contacts, and unlimited customer data with no expiration date or credit card required.

Source
Make: What happens if I exceed my monthly credits?

Extra credits beyond the monthly allowance can be purchased in bundles of 1,000 or 10,000. Auto-purchasing is available for Core, Pro, and Teams plans to automatically buy additional credits when needed.

Source
HubSpot CRM: Can data migrate from free to paid HubSpot CRM plans without loss?

Users can upgrade from free to premium tiers without data migration required, meaning all contacts and information transfer to the new plan.

Source
Make: Can I save money by switching to annual billing?

Yes, annual plans offer 15% or more savings compared to monthly billing. Monthly subscriptions continue until the end of the billing month, while annual plans run for 12 months.

Source
HubSpot CRM: Is there a discount for HubSpot CRM new customer pricing?

Starter plan offers a new customer discount with no set end date, but HubSpot reserves the right to discontinue this offer at any time.

Source
Make: What happens to unused credits if I cancel?

Unused monthly credits expire at the end of each billing cycle. With annual subscriptions on Pro and Teams plans, credits are maintained for the full 12-month term. Users can cancel at any time and the organization converts to the free plan after the current billing cycle ends.

Source
Make: How many active scenarios can I create on the free plan versus paid plans?

The free plan is limited to 2 active scenarios and has a 15-minute minimum interval between runs. Paid plans (Core and above) offer unlimited active scenarios with the ability to schedule runs down to the minute.

Source
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