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SEO · head to head

Majestic vs Moz

Majestic logo

Majestic

SEO

Backlink analysis and link intelligence platform for SEO

From
$41.67/month
Rated
-
Full reviewWebsite
Moz logo

Moz

Marketing

SEO platform built around Domain Authority, local listings management and a weekly campaign workflow

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Moz has a free tier, so it costs nothing to try first.
  • Each has a real cost: Majestic pricing is based on consumable analysis units, so heavy usage can exhaust a plan's allowance before the month ends.; Moz moz refreshes its link index less often and discovers fewer links than Ahrefs, so a new backlink frequently appears in Ahrefs days before it shows up in Link Explorer, which matters if link acquisition reporting is your job.
  • They diverge on capability: Majestic covers Trust Flow & Citation Flow, Moz covers Keyword Explorer.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which Majestic and Moz actually diverge.

Attributes where Majestic and Moz differ
AttributeMajesticMoz
Starting price$41.67/monthFree
Pricing modelsubscriptionPer month by usage limits
Free tierNoYes
Platformsweb, apiWeb
CategorySEOMarketing

Identical on both: user rating (Not yet rated), founded (2004).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Majestic

  • Trust Flow & Citation Flow
  • Site Explorer
  • Fresh & Historic Index
  • Bulk Backlink Checker
  • Author Explorer
  • Link Graph
  • API Access

Only in Moz

  • Keyword Explorer
  • Link Explorer
  • Site Crawl
  • Rank Tracking
  • Page Optimization
  • Competitive research
  • Local SEO tools
  • Fresh Web Explorer

What people use each for

The jobs each tool is most often brought in to do.

Majestic

  • Auditing a site's backlink profile before an SEO campaignnot Moz
  • Comparing link profiles between competitor domainsnot Moz
  • Bulk-checking backlinks across many URLs at oncenot Moz
  • Finding link-building opportunities via the link graphnot Moz

Moz

  • SEO auditsnot Majestic
  • Keyword researchnot Majestic
  • Link buildingnot Majestic
  • Local SEOnot Majestic
  • Competitive analysisnot Majestic

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Majestic

  • Pricing is based on consumable analysis units, so heavy usage can exhaust a plan's allowance before the month ends.
  • Lite plan excludes the Historic Index and raw data exports, which are common needs for deeper backlink audits.
  • API access requires the most expensive plan, unlike some competitors that bundle limited API calls into mid-tier plans.
  • The 7-day money-back guarantee is limited to first-time subscribers on Lite and Pro plans only.

Moz

  • Moz refreshes its link index less often and discovers fewer links than Ahrefs, so a new backlink frequently appears in Ahrefs days before it shows up in Link Explorer, which matters if link acquisition reporting is your job.
  • Rank tracking is weekly on every tier, so a site watching a volatile SERP or validating a same-week change cannot see daily movement without buying a separate rank tracker.
  • The Standard plan allows only 150 keyword queries a month, which a single afternoon of research exhausts, and the jump to a workable 5,000 queries means paying 179 USD a month rather than 99.
  • Almost every limit is separately metered and separately billable: extra seats are 49 USD each, campaigns 10 USD, tracked keywords 20 USD per 200, crawl capacity 15 USD per 50,000 pages, so the real bill drifts well above the plan price.
  • Domain Authority is a Moz score, not a Google ranking factor, and teams that optimise for it directly are optimising for a proxy that its own vendor sells.
  • Moz Local is a separate subscription per location, so a business with twenty sites is buying a second product at twenty times the per-location price on top of Moz Pro.

Pricing, plan by plan

Majestic

$41.67/month
  • Lite$41.67/month
    • 1 user
    • 1 million analysis units
    • Fresh Index, Site Explorer
  • Pro$83.33/month
    • 1 user
    • 20 million analysis units
    • Historic Index, Index Merger
  • API$333.33/month
    • 5 users
    • 100 million analysis units
    • Full API access

Moz

Free
  • Free toolsFree
    • Domain Analysis and Domain Authority lookups
    • Limited Keyword Explorer and Link Explorer queries
    • Competitive Research and Brand Authority checks
  • Starter$49/month
    • Entry plan for an individual managing a single website
    • Sits below Standard on the published pricing page
    • Upgrade path into the campaign-based tiers
  • Standard$99/month
    • 79 USD per month billed annually, 950 USD for the first year
    • 1 user seat
    • 3 campaigns and 300 tracked keyword rankings
  • Medium$179/month
    • 143 USD per month billed annually, 1,719 USD for the first year
    • 2 user seats
    • 10 campaigns and 1,500 tracked keyword rankings

Which should you pick?

Choose Majestic if

  • You need trust flow & citation flow.
  • You work on web, api.
  • You also want site explorer.
Majestic review

Choose Moz if

  • You need keyword explorer.
  • You want to start without paying.
  • You also want link explorer.
Moz review

Questions people ask

Is Majestic or Moz better?
Neither clearly leads. Majestic starts at $41.67/month and Moz at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Majestic or Moz?
Moz has a free tier; the other does not. Paid plans start at $41.67/month for Majestic and Free for Moz.
Does Majestic or Moz run on more platforms?
Majestic runs on web, api. Moz runs on Web.
Can I use Moz for free?
Yes. Moz has a free tier, so you can try it without paying. Majestic starts at $41.67/month.
What is Majestic best used for?
Majestic is most often used for auditing a site's backlink profile before an seo campaign, comparing link profiles between competitor domains, bulk-checking backlinks across many urls at once, finding link-building opportunities via the link graph. Of those, auditing a site's backlink profile before an seo campaign and comparing link profiles between competitor domains are not what Moz is typically brought in for.
What can Majestic do that Moz cannot?
Majestic covers Trust Flow & Citation Flow, Site Explorer, Fresh & Historic Index, Bulk Backlink Checker. Moz covers Keyword Explorer, Link Explorer, Site Crawl, Rank Tracking.

Answered from the vendors’ own pages

Majestic: What payment options does Majestic support?

Majestic supports payment by Credit Card, Debit Card, and PayPal for recurring monthly and annual subscription plans.

Source
Moz: How much does Moz Pro cost?

Starter is 49 USD a month for a single site. Standard is 99 USD a month or 79 USD billed annually, Medium 179 or 143, and Large 299 or 239. Moz lists first-year annual totals of 950, 1,719 and 2,868 USD respectively.

Majestic: Does Majestic offer a money-back guarantee?

Lite and Pro plans include a 7-day money-back guarantee for new customers purchasing their first ever subscription plan.

Source
Moz: Is Moz or Ahrefs better?

Ahrefs is the stronger choice for backlink depth, index freshness and competitive research, and its Lite plan is 129 USD against Moz Standard at 99. Moz is the better buy if you need Domain Authority as a reportable metric, if local listings management matters, or if 49 USD a month for a single site is the budget.

Majestic: How do I cancel my Majestic subscription?

PayPal users manage cancellation through their PayPal account, while monthly credit card subscribers can cancel via the My Subscriptions page in their account.

Source
Moz: What do the Moz free tools give you?

Free Domain Analysis with Domain Authority, limited Keyword Explorer and Link Explorer queries, Competitive Research, a Brand Authority check and MozCast volatility tracking. Campaigns, site crawls and rank tracking all require a paid plan.

Moz: Is Domain Authority a Google ranking factor?

No. It is a Moz model that predicts ranking strength on a 1 to 100 scale. Google does not use it. It is useful as a comparative shorthand, not as a target.

Moz: How often does Moz update rankings?

Weekly on every Moz Pro tier. Competitors such as SE Ranking update daily as standard.

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