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Automation Integration · head to head

Lytics vs Monday Sales CRM

L

Lytics

Automation Integration

The customer data platform for personalization

From
$400/month
Rated
-
Monday Sales CRM logo

Monday Sales CRM

Remote Work

Sales management and CRM platform

From
On request
Rated
-

The short version

  • Each has a real cost: Lytics billed in credits where one credit is an update to a user profile, so the bill tracks how often profiles change rather than how many exist; Monday Sales CRM every CRM plan carries a 3 seat minimum, so a solo user or a pair still pay for three
  • They diverge on capability: Lytics covers Data collection, Monday Sales CRM covers Deal management.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Lytics and Monday Sales CRM actually diverge.

Attributes where Lytics and Monday Sales CRM differ
AttributeLyticsMonday Sales CRM
Starting price$400/monthOn request
Pricing modelusage-basedsubscription
PlatformsWebWeb, Mobile iOS, Mobile Android
CategoryAutomation IntegrationRemote Work
Founded20132012

Identical on both: free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Lytics

  • Data collection
  • Audience segmentation
  • Predictive analytics
  • Personalization
  • Real-time activation
  • Analytics
  • API access
  • 100+ integrations

Only in Monday Sales CRM

  • Deal management
  • Lead tracking
  • Pipeline
  • Automations
  • Reporting
  • Slack
  • Zapier
  • Google Drive

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Lytics

  • Building unified customer profiles from behavioural and marketing datanot Monday Sales CRM
  • Segmenting audiences and syncing them to marketing destinationsnot Monday Sales CRM

Monday Sales CRM

  • Sales pipeline and contact management on the monday platformnot Lytics
  • Tracking deals and automating sales follow upnot Lytics

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Lytics

  • Billed in credits where one credit is an update to a user profile, so the bill tracks how often profiles change rather than how many exist
  • Most inbound events consume a full credit each, and Cloud Connect sync events consume half a credit per updated row
  • The free Developer tier is capped at 2M monthly credits and 10 domains
  • The Growth plan is $500 a month for 5M credits, with additional credits at $500 per 10M
  • Enterprise begins above 10M credits and is quoted rather than published

Monday Sales CRM

  • Every CRM plan carries a 3 seat minimum, so a solo user or a pair still pay for three
  • Automation actions are metered monthly, at 250 on Standard against 25,000 on Pro, a hundredfold gap between adjacent tiers
  • The CRM is priced above the general Work Management product at the same tier, at 12 EUR against 9 EUR per seat on Basic
  • Published rates require annual billing, with monthly costing more
  • The Ultimate tier is custom priced

Pricing, plan by plan

Lytics

$400/month
  • Professional$400/month
    • Core CDP features
  • Advanced$1200/month
    • Advanced personalization
    • Priority support
  • Enterprise$3000/month
    • Custom solutions
    • Dedicated support

Monday Sales CRM

On request
  • Sales$15/month
    • Up to 5 users
    • Sales features
    • Automations
  • Sales+$35/month
    • Unlimited users
    • Advanced features
    • API access

Which should you pick?

Choose Lytics if

  • You need data collection.
  • You also want audience segmentation.

Choose Monday Sales CRM if

  • You need deal management.
  • You work on Web, Mobile iOS, Mobile Android.
  • You also want lead tracking.

Questions people ask

Is Lytics or Monday Sales CRM better?
Neither clearly leads. Lytics starts at $400/month and Monday Sales CRM at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Lytics or Monday Sales CRM?
Lytics starts at $400/month and Monday Sales CRM at On request.
Does Lytics or Monday Sales CRM run on more platforms?
Lytics runs on Web. Monday Sales CRM runs on Web, Mobile iOS, Mobile Android.
What is Lytics best used for?
Lytics is most often used for building unified customer profiles from behavioural and marketing data, segmenting audiences and syncing them to marketing destinations. Of those, building unified customer profiles from behavioural and marketing data and segmenting audiences and syncing them to marketing destinations are not what Monday Sales CRM is typically brought in for.
What can Lytics do that Monday Sales CRM cannot?
Lytics covers Data collection, Audience segmentation, Predictive analytics, Personalization. Monday Sales CRM covers Deal management, Lead tracking, Pipeline, Automations. Both handle Web support.
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