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Business Intelligence · head to head

Klipfolio vs Reportz

Klipfolio logo

Klipfolio

Business Intelligence

Dashboard and reporting for teams

From
Free
Rated
-
Reportz logo

Reportz

Business Intelligence

Per-dashboard marketing reporting at under ten dollars a client

From
$9.9/month
Rated
-

The short version

  • Only Klipfolio has a free tier, so it costs nothing to try first.
  • Each has a real cost: Klipfolio requires Formula knowledge for complex data transformations; Reportz the connector library is smaller than the established agency reporting tools, and if a platform you report on is missing there is no practical route to getting it added.
  • They diverge on capability: Klipfolio covers Pre-built Metrics, Reportz covers Per-dashboard pricing.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Klipfolio and Reportz actually diverge.

Attributes where Klipfolio and Reportz differ
AttributeKlipfolioReportz
Starting priceFree$9.9/month
Pricing modelUnknownPer month by dashboard count
Free tierYesNo
PlatformsWeb, MobileWeb
Founded2001Unknown

Identical on both: user rating (Not yet rated), category (Business Intelligence).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Klipfolio

  • Pre-built Metrics
  • Real-time Data
  • Custom Visualizations
  • Data Modeling
  • TV Display
  • Google Analytics
  • HubSpot
  • Salesforce

Only in Reportz

  • Per-dashboard pricing
  • Unlimited users
  • Public share links
  • White labelling
  • Template library
  • Scheduled reports
  • Custom KPI widgets
  • Client management

What people use each for

The jobs each tool is most often brought in to do.

Klipfolio

  • KPI monitoringnot Reportz
  • Real-time dashboardsnot Reportz
  • TV dashboardsnot Reportz
  • Team metricsnot Reportz
  • Client reportingnot Reportz

Reportz

  • A five-person SEO agency reporting to twenty five clients that cannot justify several hundred dollars a month for reporting softwarenot Klipfolio
  • A freelancer who needs one white-labelled dashboard per client and nothing elsenot Klipfolio
  • An agency giving clients a live link instead of a monthly PDF, without buying client seatsnot Klipfolio
  • A marketing team wanting a cheap always-on KPI screen fed from ad and analytics platformsnot Klipfolio

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Klipfolio

  • Requires Formula knowledge for complex data transformations
  • Dashboard setup is time-consuming with each widget built individually
  • Performance slows with very large datasets or intricate dashboard complexity

Reportz

  • The connector library is smaller than the established agency reporting tools, and if a platform you report on is missing there is no practical route to getting it added.
  • Four Dots is a small agency-owned business rather than a funded software company, so API breakages and platform changes can take longer to fix than at larger vendors.
  • There is no data modelling, SQL or warehouse layer, so cross-source analysis is limited to what the widget set already supports.
  • Per-dashboard billing means an agency that builds several views per client loses the headline price advantage quickly.
  • Documentation and support are thin compared with larger competitors, and complex setups often need direct email support rather than self-service answers.

Pricing, plan by plan

Klipfolio

Free
  • PowerMetrics FreeFree
    • 3 users
    • 250 metric instances
    • Limited data sources
  • Klips Starter$90/month
    • 1-5 dashboards
    • Limited data sources
    • Basic customization
  • Klips Professional$350/month
    • Unlimited dashboards
    • All data connectors
    • Advanced formulas

Reportz

$9.9/month
  • Consultant$9.9/month
    • Priced per dashboard
    • Unlimited users
    • Unlimited data sources
  • Agency$99/month
    • Around ten dashboards at the same per-dashboard rate
    • Unlimited users
    • Custom domain
  • Enterprise$742.5/month
    • 75 dashboards
    • Volume rate
    • Unlimited users

Which should you pick?

Choose Klipfolio if

  • You need pre-built metrics.
  • You want to start without paying.
  • You work on Web, Mobile.
  • You also want real-time data.

Choose Reportz if

  • You need per-dashboard pricing.
  • You also want unlimited users.

Questions people ask

Is Klipfolio or Reportz better?
Neither clearly leads. Klipfolio starts at Free and Reportz at $9.9/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Klipfolio or Reportz?
Klipfolio has a free tier; the other does not. Paid plans start at Free for Klipfolio and $9.9/month for Reportz.
Does Klipfolio or Reportz run on more platforms?
Klipfolio runs on Web, Mobile. Reportz runs on Web.
Can I use Klipfolio for free?
Yes. Klipfolio has a free tier, so you can try it without paying. Reportz starts at $9.9/month.
What is Klipfolio best used for?
Klipfolio is most often used for kpi monitoring, real-time dashboards, tv dashboards, team metrics. Of those, kpi monitoring and real-time dashboards are not what Reportz is typically brought in for.
What can Klipfolio do that Reportz cannot?
Klipfolio covers Pre-built Metrics, Real-time Data, Custom Visualizations, Data Modeling. Reportz covers Per-dashboard pricing, Unlimited users, Public share links, White labelling.

Answered from the vendors’ own pages

Klipfolio: What is Klipfolio's pricing model?

Klipfolio offers two products: Klips (original dashboard builder) starting at $90/month, and PowerMetrics (metrics-focused) with a free plan for up to 3 users and 250 metrics. Both offer 14-day free trials.

Source
Reportz: What does Reportz cost?

9.90 US dollars per dashboard per month, with unlimited users and data sources on every tier.

Klipfolio: How many data sources does Klipfolio support?

Klipfolio connects to over 140 data connectors including databases, APIs, spreadsheets, and SaaS applications for seamless data aggregation.

Source
Reportz: Is there a free plan?

No, but there is a fifteen day trial with no card required.

Klipfolio: Do I need technical skills to use Klipfolio?

Basic dashboard creation uses drag-and-drop interface, but advanced features require Excel-like formulas and some data transformation knowledge. Non-technical users often need developer help for complex visualizations.

Source
Reportz: Who is behind it?

Four Dots, a digital marketing agency in Belgrade that built the tool for its own client reporting.

Klipfolio: Can Klipfolio replace Tableau?

Klipfolio works better for smaller teams and faster setup, while Tableau offers deeper analysis and visual sophistication. Klipfolio is more cost-effective; Tableau is more powerful for enterprise analytics.

Source
Reportz: Can clients view without a login?

Yes, dashboards can be shared as a public link under your own domain.

Klipfolio: Is there a free version of Klipfolio?

PowerMetrics has a free plan supporting 3 users and 250 metric instances. Klips (the dashboard builder) offers a 14-day free trial but no permanent free tier.

Source
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